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NWTO: Mountain tourism now accounts for up to 16 per cent of international tourist arrivals
POSTED 23 May 2023 . BY Tom Walker
there were between 195 and 375 million 'mountain tourists' in 2019 Credit: Shutterstock.com/Nejron Photo
Mountain tourism represents up to 16 per cent of all international tourist arrivals worldwide
In 2019 alone, there were between 195 and 375 million "mountain tourists"
The figure comes from a report by the World Tourism Organization (UNWTO)
The first of its kind report was compiled to tackle the lack of mountain tourism-related data
Mountain tourism represents between nine and 16 per cent of all international tourist arrivals worldwide as people head for sport, health and wellbeing travel.

The figure comes from a report, by the World Tourism Organization (UNWTO), which shows that, in 2019 alone, there were between 195 and 375 million "mountain tourists".

The report, Understanding and Quantifying Mountain Tourism, is the first of its kind and was compiled to tackle the lack of mountain tourism-related data.

Mountains are home to around 1.1 billion people, some of them among the poorest and most isolated in the world.

Mountain tourism has the potential to boost the incomes of these local communities and help preserve their natural resources and culture – but the scarcity of data has made it difficult to assess the economic, social and environmental impacts of this important segment.

According to UNWTO, measuring the volume of visitors to mountains represents the first "vital step" towards unlocking the potential of the sector.

UNWTO secretary-general, Zurab Pololikashvili, said: "With the right data, we can better control the dispersal of visitor flows, support adequate planning, improve knowledge on visitor patterns, build sustainable products in line with consumer needs, and create suitable policies that will foster sustainable development and make sure tourism activities benefit local communities."

The report calls for concerted work to help raise awareness of the socio-economic importance of tourism in mountains and targeted policies to create jobs, support small and medium sized businesses and attract green investments in infrastructure and the digitalisation of tourism services.

Based around research carried out in 46 countries, it also shows that generating economic benefits, creating opportunities for local communities and developing sustainable products are the main motivations for mountain tourism development.

The sustainable development of mountain tourism was also identified as a means to help to spread tourism flows, tackle seasonality and complement existing tourist offerings.

To read the full report, click here.
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
NWTO: Mountain tourism now accounts for up to 16 per cent of international tourist arrivals
POSTED 23 May 2023 . BY Tom Walker
there were between 195 and 375 million 'mountain tourists' in 2019 Credit: Shutterstock.com/Nejron Photo
Mountain tourism represents up to 16 per cent of all international tourist arrivals worldwide
In 2019 alone, there were between 195 and 375 million "mountain tourists"
The figure comes from a report by the World Tourism Organization (UNWTO)
The first of its kind report was compiled to tackle the lack of mountain tourism-related data
Mountain tourism represents between nine and 16 per cent of all international tourist arrivals worldwide as people head for sport, health and wellbeing travel.

The figure comes from a report, by the World Tourism Organization (UNWTO), which shows that, in 2019 alone, there were between 195 and 375 million "mountain tourists".

The report, Understanding and Quantifying Mountain Tourism, is the first of its kind and was compiled to tackle the lack of mountain tourism-related data.

Mountains are home to around 1.1 billion people, some of them among the poorest and most isolated in the world.

Mountain tourism has the potential to boost the incomes of these local communities and help preserve their natural resources and culture – but the scarcity of data has made it difficult to assess the economic, social and environmental impacts of this important segment.

According to UNWTO, measuring the volume of visitors to mountains represents the first "vital step" towards unlocking the potential of the sector.

UNWTO secretary-general, Zurab Pololikashvili, said: "With the right data, we can better control the dispersal of visitor flows, support adequate planning, improve knowledge on visitor patterns, build sustainable products in line with consumer needs, and create suitable policies that will foster sustainable development and make sure tourism activities benefit local communities."

The report calls for concerted work to help raise awareness of the socio-economic importance of tourism in mountains and targeted policies to create jobs, support small and medium sized businesses and attract green investments in infrastructure and the digitalisation of tourism services.

Based around research carried out in 46 countries, it also shows that generating economic benefits, creating opportunities for local communities and developing sustainable products are the main motivations for mountain tourism development.

The sustainable development of mountain tourism was also identified as a means to help to spread tourism flows, tackle seasonality and complement existing tourist offerings.

To read the full report, click here.
MORE NEWS
Raffles to open mountainside retreat in Neom’s Trojena project
Accor’s high-end brand Raffles Hotels & Resorts is set to land in northwestern Saudia Arabia in 2027 as part of Trojena, a brand new year-round adventure sports destination.
London’s BT Tower to become luxury hotel following £275m deal
British telecommunications company BT Group has sold its iconic BT Tower for £275 million (US$347 million, €321.3 million) to hotel management company MCR Hotels.
Luxury hotel market immune to cost of living cutbacks, reports RSM
While the UK hotel sector ended 2023 on a high, new data shows this was largely driven by the luxury market with a spike in room rates and profits – according to the RSM Hotels Tracker: Focus on Asset Classes.
As the strength training trend gathers pace, researchers highlight the benefits of keeping up the cardio
While strength training gives valuable muscular gains it doesn’t give the heart health benefits of aerobic exercise, according to new research from Iowa State University.
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Anticipation builds for 2024 Medical Wellness Congress
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World Spa & Wellness Conference

Excel exhibition and conference centre , London, United Kingdom
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Tel: +44 (0)1462 431385

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