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NEWS
Virgin Active aiming to raise the Barre with new LA import
POSTED 02 Sep 2015 . BY Jak Phillips
Barre classes are becoming increasingly popular in the UK Credit: Shutterstock.com / Poznyakov
Virgin Active is rolling out a new fusion ballet class as it bids to bring the spirit of boutique Los Angeles studios to its UK clubs.

The new Barre workout is based on the bootybarre class developed by LA-based Pilates, dance, and fitness expert Tracey Mallett. Barre combines classical ballet moves with Pilates, yoga and balance to offer an energetic workout designed to tone, define and sculpt the whole body.

The new offering is one of the first products to have emerged from Virgin Active’s recently-announced Discovery Lab – a creative hub made up of health and fitness experts that will drive development of products and classes.

The Discovery Lab has been put together by Virgin Active’s head of fitness, Andy Birch, and is led by the chain’s innovation and fitness team, including James Trevorrow (master of movement), Gillian Reeves (Groupex Guru) and Hugh Hanley (Super Trainer). The panel are also joined by a series of independent experts and partners, working together to share knowledge, ideas and concepts.

“With Barre fitness classes such a hot fitness topic, it was important for us to find the right class for our members and Tracey’s programme really stood out,” said Reeves.

“Her well established and well respected programme, bootybarre, honours the integrity of both Barre and Pilates to give a great workout that is a lot of fun.”
RELATED STORIES
  Virgin Active-led initiative to help primary school teachers reimagine PE lessons


Virgin Active is teaming up with the University of Bedfordshire and primary school teachers across the country to explore pioneering teaching methods and new approaches to getting children active.
  Virgin Active boosts earnings ahead of Brait takeover


Virgin Active has announced an impressive set of financial figures as it gears up for international expansion amid its impending acquisition South African investment firm Brait.
  Explorer and TV star Levison Wood to help Virgin Active bring adventure to the gym


Virgin Active has unveiled British explorer and star of Channel 4’s Walking the Nile, Levison Wood, as the first member of its new Discovery Lab, tasked with inspiring gymgoers to bring adventure into their everyday lives.
  Virgin Active's Matt Merrick and GLL's Mark Sesnan win ukactive Board seats


Virgin Active European COO Matt Merrick and GLL managing director Mark Sesnan have won seats on the new-look ukactive Board of Directors following a high-profile election.
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The Good Spa Guide sets up event for modified Good Spa Guide Awards
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McKinsey: 84 per cent of consumers say wellness is a top priority
Eighty-four per cent of consumers now say wellness is a top priority in their lives, with this percentage increasing year on year, according to a preview presentation of McKinsey’s Future of Wellness 2026 research report.
Protests continue in Albania against US$1.6 billion luxury resort backed by Jared Kushner and Ivanka Trump
Mass protests have been taking place since Monday 1 June in Albania over the development of a luxury resort by Donald Trump’s daughter Ivanka Trump and her husband Jared Kushner.
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Virgin Active aiming to raise the Barre with new LA import
POSTED 02 Sep 2015 . BY Jak Phillips
Barre classes are becoming increasingly popular in the UK Credit: Shutterstock.com / Poznyakov
Virgin Active is rolling out a new fusion ballet class as it bids to bring the spirit of boutique Los Angeles studios to its UK clubs.

The new Barre workout is based on the bootybarre class developed by LA-based Pilates, dance, and fitness expert Tracey Mallett. Barre combines classical ballet moves with Pilates, yoga and balance to offer an energetic workout designed to tone, define and sculpt the whole body.

The new offering is one of the first products to have emerged from Virgin Active’s recently-announced Discovery Lab – a creative hub made up of health and fitness experts that will drive development of products and classes.

The Discovery Lab has been put together by Virgin Active’s head of fitness, Andy Birch, and is led by the chain’s innovation and fitness team, including James Trevorrow (master of movement), Gillian Reeves (Groupex Guru) and Hugh Hanley (Super Trainer). The panel are also joined by a series of independent experts and partners, working together to share knowledge, ideas and concepts.

“With Barre fitness classes such a hot fitness topic, it was important for us to find the right class for our members and Tracey’s programme really stood out,” said Reeves.

“Her well established and well respected programme, bootybarre, honours the integrity of both Barre and Pilates to give a great workout that is a lot of fun.”
RELATED STORIES
Virgin Active-led initiative to help primary school teachers reimagine PE lessons


Virgin Active is teaming up with the University of Bedfordshire and primary school teachers across the country to explore pioneering teaching methods and new approaches to getting children active.
Virgin Active boosts earnings ahead of Brait takeover


Virgin Active has announced an impressive set of financial figures as it gears up for international expansion amid its impending acquisition South African investment firm Brait.
Explorer and TV star Levison Wood to help Virgin Active bring adventure to the gym


Virgin Active has unveiled British explorer and star of Channel 4’s Walking the Nile, Levison Wood, as the first member of its new Discovery Lab, tasked with inspiring gymgoers to bring adventure into their everyday lives.
Virgin Active's Matt Merrick and GLL's Mark Sesnan win ukactive Board seats


Virgin Active European COO Matt Merrick and GLL managing director Mark Sesnan have won seats on the new-look ukactive Board of Directors following a high-profile election.
MORE NEWS
The Good Spa Guide sets up event for modified Good Spa Guide Awards
The UK spa review and discovery platform for consumers, the Good Spa Guide, has announced it will host the Good Spa Guide Awards 2026 during an event on 16 November at Sopwell House Hotel in St Albans, UK.
McKinsey: 84 per cent of consumers say wellness is a top priority
Eighty-four per cent of consumers now say wellness is a top priority in their lives, with this percentage increasing year on year, according to a preview presentation of McKinsey’s Future of Wellness 2026 research report.
Protests continue in Albania against US$1.6 billion luxury resort backed by Jared Kushner and Ivanka Trump
Mass protests have been taking place since Monday 1 June in Albania over the development of a luxury resort by Donald Trump’s daughter Ivanka Trump and her husband Jared Kushner.
Barons Eden rebrands to Hiddenwell ahead of spa hotel portfolio expansion
Barons Eden, the UK parent company that operates luxury destination properties in England, has rebranded to become Hiddenwell.
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Longevity in spas: a strategic choice, not a default setting
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21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
22-22 Jun 2026

World Bathing Day

Worldwide,
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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LEISURE MEDIA MAGAZINES
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