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NEWS
Rockliffe Hall spa director Liz Holmes lands Virgin Active role
POSTED 25 Feb 2015 . BY Jak Phillips
Having joined Rockliffe in 2009, Holmes grew the team to over 60 and scooped a slew of spa industry awards in the process
Spa director Liz Holmes is to leave Darlington, UK's, Rockliffe Hall after six years at the helm to take up the role of national health and beauty manager with health club chain Virgin Active.

Holmes is to replace Emma Williams, who after nine years at Virgin is heading to The Joshua Tree day spa in Nottingham. Williams met Holmes on an education panel at a beauty event and – having announced her intention to step down late last year – decided that the Rockliffe Hall spa director would be her ideal successor.

For Holmes, the new role offers a fresh set of challenges and enables her to hand over to the “amazing team” at Rockliffe.

“While the scope and scale of the new role will change with 38 sites, many of the opportunities and challenges will be exactly the same,” Holmes told Leisure Opportunities.

“Key for me will be to get to the hearts and minds of the already successful team and identify how we can make a positive impact on the business results together.”

Having joined Rockliffe in 2009, Holmes grew the team to over 60 and scooped a slew of spa industry awards in the process. While she’s eager to harness her extensive experience in the new role, she says the first couple of months will see her take stock and assess opportunities.

“I will initially be consolidating the great work which Emma has done at Virgin to ensure consistent customer service and sales success,” added Holmes.

“(We’ll look).... to re-evaluate the plan for health and beauty at Virgin once opportunities have been identified.

• To read an article by Liz Holmes on what health clubs can learn from spas – first featured in the August 2013 edition of Health Club Management – click here.
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Solmar Hotels and Resorts offers Temazcal ceremony for Global Wellness Day
Mexican operator, Solmar Hotels and Resorts, is hosting a series of events in celebration of Global Wellness Day, including a Temazcal ceremony at its Playa Grande Resort and Spa in Los Cabos.
Mandarin Oriental announces standalone Mansions-branded residences for Abu Dhabi
Mandarin Oriental has announced a standalone residence brand, Mansions, which will debut at Emirates Palace, Mandarin Oriental Mansions, Abu Dhabi, in 2029.
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©Cybertrek 2026
Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Rockliffe Hall spa director Liz Holmes lands Virgin Active role
POSTED 25 Feb 2015 . BY Jak Phillips
Having joined Rockliffe in 2009, Holmes grew the team to over 60 and scooped a slew of spa industry awards in the process
Spa director Liz Holmes is to leave Darlington, UK's, Rockliffe Hall after six years at the helm to take up the role of national health and beauty manager with health club chain Virgin Active.

Holmes is to replace Emma Williams, who after nine years at Virgin is heading to The Joshua Tree day spa in Nottingham. Williams met Holmes on an education panel at a beauty event and – having announced her intention to step down late last year – decided that the Rockliffe Hall spa director would be her ideal successor.

For Holmes, the new role offers a fresh set of challenges and enables her to hand over to the “amazing team” at Rockliffe.

“While the scope and scale of the new role will change with 38 sites, many of the opportunities and challenges will be exactly the same,” Holmes told Leisure Opportunities.

“Key for me will be to get to the hearts and minds of the already successful team and identify how we can make a positive impact on the business results together.”

Having joined Rockliffe in 2009, Holmes grew the team to over 60 and scooped a slew of spa industry awards in the process. While she’s eager to harness her extensive experience in the new role, she says the first couple of months will see her take stock and assess opportunities.

“I will initially be consolidating the great work which Emma has done at Virgin to ensure consistent customer service and sales success,” added Holmes.

“(We’ll look).... to re-evaluate the plan for health and beauty at Virgin once opportunities have been identified.

• To read an article by Liz Holmes on what health clubs can learn from spas – first featured in the August 2013 edition of Health Club Management – click here.
RELATED STORIES
FEATURE: Health club spa: Embracing spa


Today's multi-faceted spas have important lessons to teach health clubs about the customer experience, says Liz Holmes
MORE NEWS
Almost half of spa survey respondents are unaware cancer is a disability and not adapting treatments is discrimination
A recent survey by the UK Spa Association (UKSA) into the industry’s approach to cancer care has revealed that almost half of participating respondents (46 per cent) are unaware that cancer is a disability and guests with a cancer diagnosis must be given
Solmar Hotels and Resorts offers Temazcal ceremony for Global Wellness Day
Mexican operator, Solmar Hotels and Resorts, is hosting a series of events in celebration of Global Wellness Day, including a Temazcal ceremony at its Playa Grande Resort and Spa in Los Cabos.
Mandarin Oriental announces standalone Mansions-branded residences for Abu Dhabi
Mandarin Oriental has announced a standalone residence brand, Mansions, which will debut at Emirates Palace, Mandarin Oriental Mansions, Abu Dhabi, in 2029.
Healing sanctuary Tulah Clinical Wellness opens in Kerala
Tulah Clinical Wellness, a holistic wellness destination, has officially opened in the hills of northern Kerala, India.
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
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Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
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FEATURED SUPPLIERS

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

Meet Desert Therapy: Aromatherapy Associates' first new blend in seven years
There is a particular quality of stillness found only in the desert. [more...]
+ More featured suppliers  
COMPANY PROFILES
Sothys Paris

Founded in 1946, Sothys is owned by the Mas family. Chief executive Christian Mas oversees the com [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS