Universal Orlando has launched a new youth training scheme designed to teach students the basics of business through experiences learned at its theme park and resort.

As part of the scheme, Universal has partnered with CNBC show The Profit, which follows serial entrepreneur and investor Marcus Lemonis who invests his own money to help save and grow struggling businesses.

The Business Learning Series combines Lemonis’ business lessons, the day-to-day operations and innovations at the theme park, and educational knowledge from Columbia College to offer students a real-world perspective to succeed in business.

During the course, students will identify real-life examples of business principles from Islands of Adventure and Universal Orlando, later creating visual digital presentations to share what they learned. The in-park component of the park is unique to the course, which aligns with national education standards in the US.



The series is set out across three courses, which can be taken on their own or as a three-parter, with each part containing in-park activities.

Part one of the training scheme, titled Career Selection and Preparation, focuses on career readiness and self-assessments to uncover natural strengths and corresponding career paths. The second training session focuses on leadership skills and personal development, with students studying workplace integrity and practice communication tactics to positively influence their career path. The final session – Business Development: People, Process, Product – focuses on Lemonis’ “three Ps”, exploring the importance of a quality product, dedicated people and an efficient process.

"The most important tool we can instil in today's youth is the power of education," said Lemonis. "Coupling the Business Learning Series with the excitement and fun that Universal Orlando offers is the perfect partnership for success and I am happy to be a part of this endeavour."