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NEWS
Rockliffe Hall spa director Liz Holmes lands Virgin Active role
POSTED 25 Feb 2015 . BY Jak Phillips
Having joined Rockliffe in 2009, Holmes grew the team to over 60 and scooped a slew of spa industry awards in the process
Spa director Liz Holmes is to leave Darlington, UK's, Rockliffe Hall after six years at the helm to take up the role of national health and beauty manager with health club chain Virgin Active.

Holmes is to replace Emma Williams, who after nine years at Virgin is heading to The Joshua Tree day spa in Nottingham. Williams met Holmes on an education panel at a beauty event and – having announced her intention to step down late last year – decided that the Rockliffe Hall spa director would be her ideal successor.

For Holmes, the new role offers a fresh set of challenges and enables her to hand over to the “amazing team” at Rockliffe.

“While the scope and scale of the new role will change with 38 sites, many of the opportunities and challenges will be exactly the same,” Holmes told Leisure Opportunities.

“Key for me will be to get to the hearts and minds of the already successful team and identify how we can make a positive impact on the business results together.”

Having joined Rockliffe in 2009, Holmes grew the team to over 60 and scooped a slew of spa industry awards in the process. While she’s eager to harness her extensive experience in the new role, she says the first couple of months will see her take stock and assess opportunities.

“I will initially be consolidating the great work which Emma has done at Virgin to ensure consistent customer service and sales success,” added Holmes.

“(We’ll look).... to re-evaluate the plan for health and beauty at Virgin once opportunities have been identified.

• To read an article by Liz Holmes on what health clubs can learn from spas – first featured in the August 2013 edition of Health Club Management – click here.
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Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Rockliffe Hall spa director Liz Holmes lands Virgin Active role
POSTED 25 Feb 2015 . BY Jak Phillips
Having joined Rockliffe in 2009, Holmes grew the team to over 60 and scooped a slew of spa industry awards in the process
Spa director Liz Holmes is to leave Darlington, UK's, Rockliffe Hall after six years at the helm to take up the role of national health and beauty manager with health club chain Virgin Active.

Holmes is to replace Emma Williams, who after nine years at Virgin is heading to The Joshua Tree day spa in Nottingham. Williams met Holmes on an education panel at a beauty event and – having announced her intention to step down late last year – decided that the Rockliffe Hall spa director would be her ideal successor.

For Holmes, the new role offers a fresh set of challenges and enables her to hand over to the “amazing team” at Rockliffe.

“While the scope and scale of the new role will change with 38 sites, many of the opportunities and challenges will be exactly the same,” Holmes told Leisure Opportunities.

“Key for me will be to get to the hearts and minds of the already successful team and identify how we can make a positive impact on the business results together.”

Having joined Rockliffe in 2009, Holmes grew the team to over 60 and scooped a slew of spa industry awards in the process. While she’s eager to harness her extensive experience in the new role, she says the first couple of months will see her take stock and assess opportunities.

“I will initially be consolidating the great work which Emma has done at Virgin to ensure consistent customer service and sales success,” added Holmes.

“(We’ll look).... to re-evaluate the plan for health and beauty at Virgin once opportunities have been identified.

• To read an article by Liz Holmes on what health clubs can learn from spas – first featured in the August 2013 edition of Health Club Management – click here.
RELATED STORIES
FEATURE: Health club spa: Embracing spa


Today's multi-faceted spas have important lessons to teach health clubs about the customer experience, says Liz Holmes
MORE NEWS
McKinsey: 84 per cent of consumers say wellness is a top priority
Eighty-four per cent of consumers now say wellness is a top priority in their lives, with this percentage increasing year on year, according to a preview presentation of McKinsey’s Future of Wellness 2026 research report.
Protests continue in Albania against US$1.6 billion luxury resort backed by Jared Kushner and Ivanka Trump
Mass protests have been taking place since Monday 1 June in Albania over the development of a luxury resort by Donald Trump’s daughter Ivanka Trump and her husband Jared Kushner.
Barons Eden rebrands to Hiddenwell ahead of spa hotel portfolio expansion
Barons Eden, the UK parent company that operates luxury destination properties in England, has rebranded to become Hiddenwell.
Belgin Aksoy marks 15 years of Global Wellness Day
Global Wellness Day (GWD) marked its 15th anniversary on Saturday 13 June 2026, with the theme: #JoyMagenta – a celebration of the healing qualities of simple gestures and activities that spark joy.
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Introducing Glass Act by Templespa
Introducing Glass Act, your new go-to eye serum for brighter, smoother, beautifully awakened eyes. [more...]

Glow beyond protection: meet Comfort Zone Hydramemory Hybrid Glow SPF 30
Sun protection is no longer just about shielding the skin – it's about enhancing it. [more...]
+ More featured suppliers  
COMPANY PROFILES
Living Earth Crafts

For over 50 years, LEC has been manufacturing award-winning spa equipment for the world’s finest spas [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
22-22 Jun 2026

World Bathing Day

Worldwide,
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS