Eden Roc Renaissance Miami Beach has launched The Collins Club, a new membership programme that allows members to access facilities at the resort for a flat annual fee.
Members of the new scheme will be offered discounted rates on amenities including - but not limited to - spa treatments at the world's only ELLE-branded spa, as well as at a range of restaurants and on retail purchases and catered events.
The Collins Club offers two membership options - the "Eden Membership" and the "Roc Membership." Both include complimentary access to the health club.
Additionally, Eden members will receive 15 per cent off select spa and salon treatments and 15 per cent off food, beverage, retail purchases and services.
Roc Membership benefits include all Eden benefits plus six complimentary spa treatments per month.
The resort's ELLE spa is the first to be branded after one of the world's largest fashion magazines. Spanning 22,000sq ft (2,000sq m), the spa is a joint venture between the magazine and the Marriott-operated resort.
Facilities include six treatment rooms and wet spa areas with hot whirlpools, cold plunges, steam sauna, hydro-experience showers and relaxation area.
