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PRODUCT NEWS
Spa directors and managers invited to participate in global spa industry survey for WSWC
03 Jul 2014 . BY Helen Andrews
In terms of training, spa professionals concluded in 2013 that there is a strong emphasis on attitude-based hiring in the industry / Shutterstock / Belushi
In terms of training, spa professionals concluded in 2013 that there is a strong emphasis on attitude-based hiring in the industry / Shutterstock / Belushi
Stenden Rangsit University, Thailand, is conducting another annual study of the global spa industry for a report that will be released in conjunction with the 18-20 September World Spa & Wellbeing Convention 2014 (WSWC).

Spa managers and directors are being invited to participate in the study, irrespective of nationality or country of work by Prantik Bordoloi, a research and module coordinator at the Thai campus of Netherlands-based Stenden Rangsit University.

All information gathered will be treated as confidential and participants will receive a copy of the complete study when released in September.

The 2013 report, in collaboration with the Thai Spa Association, revealed important spa consumer findings based on a survey of 463 current and potential spa-goers – the details of which can be found in Spa Business 2013, Issue 4 pg 86. The second part of the study consisted of a focus group with 10 spa managers, 14 interviews with spa directors and experienced spa industry professionals, as well as an online survey with 86 respondents.

The report highlighted key consumer trends, for example almost every third spa-goer gets information about a spa via word-of-mouth – proving trust is a much more important factor than advertisements and media in deciding which spa to go to.

Authentic therapies are more important to men than to women – who prioritise individualised packages and price discounts, according to last year’s study.

Operators and managers of spas agreed in 2013 that spa menus needed fine-tuning because there is often an overwhelming variety on offer which confuses consumers.

In terms of training, the spa professionals concluded that there is a strong emphasis on attitude-based hiring in the industry because attitude is the one thing that is intrinsic, and therefore difficult to teach.

The 2014 hopes to have even more respondents this year. If you are a spa director or manager – in any country, please click here or here to carry out the survey.
PRODUCT NEWS
Elemis’ first standalone store to open in London’s Covent Garden
British spa and skincare giant Elemis is making a grand entrance into London's retail scene, handpicking Covent Garden's Seven Dials for its inaugural standalone store.
Myndstream teases new breathwork series in collaboration with Grammy Award winner Peter Kater
Freddie Moross, founder of wellness music provider Myndstream, has announced plans to launch Spiritus – a brand new breathwork series by Grammy Award-winning musician and composer Peter Kater – onto the company’s music streaming service, The Stream.
Full Balance reveals all-natural reflexology board
Austrian-based Full Balance has created a Big Foot massage board for communal spa areas which guests stand on to "closely mimic the experience of professional reflexology treatments".
Scottish spa industry to gather at first-ever Spa Life Scotland event
Industry event organisation Spa Life is gearing up for the first-ever Spa Life Scotland Convention, due to be hosted at the Radisson Blu Hotel in Glasgow from 28-30 April.
We Work Well organises annual pre-ISPA charity hike in Scottsdale
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.
MyEquilibria combines art and outdoor exercise
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
Sothys launches pro-ageing Sun Range
French spa brand Sothys has developed the Sun Range to protect the skin against sun damage.
Bioline Jatò unveils revamped Primaluce Exfo&White line and facial
Bioline Jatò has reformulated its Primaluce Exfo&White skincare line, 30 years after it first launched.
Gaia Skincare expands presence in UK and Europe with four new spa accounts
Spa and wellness brand, Gaia Skincare, has announced it’s collaborating with another four spa partners in the UK and Europe.
Immunocologie strikes up partnership with Satteva Wellness Group
NYC-based lifestyle, spa and skin science brand Immunocologie Skincare has embarked on a strategic collaboration with Satteva Wellness Group, marking its foray into the Latin American market.
Myndstream partners with SleepScore Labs to reveal hidden power of spa treatments in improving sleep
Global wellness music provider Myndstream has released the second episode of its new educational content series Mastermynds, in partnership with Universal Companies.
Art of Cryo's 12-person cryochamber breaks four world records
Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber at Cryo Center Coolzone Madeira, claimed to be the largest cold therapy treatment experience in the world.
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G.M. COLLIN develops superior skin care products, from preventive care to combating the first signs [more...]
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The ultimate spa and wellness resource, Universal Companies is an international distributor of produ [more...]
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28-30 Apr 2024

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08-08 May 2024

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Hotel Melià , Milano , Italy
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
PRODUCT NEWS
Spa directors and managers invited to participate in global spa industry survey for WSWC
03 Jul 2014 . BY Helen Andrews
In terms of training, spa professionals concluded in 2013 that there is a strong emphasis on attitude-based hiring in the industry / Shutterstock / Belushi
Stenden Rangsit University, Thailand, is conducting another annual study of the global spa industry for a report that will be released in conjunction with the 18-20 September World Spa & Wellbeing Convention 2014 (WSWC).

Spa managers and directors are being invited to participate in the study, irrespective of nationality or country of work by Prantik Bordoloi, a research and module coordinator at the Thai campus of Netherlands-based Stenden Rangsit University.

All information gathered will be treated as confidential and participants will receive a copy of the complete study when released in September.

The 2013 report, in collaboration with the Thai Spa Association, revealed important spa consumer findings based on a survey of 463 current and potential spa-goers – the details of which can be found in Spa Business 2013, Issue 4 pg 86. The second part of the study consisted of a focus group with 10 spa managers, 14 interviews with spa directors and experienced spa industry professionals, as well as an online survey with 86 respondents.

The report highlighted key consumer trends, for example almost every third spa-goer gets information about a spa via word-of-mouth – proving trust is a much more important factor than advertisements and media in deciding which spa to go to.

Authentic therapies are more important to men than to women – who prioritise individualised packages and price discounts, according to last year’s study.

Operators and managers of spas agreed in 2013 that spa menus needed fine-tuning because there is often an overwhelming variety on offer which confuses consumers.

In terms of training, the spa professionals concluded that there is a strong emphasis on attitude-based hiring in the industry because attitude is the one thing that is intrinsic, and therefore difficult to teach.

The 2014 hopes to have even more respondents this year. If you are a spa director or manager – in any country, please click here or here to carry out the survey.
If you would like to get each issue of Spa Business and Spa Business insider magazines sent direct to you for FREE, plus the weekly Spa Business and Spa Business insider ezines, sign up now!
PRODUCT NEWS
Elemis’ first standalone store to open in London’s Covent Garden
British spa and skincare giant Elemis is making a grand entrance into London's retail scene, handpicking Covent Garden's Seven Dials for its inaugural standalone store.
Myndstream teases new breathwork series in collaboration with Grammy Award winner Peter Kater
Freddie Moross, founder of wellness music provider Myndstream, has announced plans to launch Spiritus – a brand new breathwork series by Grammy Award-winning musician and composer Peter Kater – onto the company’s music streaming service, The Stream.
Full Balance reveals all-natural reflexology board
Austrian-based Full Balance has created a Big Foot massage board for communal spa areas which guests stand on to "closely mimic the experience of professional reflexology treatments".
Scottish spa industry to gather at first-ever Spa Life Scotland event
Industry event organisation Spa Life is gearing up for the first-ever Spa Life Scotland Convention, due to be hosted at the Radisson Blu Hotel in Glasgow from 28-30 April.
We Work Well organises annual pre-ISPA charity hike in Scottsdale
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.
MyEquilibria combines art and outdoor exercise
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
Sothys launches pro-ageing Sun Range
French spa brand Sothys has developed the Sun Range to protect the skin against sun damage.
Bioline Jatò unveils revamped Primaluce Exfo&White line and facial
Bioline Jatò has reformulated its Primaluce Exfo&White skincare line, 30 years after it first launched.
Gaia Skincare expands presence in UK and Europe with four new spa accounts
Spa and wellness brand, Gaia Skincare, has announced it’s collaborating with another four spa partners in the UK and Europe.
Immunocologie strikes up partnership with Satteva Wellness Group
NYC-based lifestyle, spa and skin science brand Immunocologie Skincare has embarked on a strategic collaboration with Satteva Wellness Group, marking its foray into the Latin American market.
Myndstream partners with SleepScore Labs to reveal hidden power of spa treatments in improving sleep
Global wellness music provider Myndstream has released the second episode of its new educational content series Mastermynds, in partnership with Universal Companies.
Book4Time unveils enhanced day and resort pass functionality
Book4Time has announced the launch of Day & Resort Passes on its award-winning platform to help hotels and resorts drive staycation business.
+ More products   
 
COMPANY PROFILES
G.M. COLLIN

G.M. COLLIN develops superior skin care products, from preventive care to combating the first signs [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

28-30 Apr 2024

Spa Life Scotland

Radisson Blu Hotel, Glasgow,
08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
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