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Spa People: 20th anniversary issue
Jeremy McCarthy

The biggest change I've observed is the rise in awareness around mental wellbeing


How has the industry evolved?
The biggest change I’ve observed is the rise of awareness around mental wellbeing. I came to the spa industry with an academic background in psychology and was always thinking about the psychological and emotional impact of the spa experience. But it’s only in the last 15 years or so, as a consequence of our deepening relationship with technology, the increasing pace of change and the gradual erosion of traditional family and social networks, that mental wellbeing has taken a prominent place in the minds of consumers.

What do you wish had been invented?
In college, over 30 years ago, I had a chance to try one of the first experimental virtual reality systems. I was excited about what this technology could do, but it’s now three decades later and I’ve not really seen a wellbeing application of VR that’s taken off.

What will have the biggest impact on spas?
Technology will continue to be the largest disruptor of human wellbeing – interfering with sleep, relationships, safety, work-life balance, physical movement and mindfulness. As that continues, the need and demand for quintessentially non-digital experiences will also grow.

Spas play an important role in the age of technology, giving people a place to disconnect, indulge in silence and receive touch and nurturing interactions with caring human beings. The increasing scarcity of these kinds of experiences makes them luxuries of the modern era.

What’s your hope for the industry?
I’m a big believer in the timeless aspects of spas so I’d say the spa of the future should look much like the spas of the past – a place that’s soothing and serves as an escape from the stresses of daily life, a multisensory experience. It will be somewhere that offers therapeutic modalities using heat, water and other natural elements, that provides a sense of slowness enabling guests to regather energy and that has nurturing, empathetic healers who guide people on their own path to wholeness.
Birthday message to Spa Business

"Spa Business is an incredible resource. I turn to it again and again for ideas, education and inspiration"

More from spa industry leaders...

In celebration of Spa Business’ 20th anniversary, industry leaders take a look at how far the sector has come since the magazine’s inception in 2003, share personal career highlights and reveal their plans and ideas for the future.

View next: Sue Harmsworth

Read more from this issue of Spa Business magazine

View contents of Spa Business 2023 issue 3
Jeremy McCarthy

Spa People: 20th anniversary issue

Jeremy McCarthy

Current article
Awareness around mental wellbeing has been a huge change
Awareness around mental wellbeing has been a huge change / photo: Mandarin Oriental Hotel Group
Helping people to disconnect is a rare luxury in the modern era, says McCarthy
Helping people to disconnect is a rare luxury in the modern era, says McCarthy / photo: Mandarin Oriental Hotel Group
FEATURED SUPPLIERS

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

Elemis launches its first Red Light Mask, lighting the way to advanced skin health and restoration
Elemis has branched into LED skincare with the launch of its breakthrough Red Light Mask. [more...]
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COMPANY PROFILES
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23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
31 Aug - 02 Sep 2026

SpaTec North America

Pier Sixty Six, Fort Lauderdale, United States
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©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
Spa People: 20th anniversary issue
Jeremy McCarthy

The biggest change I've observed is the rise in awareness around mental wellbeing


How has the industry evolved?
The biggest change I’ve observed is the rise of awareness around mental wellbeing. I came to the spa industry with an academic background in psychology and was always thinking about the psychological and emotional impact of the spa experience. But it’s only in the last 15 years or so, as a consequence of our deepening relationship with technology, the increasing pace of change and the gradual erosion of traditional family and social networks, that mental wellbeing has taken a prominent place in the minds of consumers.

What do you wish had been invented?
In college, over 30 years ago, I had a chance to try one of the first experimental virtual reality systems. I was excited about what this technology could do, but it’s now three decades later and I’ve not really seen a wellbeing application of VR that’s taken off.

What will have the biggest impact on spas?
Technology will continue to be the largest disruptor of human wellbeing – interfering with sleep, relationships, safety, work-life balance, physical movement and mindfulness. As that continues, the need and demand for quintessentially non-digital experiences will also grow.

Spas play an important role in the age of technology, giving people a place to disconnect, indulge in silence and receive touch and nurturing interactions with caring human beings. The increasing scarcity of these kinds of experiences makes them luxuries of the modern era.

What’s your hope for the industry?
I’m a big believer in the timeless aspects of spas so I’d say the spa of the future should look much like the spas of the past – a place that’s soothing and serves as an escape from the stresses of daily life, a multisensory experience. It will be somewhere that offers therapeutic modalities using heat, water and other natural elements, that provides a sense of slowness enabling guests to regather energy and that has nurturing, empathetic healers who guide people on their own path to wholeness.
Birthday message to Spa Business

"Spa Business is an incredible resource. I turn to it again and again for ideas, education and inspiration"

More from spa industry leaders...

In celebration of Spa Business’ 20th anniversary, industry leaders take a look at how far the sector has come since the magazine’s inception in 2003, share personal career highlights and reveal their plans and ideas for the future.

View next: Sue Harmsworth

Read more from this issue of Spa Business magazine

View contents of Spa Business 2023 issue 3
Jeremy McCarthy

Spa People: 20th anniversary issue

Jeremy McCarthy

Current article
Awareness around mental wellbeing has been a huge change
Awareness around mental wellbeing has been a huge change / photo: Mandarin Oriental Hotel Group
Helping people to disconnect is a rare luxury in the modern era, says McCarthy
Helping people to disconnect is a rare luxury in the modern era, says McCarthy / photo: Mandarin Oriental Hotel Group
LATEST NEWS
AI firm Midjourney enters wellness with spa, fitness and body scanning concept
TLee Spas and Wellness has revealed the design concept for a high-tech spa with body mapping scanners to improve public health, for AI company Midjourney.
Hot spring wellness community Ameyalli sells residences and breaks ground on resort and spa
Ameyalli, the 78-acre wellbeing resort and residential community in Midway in Utah, US, has broken ground on phase two of the hot spring development – the Ameyalli Resort and Spa – which is due to open in 2028.
Swissline opens renovated urban wellness destination Labo Spa in Zurich
Swissline has opened a flagship day spa in Zurich, Switzerland, called Labo Spa.
Gran Hotel Taoro opens Sandára Wellness Centre
Gran Hotel Taoro in northern Tenerife, Spain, has completed the final phase of its three-year renovation with the debut of its Sandára Wellness Centre.
Franchise expert Carrie Walsh joins Hand and Stone Massage and Facial Spa as CEO
Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand.
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
Turkey is crowned the best massage nation at world championship
Turkey came first at this year’s World Championship in Massage between 3-5 July in Copenhagen, Denmark.
The Wellness Tourism Association publishes industry framework for ethical and responsible retreats
The Wellness Tourism Association (WTA) has published a non-regulatory global industry framework designed to ensure the retreat market offers responsible experiences.
One in three spa practitioners have considered leaving the industry due to concerns about their own wellbeing
A new survey of UK and international spa practitioners shows that stress, burnout and wellbeing concerns have caused one in three respondents to consider leaving the industry.
UK updates physical activity guidelines with focus on daily movement
The UK's four Chief Medical Officers have published a refreshed edition of Physical activity guidelines: UK Chief Medical Officers' report, updating the evidence that underpins the nation's physical activity recommendations and placing greater emphasis on strength, balance, reducing sedentary behaviour and, for the first time, supporting people taking weight loss medications.
Sauna advocate Becky Pelkonen drafts global public sauna-bathing charter
Becky Pelkonen, the sauna advocate and researcher, has unveiled the draft of a global public sauna-bathing charter.
+ More news   
 
FEATURED SUPPLIERS

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

Elemis launches its first Red Light Mask, lighting the way to advanced skin health and restoration
Elemis has branched into LED skincare with the launch of its breakthrough Red Light Mask. [more...]
+ More featured suppliers  
COMPANY PROFILES
Living Earth Crafts

For over 50 years, LEC has been manufacturing award-winning spa equipment for the world’s finest spas [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
31 Aug - 02 Sep 2026

SpaTec North America

Pier Sixty Six, Fort Lauderdale, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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