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NEWS
Rosewood chosen to operate hotel in London's reimagined US Embassy building
POSTED 20 Sep 2017 . BY Kim Megson
The embassy building was originally designed by Finnish American architect Eero Saarinen and has become a landmark, gaining grade II listed status in 2009 Credit: DBOX
Property developer Qatari Diar has announced the appointment of Rosewood Hotels & Resorts as the operator for a new hotel opening within London’s former US Embassy building in Grosvenor Square.

The selection follows a lengthy process in which a series of international hotel companies submitted proposals for how they would run an “ambitious world-class hotel, retail and event space” with 137 bedrooms, five restaurants, six flagship retail units, a spa and a 1,000 capacity ballroom.

The embassy building was originally designed by Finnish-American architect Eero Saarinen and has become a landmark, gaining grade II listed status in 2009. In November last year, a proposal to renovate the building by David Chipperfield won planning permission, subject to the building retaining its most iconic elements, including the large gilded aluminium eagle on the roof.

Over the coming months, Qatari Diar will work closely with Rosewood Hotels & Resorts and Chipperfield on the final design, ahead of the embassy staff moving into their new home in Nine Elms later this year.

Sheikh Jassim Al-Thani, chief development officer of the company’s Europe & Americas division, said: “We are delighted to welcome Rosewood Hotels & Resorts on-board with this exciting re-development. This is a major opportunity for London and a hotel of this exceptional calibre perfectly aligns with our vision and ambition to renew the heart of Mayfair and cement the neighbourhood’s unique character as the leading hospitality, arts and luxury retail quarter in London for residents and visitors to enjoy.”

Qatari Diar’s plans for the site also include significant enhancements to Grosvenor Square, including the removal of the existing security bollards and barricades to provide additional pedestrian walkways.

In a statement, the company said: “Working alongside the Grosvenor Estate, these works will support Qatari Diar’s further public realm improvements to restore Grosvenor Square as an open, expansive green space fitting for one of London’s most prominent and established gardens."
David Chipperfield has reimagined the building as a luxury hotel and events space Credit: DBOX
Five restaurants are among the leisure amenities that will feature Credit: DBOX
RELATED STORIES
  Chipperfield gets green light to transform Saarinen's US embassy building into luxury London hotel


The historic US embassy in London’s Grosvenor Square will be opened to the public as part of a £1bn hotel and retail development – with Westminster City Council granting planning permission for the David Chipperfield-designed project.
  David Chipperfield designs hotel on site of US Embassy in London's Grosvenor Square


Public consultation is imminent for a new David Chipperfield-designed luxury hotel on the famous site of the US Embassy in Grosvenor Square, London.
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Rosewood chosen to operate hotel in London's reimagined US Embassy building
POSTED 20 Sep 2017 . BY Kim Megson
The embassy building was originally designed by Finnish American architect Eero Saarinen and has become a landmark, gaining grade II listed status in 2009 Credit: DBOX
Property developer Qatari Diar has announced the appointment of Rosewood Hotels & Resorts as the operator for a new hotel opening within London’s former US Embassy building in Grosvenor Square.

The selection follows a lengthy process in which a series of international hotel companies submitted proposals for how they would run an “ambitious world-class hotel, retail and event space” with 137 bedrooms, five restaurants, six flagship retail units, a spa and a 1,000 capacity ballroom.

The embassy building was originally designed by Finnish-American architect Eero Saarinen and has become a landmark, gaining grade II listed status in 2009. In November last year, a proposal to renovate the building by David Chipperfield won planning permission, subject to the building retaining its most iconic elements, including the large gilded aluminium eagle on the roof.

Over the coming months, Qatari Diar will work closely with Rosewood Hotels & Resorts and Chipperfield on the final design, ahead of the embassy staff moving into their new home in Nine Elms later this year.

Sheikh Jassim Al-Thani, chief development officer of the company’s Europe & Americas division, said: “We are delighted to welcome Rosewood Hotels & Resorts on-board with this exciting re-development. This is a major opportunity for London and a hotel of this exceptional calibre perfectly aligns with our vision and ambition to renew the heart of Mayfair and cement the neighbourhood’s unique character as the leading hospitality, arts and luxury retail quarter in London for residents and visitors to enjoy.”

Qatari Diar’s plans for the site also include significant enhancements to Grosvenor Square, including the removal of the existing security bollards and barricades to provide additional pedestrian walkways.

In a statement, the company said: “Working alongside the Grosvenor Estate, these works will support Qatari Diar’s further public realm improvements to restore Grosvenor Square as an open, expansive green space fitting for one of London’s most prominent and established gardens."
David Chipperfield has reimagined the building as a luxury hotel and events space Credit: DBOX
Five restaurants are among the leisure amenities that will feature Credit: DBOX
RELATED STORIES
Chipperfield gets green light to transform Saarinen's US embassy building into luxury London hotel


The historic US embassy in London’s Grosvenor Square will be opened to the public as part of a £1bn hotel and retail development – with Westminster City Council granting planning permission for the David Chipperfield-designed project.
David Chipperfield designs hotel on site of US Embassy in London's Grosvenor Square


Public consultation is imminent for a new David Chipperfield-designed luxury hotel on the famous site of the US Embassy in Grosvenor Square, London.
MORE NEWS
Gran Hotel Taoro opens Sandára Wellness Centre
Gran Hotel Taoro in northern Tenerife, Spain, has completed the final phase of its three-year renovation with the debut of its Sandára Wellness Centre.
Franchise expert Carrie Walsh joins Hand and Stone Massage and Facial Spa as CEO
Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand.
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
Turkey is crowned the best massage nation at world championship
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FEATURED SUPPLIERS

MSpa Oslo series: a timeless bestseller
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Zerobody Cryo: Starpool's contrast therapy solution
Contrast therapy, based on the alternation of hot and cold rituals, has become one of the most valued practices in the fields of wellness and recovery. [more...]
+ More featured suppliers  
COMPANY PROFILES
G.M. Collin

G.M. Collin develops superior skin care products, from preventive care to combating the first signs [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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