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NEWS
Sexist attitudes affecting men working in beauty sector
POSTED 09 Dec 2013 . BY Tom Anstey
The survey showed a number of people do not trust men working in the beauty industry
More than one in five people feel that men should not work as beauty therapists, according to a recent study looking at gender perception in certain job roles.

The Attitudes in the Workplace study, which surveyed 2,000 people and was commissioned by WorldPay Zinc, revealed that when asked about what jobs men should not do, beauty therapy came top of the list, with 26 per cent of men and 16 per cent of women agreeing with the statement.

Of the participants, 18 per cent also said that they wouldn’t trust a male beauty therapist. and 32 per cent said they were suspicious of men choosing to work as a beautician.

The UK-based study discovered that on the whole people are prone to stereotyping men and women based on their gender. Strong opinions still exist today on which jobs are for men and which are for women, with the belief being that men would be better suited to a position as a plumber or an electrician, whilst women make better nurses, florists and beauty therapists.

The study did show a noticeable difference between the opinions of men and women. In both cases it is men who appear to be more conservative about men working in the beauty sector, while women appear to be more receptive to the idea of men taking on the role of what is traditionally a female role and vice versa.

“While the study suggests there is still a way to go before we are able to achieve equality in the workplace, attitudes are changing for the better,” said Geraldine Wilson, managing director of WorldPay Zinc. “While the study shows that some stereotypes are hard to shift, it’s great to see these preconceptions being challenged by some people.”
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ISPA launches on-demand customer experience course by Dan Gingiss
The International Spa Association (ISPA) has launched a course by customer experience expert Dan Gingiss on its iLearn platform.
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Sexist attitudes affecting men working in beauty sector
POSTED 09 Dec 2013 . BY Tom Anstey
The survey showed a number of people do not trust men working in the beauty industry
More than one in five people feel that men should not work as beauty therapists, according to a recent study looking at gender perception in certain job roles.

The Attitudes in the Workplace study, which surveyed 2,000 people and was commissioned by WorldPay Zinc, revealed that when asked about what jobs men should not do, beauty therapy came top of the list, with 26 per cent of men and 16 per cent of women agreeing with the statement.

Of the participants, 18 per cent also said that they wouldn’t trust a male beauty therapist. and 32 per cent said they were suspicious of men choosing to work as a beautician.

The UK-based study discovered that on the whole people are prone to stereotyping men and women based on their gender. Strong opinions still exist today on which jobs are for men and which are for women, with the belief being that men would be better suited to a position as a plumber or an electrician, whilst women make better nurses, florists and beauty therapists.

The study did show a noticeable difference between the opinions of men and women. In both cases it is men who appear to be more conservative about men working in the beauty sector, while women appear to be more receptive to the idea of men taking on the role of what is traditionally a female role and vice versa.

“While the study suggests there is still a way to go before we are able to achieve equality in the workplace, attitudes are changing for the better,” said Geraldine Wilson, managing director of WorldPay Zinc. “While the study shows that some stereotypes are hard to shift, it’s great to see these preconceptions being challenged by some people.”
MORE NEWS
Preidlhof Luxury DolceVita Resort to unveil new spa in February 2027
Preidlhof Luxury DolceVita Resort, a destination resort and spa in Naturno, South Tyrol in Italy, will reveal a new spa in February 2027, which has been designed by wellness expert and consultant Patrizia Bortolin.
ISPA launches on-demand customer experience course by Dan Gingiss
The International Spa Association (ISPA) has launched a course by customer experience expert Dan Gingiss on its iLearn platform.
Virgin Active opens social wellness club in London's Mayfair
Corinthia appoints Peter Roth as president of hotel operations
Peter Roth has been appointed as Corinthia’s president of hotel operations.
Hoshino Resorts opens Kai Kusatsu as it expands the Kai onsen ryokan brand
Kai Kusatsu, an onsen ryokan property has launched in the famous Japanese hot spring destination, Kusatsu Onsen in Gunma Prefecture.
Luxury resort coming to Hunter Valley will have longevity spa
Private hotel owner and developer HVL Hotels will open a new luxury resort and tourism destination called Laval Hunter Valley in the second half of 2027 in Pokolbin, Australia.
+ More news   
 
FEATURED SUPPLIERS

Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]

HPO Tech brings design-led hyperbaric systems to the spa floor
Hyperbaric oxygen therapy has moved well beyond the clinic and spa operators represent the fastest-growing market for the technology. [more...]
+ More featured suppliers  
COMPANY PROFILES
Elemental Herbology

Founded in 2008 by a Traditional Chinese Medicine Practitioner, Elemental Herbology is a spa, retail [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS