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NEWS
Spa Standard partners with Belly Friendly for prenatal education
POSTED 27 Aug 2015 . BY Jane Kitchen
Kelly Maack Credit: Spa Standard
Kelly Maack Credit: Spa Standard
Online learning platform Spa Standard has partnered with Belly Friendly – a programme
designed to make spas proficient in catering to expectant mums – to provide Belly Friendly’s new prenatal certification course.

"Belly Friendly represents the kind of quality education we endeavour to offer through Spa Standard," said Kelly Maack, president, Spa Standard. "Its continuing education and accreditation programme is an excellent opportunity for practitioners and spas who want to up their game, and we're delighted they can find it on Spa Standard."

The new Belly Friendly Prenatal Certification course features a prenatal massage instruction video that demonstrates a hands-on technique specific to each trimester. This content is combined with Belly Friendly's proprietary methods for interacting with pregnant massage clientele, which the company says is based on an understanding of the world of the mom-to-be and what she is experiencing emotionally and physically.

Highlights include important information on draping and positioning methods for expectant clients, insight on prenatal skin conditions and other tips for delivering a superior spa experience for this special market.

Belly Friendly was created by Stacy Denney, founder of Barefoot & Pregnant, a prenatal spa in California, U.S.

"The Spa Standard partnership is a natural fit,” said Denny. “The programme shares our value of the importance of education. Spa Standard broadens our reach so that more therapists and spas can become Belly Friendly."

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News   Products   Magazine   Subscribe
NEWS
Spa Standard partners with Belly Friendly for prenatal education
POSTED 27 Aug 2015 . BY Jane Kitchen
Kelly Maack Credit: Spa Standard
Kelly Maack Credit: Spa Standard
Online learning platform Spa Standard has partnered with Belly Friendly – a programme
designed to make spas proficient in catering to expectant mums – to provide Belly Friendly’s new prenatal certification course.

"Belly Friendly represents the kind of quality education we endeavour to offer through Spa Standard," said Kelly Maack, president, Spa Standard. "Its continuing education and accreditation programme is an excellent opportunity for practitioners and spas who want to up their game, and we're delighted they can find it on Spa Standard."

The new Belly Friendly Prenatal Certification course features a prenatal massage instruction video that demonstrates a hands-on technique specific to each trimester. This content is combined with Belly Friendly's proprietary methods for interacting with pregnant massage clientele, which the company says is based on an understanding of the world of the mom-to-be and what she is experiencing emotionally and physically.

Highlights include important information on draping and positioning methods for expectant clients, insight on prenatal skin conditions and other tips for delivering a superior spa experience for this special market.

Belly Friendly was created by Stacy Denney, founder of Barefoot & Pregnant, a prenatal spa in California, U.S.

"The Spa Standard partnership is a natural fit,” said Denny. “The programme shares our value of the importance of education. Spa Standard broadens our reach so that more therapists and spas can become Belly Friendly."

RELATED STORIES
New spa industry online learning platform based on peer-to-peer sharing


Industry veterans Kelly and Rick Maack, founders and partners at spa management company Maack Management, have launched a new online learning platform for the beauty and wellness industry.
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Corinthia appoints Peter Roth as president of hotel operations
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Hoshino Resorts opens Kai Kusatsu as it expands the Kai onsen ryokan brand
Kai Kusatsu, an onsen ryokan property has launched in the famous Japanese hot spring destination, Kusatsu Onsen in Gunma Prefecture.
Luxury resort coming to Hunter Valley will have longevity spa
Private hotel owner and developer HVL Hotels will open a new luxury resort and tourism destination called Laval Hunter Valley in the second half of 2027 in Pokolbin, Australia.
Rocco Forte’s Verdura Resort to host wellness festival Alma near emerging Blue Zone in Sicily
The annual wellness festival dedicated to wellbeing, culture, longevity and human connection, called Alma, will be hosted by Rocco Forte hotel, Verdura Resort in Sicily, Italy.
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Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

Glow beyond protection: meet Comfort Zone Hydramemory Hybrid Glow SPF 30
Sun protection is no longer just about shielding the skin – it's about enhancing it. [more...]
+ More featured suppliers  
COMPANY PROFILES
The Wildsmith Collection Limited

Launched in 2018, The Wildsmith Collection takes its name from 19th century botanist William Wildsmi [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
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The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
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ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS