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NEWS
Kerzner shows confidence in its Siro wellness hotel concept, revealing plans to open 100
POSTED 05 Mar 2024 . BY Kath Hudson
The sky high infinity pool Credit: Kerzner International
Kerzner International is planning to develop 100 Siro hotels
The first site, Siro One Za’abeel, opened recently in Dubai
Vice president Siro and Wellness, Zoe Wall, made the comments at the World Spa and Wellness Convention in London
Sport and wellness are the founding principles of the hotel brand
Following the launch of its Siro wellness hotel brand, in the form of Siro One Za’abeel in Dubai, Kerzner International has revealed it plans to create a global chain of properties under the brand.

Speaking this weekend at the World Spa and Wellness Convention in London, Zoe Wall, vice president Siro and Wellness at Kerzner, said the company envisions opening at least 100 hotels, indicating that the Dubai property is already trading well and showing confidence in the freshly launched concept. Montenegro, Japan and Mexico are already on the cards.

Built around five biohacking pillars: fitness, nutrition, sleep, recovery and mindfulness, Siro aims to empower guests on both a mental and physical level.

Kerzner CEO, Philippe Zuber, says: “Siro merges science and innovation to create a space that not only positively blurs the lines of wellness and hospitality, but also brings together a community of like-minded individuals who want to enjoy the immediate benefits of fitness, while future-proofing their health.”

Facilities include four group exercise studios; mindfulness practices, holistic classes, IV therapy rooms, sound therapy, cryotherapy and treatments including physiotherapy and myofascial cupping.

The bedrooms are optimised for sleep, with thermo-regulating mattresses, a selection of recovery equipment and a minibar with healthy options such as kombucha, ginger shots and blueberries.

Speaking to HCM after her appointment in 2021, Wall spoke of Kerzner’s intention to weave wellness into every element of the Siro experience.

The yoga studio at Siro One Za’abeel in Dubai Credit: Kerzner International
Siro One Za’abeel has two towers, joined by a sky bridge Credit: Kerzner International
The sky bridge at Siro in Dubai Credit: Kerzner International
RELATED STORIES
  Kerzner’s fitness-centric hotel brand Siro to debut inside towering Dubai development


Resort developer and operator Kerzner International has announced its new wellbeing- and fitness-centric hospitality brand Siro is launching in Dubai in Q4 of 2023.
  FEATURE: Hospitality: Hotel fitness


Kerzner has entered the hotel fitness market with Siro, a concept which has Adam Peaty as its global ambassador
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The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing it at US$1.8 trillion.
Remedy Place to launch two new social wellness clubs annually as part of rollout strategy
Remedy Place, a US-based social wellness club brand, is poised for steady expansion in the coming years, with plans to open two new clubs annually moving forward.
Clinique La Prairie to operate health resort at Tri Vananda in Phuket
Swiss longevity brand Clinique La Prairie (CLP) has inked a deal with Montara Hospitality Group to operate a resort at Tri Vananda – a purpose-built wellness community in Phuket, Thailand.
Six Senses La Sagesse launches with lagoon-fronted spa inspired by Caribbean fishing villages
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NEWS
Kerzner shows confidence in its Siro wellness hotel concept, revealing plans to open 100
POSTED 05 Mar 2024 . BY Kath Hudson
The sky high infinity pool Credit: Kerzner International
Kerzner International is planning to develop 100 Siro hotels
The first site, Siro One Za’abeel, opened recently in Dubai
Vice president Siro and Wellness, Zoe Wall, made the comments at the World Spa and Wellness Convention in London
Sport and wellness are the founding principles of the hotel brand
Following the launch of its Siro wellness hotel brand, in the form of Siro One Za’abeel in Dubai, Kerzner International has revealed it plans to create a global chain of properties under the brand.

Speaking this weekend at the World Spa and Wellness Convention in London, Zoe Wall, vice president Siro and Wellness at Kerzner, said the company envisions opening at least 100 hotels, indicating that the Dubai property is already trading well and showing confidence in the freshly launched concept. Montenegro, Japan and Mexico are already on the cards.

Built around five biohacking pillars: fitness, nutrition, sleep, recovery and mindfulness, Siro aims to empower guests on both a mental and physical level.

Kerzner CEO, Philippe Zuber, says: “Siro merges science and innovation to create a space that not only positively blurs the lines of wellness and hospitality, but also brings together a community of like-minded individuals who want to enjoy the immediate benefits of fitness, while future-proofing their health.”

Facilities include four group exercise studios; mindfulness practices, holistic classes, IV therapy rooms, sound therapy, cryotherapy and treatments including physiotherapy and myofascial cupping.

The bedrooms are optimised for sleep, with thermo-regulating mattresses, a selection of recovery equipment and a minibar with healthy options such as kombucha, ginger shots and blueberries.

Speaking to HCM after her appointment in 2021, Wall spoke of Kerzner’s intention to weave wellness into every element of the Siro experience.

The yoga studio at Siro One Za’abeel in Dubai Credit: Kerzner International
Siro One Za’abeel has two towers, joined by a sky bridge Credit: Kerzner International
The sky bridge at Siro in Dubai Credit: Kerzner International
RELATED STORIES
Kerzner’s fitness-centric hotel brand Siro to debut inside towering Dubai development


Resort developer and operator Kerzner International has announced its new wellbeing- and fitness-centric hospitality brand Siro is launching in Dubai in Q4 of 2023.
FEATURE: Hospitality: Hotel fitness


Kerzner has entered the hotel fitness market with Siro, a concept which has Adam Peaty as its global ambassador
MORE NEWS
US named world’s largest wellness economy, reaching US$1.8 trillion valuation
The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing it at US$1.8 trillion.
Remedy Place to launch two new social wellness clubs annually as part of rollout strategy
Remedy Place, a US-based social wellness club brand, is poised for steady expansion in the coming years, with plans to open two new clubs annually moving forward.
Clinique La Prairie to operate health resort at Tri Vananda in Phuket
Swiss longevity brand Clinique La Prairie (CLP) has inked a deal with Montara Hospitality Group to operate a resort at Tri Vananda – a purpose-built wellness community in Phuket, Thailand.
Six Senses La Sagesse launches with lagoon-fronted spa inspired by Caribbean fishing villages
Six Senses has announced the grand opening of its first-ever property and spa in the Caribbean, called Six Senses La Sagesse.
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Discover how to prepare your spa or wellness facility for the influx of international guests and meet global standards as tourism in Saudi Arabia surges. [more...]

Yon-Ka Paris introduces groundbreaking CBD serum and treatment
A key player in the wellness industry since 1954, Yon-Ka Paris has dedicated its expertise to developing exceptional, naturally rejuvenating and high-performance products which suit modern lifestyles. [more...]
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The technical advice offered by bbspa is delivered via four specialist departments which offer turn [more...]
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+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

22-24 Apr 2024

UK Aufguss Championships

Galgorm Resort, York,
23-25 Apr 2024

ISPA Conference 2024

Phoenix Convention Center, Phoenix, United States
+ More diary  
 


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Tel: +44 (0)1462 431385

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