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NEWS
Technogym enters the Pilates market with Reformer and online content
POSTED 08 Apr 2025 . BY Liz Terry
Technogym Reform is the company's first Pilates product Credit: Technogym
Technogym Reform has launched
The new Pilates reformer has been designed with input from leading Pilates teachers
Technogym CEO, Nerio Alessandri, says Technogym Reform 'ensures optimal body control, keeping concentration high and allowing fluidity in the transition between exercises'
The reformer is available in three colourways and will ship later this year
Technogym is launching Reform for the health club, hotel and home markets, with the beds shipping later this year.

Technogym Reform has been designed for use by people at all levels of experience, following collaboration with leading Pilates instructors. Components, such as headrest, shoulder pads, foot bar and springs are designed to allow quick and easy adjustment and limit interruptions to the flow of a workout.

The new reformer is available in three colourways from the Technogym Atelier – Sandstone, Carbon Grey and Diamond Black – and is made from eco-friendly materials such as wood, aluminum and vegan leather, as well as marine ropes to offer stability and durability.

“Technogym Reform ensures optimal body control, keeping concentration high and allowing fluidity in the transition between exercises,” says Technogym CEO, Nerio Alessandri. “The elegant, finely-detailed design and unique style elevate the aesthetics of any environment, making the Technogym Reform a true piece of furniture, while the ergonomic design maximises comfort and functionality.”

On-demand Pilates videos on the Technogym App have also been curated to accompany the launch, offering guided, immersive and connected Pilates experiences for people at all levels of experience in the discipline.

The move comes as demand for Pilates reaches an all-time high.
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The annual wellness festival dedicated to wellbeing, culture, longevity and human connection, called Alma, will be hosted by Rocco Forte hotel, Verdura Resort in Sicily, Italy.
Feisal Jaffer becomes chief development officer for Capella Hotel Group
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©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Technogym enters the Pilates market with Reformer and online content
POSTED 08 Apr 2025 . BY Liz Terry
Technogym Reform is the company's first Pilates product Credit: Technogym
Technogym Reform has launched
The new Pilates reformer has been designed with input from leading Pilates teachers
Technogym CEO, Nerio Alessandri, says Technogym Reform 'ensures optimal body control, keeping concentration high and allowing fluidity in the transition between exercises'
The reformer is available in three colourways and will ship later this year
Technogym is launching Reform for the health club, hotel and home markets, with the beds shipping later this year.

Technogym Reform has been designed for use by people at all levels of experience, following collaboration with leading Pilates instructors. Components, such as headrest, shoulder pads, foot bar and springs are designed to allow quick and easy adjustment and limit interruptions to the flow of a workout.

The new reformer is available in three colourways from the Technogym Atelier – Sandstone, Carbon Grey and Diamond Black – and is made from eco-friendly materials such as wood, aluminum and vegan leather, as well as marine ropes to offer stability and durability.

“Technogym Reform ensures optimal body control, keeping concentration high and allowing fluidity in the transition between exercises,” says Technogym CEO, Nerio Alessandri. “The elegant, finely-detailed design and unique style elevate the aesthetics of any environment, making the Technogym Reform a true piece of furniture, while the ergonomic design maximises comfort and functionality.”

On-demand Pilates videos on the Technogym App have also been curated to accompany the launch, offering guided, immersive and connected Pilates experiences for people at all levels of experience in the discipline.

The move comes as demand for Pilates reaches an all-time high.
MORE NEWS
Luxury resort coming to Hunter Valley will have longevity spa
Private hotel owner and developer HVL Hotels will open a new luxury resort and tourism destination called Laval Hunter Valley in the second half of 2027 in Pokolbin, Australia.
Rocco Forte’s Verdura Resort to host wellness festival Alma near emerging Blue Zone in Sicily
The annual wellness festival dedicated to wellbeing, culture, longevity and human connection, called Alma, will be hosted by Rocco Forte hotel, Verdura Resort in Sicily, Italy.
Feisal Jaffer becomes chief development officer for Capella Hotel Group
Capella Hotel Group has appointed Feisal Jaffer as chief development officer as the company ramps up its global expansion of both its Capella and Patina brands.
Industry mourns the loss of Les Mills, a founding father of fitness
Les Mills, whose name became synonymous with one of the world's leading fitness brands, has passed away peacefully at the age of 91.
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People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound may be losing weight, but they’re also becoming less physically active, according to new research presented at the ENDO 2026 annual meeting of the Endocrine Society
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
+ More news   
 
FEATURED SUPPLIERS

Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]

Meet Desert Therapy: Aromatherapy Associates' first new blend in seven years
There is a particular quality of stillness found only in the desert. [more...]
+ More featured suppliers  
COMPANY PROFILES
Barr + Wray Ltd

Barr + Wray has more than 60 years’ experience in the design and delivery of world-class spa and wel [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


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Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
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