Asian-inspired spa brand Karma Royal Group (KRG), which is responsible for opening and operating within Karma resorts, is to open its first third-party Karma Spa in Dubai in early 2014.
The new opening is part of the group’s recently launched spa consultancy and development services platform that includes business opportunities for Karma Spa franchises as well as private-label spas in hotels, resorts and residences.
Other spa developments in progress are in Australia, India and Europe
The new division aims to offers a full spectrum of spa management, consulting and development services for hotels, resorts and residences.
John Spence, CEO of Karma Royal Group, said: “Wellness travel and tourism is here to stay, presenting a multitude of thrilling opportunities in the spa and wellness industry.”
Judy Chapman, director of Karma Spa said: “Without doubt, a resort or hotel with an interesting spa/fitness/wellness concept increases your room occupancy revenue and brand leverage - but like restaurants, it’s more crucial than ever to have a unique concept that offers a point of difference.
“My passion is to work with clients to create a spa concept that is imaginative and creates curiosity, yet at the same time produces quick ROI and financial returns.”
A key feature of Karma Spa’s consultancy team will be an individualised approach to spa concept design, development and management, to fit varying budgets and investment perspectives.
The consultancy team will provide the following services among others: concept design and technical services; development and pre-opening services; budget planning, financial and return-on-investment (ROI) analysis; spa menu treatment creation and development: Staff recruitment and training; and spa management and auditing.
Operators can also opt for a Karma Spa franchise.