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Technogym partners with Dior to create limited-edition fitness line
POSTED 11 Oct 2021 . BY Tom Walker
The series includes three products – a treadmill, a multifunction bench and a wellness ball Credit: Technogym/Dior
Technogym has partnered with French luxury fashion house Dior to create an exclusive limited-edition series of fitness products
The line includes three products – a treadmill, a multifunction bench and a wellness ball
The line was desgiend in collaboration between the Technogym Research and Innovation Centre and the Dior creative team
The line will be available exclusively in Dior boutiques worldwide starting in January 2022
Technogym has partnered with French luxury fashion house Dior to create an exclusive limited-edition series of fitness products.

Developed in collaboration between the Technogym Research and Innovation Centre and the Dior creative team, the series includes three products – a treadmill, a multifunction bench and a wellness ball.

Aimed at consumers and the luxury home and residential market, the limited-edition line will be available exclusively in Dior boutiques worldwide starting in January 2022.

According to Nerio Alessandri, founder of Technogym,​ the three iconic products reflect a mutual commitment of "inspiring a lifestyle that combines physical exercise and style" to motivate people to live happier and healthier lives.

"This shared goal of excellence gives life to a limited series of innovative Technogym products interpreted with the Maison Dior’s unique allure," Alessandri said.

"Created to inspire the concept of wellness with new generations, it also offers people the opportunity to live a unique and irresistible experience.”

Dior recently opened its first major spa in a decade at La Samaritaine in Paris.

The new Dior Spa, located within the Cheval Blanc hotel, is part of the redevelopment of the legendary department store by luxury brand house, LVMH.
Sign up here to get the Spa Business and Spa Business insider weekly ezines and every issue of Spa Business and Spa Business insider magazines free on digital.
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NEWS
Technogym partners with Dior to create limited-edition fitness line
POSTED 11 Oct 2021 . BY Tom Walker
The series includes three products – a treadmill, a multifunction bench and a wellness ball Credit: Technogym/Dior
Technogym has partnered with French luxury fashion house Dior to create an exclusive limited-edition series of fitness products
The line includes three products – a treadmill, a multifunction bench and a wellness ball
The line was desgiend in collaboration between the Technogym Research and Innovation Centre and the Dior creative team
The line will be available exclusively in Dior boutiques worldwide starting in January 2022
Technogym has partnered with French luxury fashion house Dior to create an exclusive limited-edition series of fitness products.

Developed in collaboration between the Technogym Research and Innovation Centre and the Dior creative team, the series includes three products – a treadmill, a multifunction bench and a wellness ball.

Aimed at consumers and the luxury home and residential market, the limited-edition line will be available exclusively in Dior boutiques worldwide starting in January 2022.

According to Nerio Alessandri, founder of Technogym,​ the three iconic products reflect a mutual commitment of "inspiring a lifestyle that combines physical exercise and style" to motivate people to live happier and healthier lives.

"This shared goal of excellence gives life to a limited series of innovative Technogym products interpreted with the Maison Dior’s unique allure," Alessandri said.

"Created to inspire the concept of wellness with new generations, it also offers people the opportunity to live a unique and irresistible experience.”

Dior recently opened its first major spa in a decade at La Samaritaine in Paris.

The new Dior Spa, located within the Cheval Blanc hotel, is part of the redevelopment of the legendary department store by luxury brand house, LVMH.
Sign up here to get the Spa Business and Spa Business insider weekly ezines and every issue of Spa Business and Spa Business insider magazines free on digital.
RELATED STORIES
FEATURE: Sponsored: Technogym: The R1SE of a fusion brand


Andy Janes and Jamie Whisken explain the vision behind R1SE Bournemouth, and why Technogym was their choice of partner in delivering their unique fusion boutique
Customised gyms are supporting Tokyo's Olympic athletes as the Games kicks off


The most high-risk and controversial Olympics of modern times begin today (23 July) in Tokyo, having been delayed for a year due to the COVID-19 pandemic.
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Banyan Tree curating solar-powered wellness retreat on private Mozambican island
Asian-inspired wellness sanctuaries crafted by Banyan Tree will open on luxury private islands off the coast of Mozambique in Q4 2022.
How spas can make the most out of Valentine's Day, according to Verena Lasvigne
“Valentine's Day should be a success both in terms of guest experience and securing success for your spa’s top and bottom line,” says Verena Lasvigne, industry figure, consultant and seasoned spa director.
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Sommerhuber GmbH - Ceramic heated LOUNGER ONE PLUS - ultimate relaxation
Lounger One Plus is characterized by an organic aesthetic, delicate contours and an ideal lying comfort. Comfortable ergonomically shaped Heat Storing Ceramics nestle the skin and provide for perfect relaxation – touchless enjoyment meeting the highest hygiene standards. Find out more...
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Spatex 2022

Coventry Building Society Arena, Coventry, United Kingdom
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Well Defined Women in Leadership Summit

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Tel: +44 (0)1462 431385

©Cybertrek 2022

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