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NEWS
Virgin Active's valuation slips in third quarter despite new openings
POSTED 16 Feb 2017 . BY Deven Pamben
Virgin Active will introduce the Pack - its group cycle product - into all major territories
Virgin Active's value took a slight dip in the third quarter of the financial year, according to South African investment firm Brait - the fitness operator's controlling shareholder.

A trading update said that Virgin Active's valuation in Pound Sterling was £896m (US$1.1bn; €1.1bn) at the end of the three-month period to 31 December 2016, down 0.9 per cent from £904m (US$1.1bn; €1.1bn) in the previous quarter.

Its valuation in South African Rand decreased by 5.7 per cent. The fitness operator's net asset value (NAV) stood at ZAR15.2bn (£0.9bn; US$1.2bn; €1.1bn) in the third quarter, from ZAR16.1bn (£1bn; US$1.2bn; €1.2bn) in the previous three-month period.

Brait bought an 80 per cent stake of Virgin Active in April 2015.

It is now 30 per cent of Brait’s NAV and has replaced New Look as the group’s largest holding after the clothing retailer's value plummeted during the third-quarter period. Brait's other two major assets are supermarket chain Iceland and food producer Premier.

Virgin Active opened 16 clubs worldwide in 2016, taking the operator's portfolio number to 255, with global adult membership at 1.2 million at the end of the year.

Thirteen clubs opened in South Africa, two in Thailand and one in Singapore. The openings included four flagship Collection clubs in Cape Town, Pretoria, Singapore and Bangkok, six Lifecentre clubs and five RED clubs in South Africa, and a Lifecentre club in Thailand.

The number of clubs the fitness operator runs will go down once the sale of 16 clubs to David Lloyd Leisure goes through, a deal which was announced last week.

The trading update said the offloading of the clubs was the "final significant step in focusing its UK operations, in accordance with its international strategy, on metropolitan and commuter hubs in key markets", and that the sites had delivered "a compelling valuation".

Brait said Virgin Active would continue its upgrade programme in 2017 and operate 45 clubs in the UK, 33 of which are in London.

It added: "Virgin Active’s commitment to product innovation and an outstanding member experience was evidenced in 2016 with the further rollout of the Grid (a high intensity floor based functional training class) across more of the estate; the introduction of the Pack (a revolutionary group cycle product) into all major territories and significant enhancements to its digital offering."
RELATED STORIES
  David Lloyd Leisure set to buy Virgin Active sites


David Lloyd Leisure (DLL) has exchanged contracts to buy 16 Virgin Active health clubs for an undisclosed sum.  
  Focus on city locations is behind the sale of Virgin Active clubs


The sale of 16 Virgin Active sites in the UK is the final step of the company's strategy to focus its operations on metropolitan and commuter hubs in its key markets, the health and fitness operator has said.
  Virgin Active opens fifth Bangkok club


International health and fitness operator Virgin Active has opened its fifth club in Bangkok, Thailand, as it continues its growth and presence in South East Asia.
  Global marketing campaign launched by Virgin Active


Virgin Active has launched its first-ever global marketing campaign, which focuses on the operator’s innovative approach to cycling, yoga and floor training.
MORE NEWS
Smaller wellness hotels recorded the strongest growth across top KPIs in 2025, finds RLA Global
Wellness hotels generating less than US$1 million (€932,700, £785,200) – or 10 per cent of total revenue from wellness and leisure – recorded the strongest RevPAR and TRevPAR growth in 2025 across categories when compared with 2024, according to the latest Wellness Real Estate Report by RLA Global, produced in partnership with P and L benchmarking firm HotStats.
Lefay Resorts introduces emotional dance classes to offer experiences that foster connection
Lefay Resorts, the portfolio of two luxury wellness properties in Italy, has added emotional dance classes and group cold plunge sessions in response to market demand for social connection.
Robert Thurman: a life dedicated to enlightenment
Robert Thurman, an expert on Tibetan Buddhism and the spiritual director of Menla Retreat and Dewa Spa in Woodstock, has died, aged 84.
BBSpa Group to launch holistic bathhouse Atera in Glasgow
International spa, wellness and longevity consultancy, BBSpa, will launch a new bathhouse called Atera in Glasgow, Scotland, in September.
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Virgin Active's valuation slips in third quarter despite new openings
POSTED 16 Feb 2017 . BY Deven Pamben
Virgin Active will introduce the Pack - its group cycle product - into all major territories
Virgin Active's value took a slight dip in the third quarter of the financial year, according to South African investment firm Brait - the fitness operator's controlling shareholder.

A trading update said that Virgin Active's valuation in Pound Sterling was £896m (US$1.1bn; €1.1bn) at the end of the three-month period to 31 December 2016, down 0.9 per cent from £904m (US$1.1bn; €1.1bn) in the previous quarter.

Its valuation in South African Rand decreased by 5.7 per cent. The fitness operator's net asset value (NAV) stood at ZAR15.2bn (£0.9bn; US$1.2bn; €1.1bn) in the third quarter, from ZAR16.1bn (£1bn; US$1.2bn; €1.2bn) in the previous three-month period.

Brait bought an 80 per cent stake of Virgin Active in April 2015.

It is now 30 per cent of Brait’s NAV and has replaced New Look as the group’s largest holding after the clothing retailer's value plummeted during the third-quarter period. Brait's other two major assets are supermarket chain Iceland and food producer Premier.

Virgin Active opened 16 clubs worldwide in 2016, taking the operator's portfolio number to 255, with global adult membership at 1.2 million at the end of the year.

Thirteen clubs opened in South Africa, two in Thailand and one in Singapore. The openings included four flagship Collection clubs in Cape Town, Pretoria, Singapore and Bangkok, six Lifecentre clubs and five RED clubs in South Africa, and a Lifecentre club in Thailand.

The number of clubs the fitness operator runs will go down once the sale of 16 clubs to David Lloyd Leisure goes through, a deal which was announced last week.

The trading update said the offloading of the clubs was the "final significant step in focusing its UK operations, in accordance with its international strategy, on metropolitan and commuter hubs in key markets", and that the sites had delivered "a compelling valuation".

Brait said Virgin Active would continue its upgrade programme in 2017 and operate 45 clubs in the UK, 33 of which are in London.

It added: "Virgin Active’s commitment to product innovation and an outstanding member experience was evidenced in 2016 with the further rollout of the Grid (a high intensity floor based functional training class) across more of the estate; the introduction of the Pack (a revolutionary group cycle product) into all major territories and significant enhancements to its digital offering."
RELATED STORIES
David Lloyd Leisure set to buy Virgin Active sites


David Lloyd Leisure (DLL) has exchanged contracts to buy 16 Virgin Active health clubs for an undisclosed sum.  
Focus on city locations is behind the sale of Virgin Active clubs


The sale of 16 Virgin Active sites in the UK is the final step of the company's strategy to focus its operations on metropolitan and commuter hubs in its key markets, the health and fitness operator has said.
Virgin Active opens fifth Bangkok club


International health and fitness operator Virgin Active has opened its fifth club in Bangkok, Thailand, as it continues its growth and presence in South East Asia.
Global marketing campaign launched by Virgin Active


Virgin Active has launched its first-ever global marketing campaign, which focuses on the operator’s innovative approach to cycling, yoga and floor training.
MORE NEWS
Smaller wellness hotels recorded the strongest growth across top KPIs in 2025, finds RLA Global
Wellness hotels generating less than US$1 million (€932,700, £785,200) – or 10 per cent of total revenue from wellness and leisure – recorded the strongest RevPAR and TRevPAR growth in 2025 across categories when compared with 2024, according to the latest Wellness Real Estate Report by RLA Global, produced in partnership with P and L benchmarking firm HotStats.
Lefay Resorts introduces emotional dance classes to offer experiences that foster connection
Lefay Resorts, the portfolio of two luxury wellness properties in Italy, has added emotional dance classes and group cold plunge sessions in response to market demand for social connection.
Robert Thurman: a life dedicated to enlightenment
Robert Thurman, an expert on Tibetan Buddhism and the spiritual director of Menla Retreat and Dewa Spa in Woodstock, has died, aged 84.
BBSpa Group to launch holistic bathhouse Atera in Glasgow
International spa, wellness and longevity consultancy, BBSpa, will launch a new bathhouse called Atera in Glasgow, Scotland, in September.
Ananda in the Himalayas publishes Ayurvedic cookbook
Ananda in the Himalayas, India, has published its first cookbook, built on the wellness retreat’s 25 years of Ayurvedic cuisine expertise.
Minor Hotels appoints Aditya Saluja as commercial director for MSpa International
Aditya Saluja, an industry leader in luxury wellness hospitality, has been appointed as commercial director of spa and wellness for the spa management division of Minor Hotels, MSpa International.
+ More news   
 
FEATURED SUPPLIERS

HPO Tech brings design-led hyperbaric systems to the spa floor
Hyperbaric oxygen therapy has moved well beyond the clinic and spa operators represent the fastest-growing market for the technology. [more...]

MSpa Oslo series: a timeless bestseller
The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]
+ More featured suppliers  
COMPANY PROFILES
Aromatherapy Associates

Aromatherapy Associates is a world-leading British wellness brand, harnessing the power of essential [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
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FREE DIGITAL SUBSCRIPTIONS