Saville Creative has created a package of interactive 'fly-through' features for the City of London as part of its Tower Bridge Exhibition.
From the high-level walkways of the iconic structure, visitors can use a series of kiosk touchscreens to locate, 'visit' and learn about the city's famous sights.
Included are computer generated graphics of St Paul's Cathedral, Canary Wharf, the Tower of London, maritime Greenwich and the London Eye.
The kiosks are controlled via software with built in EDICT programming (Electronic Data Information Capture and Transfer), a system that tracks and logs detailed usage statistics of each touch screen unit.
This allows the client to measure which areas or sights are most popular with visitors.
