Latest
issue
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Features   Products   Company profilesProfiles   Press releasesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Black caviar baths and dancing with seals experiences promoted to attract tourists to Kazakhstan resort
POSTED 27 Oct 2014 . BY Helen Andrews
Bathing in black caviar is one of the spa treatments that will feature at the US$3.3bn resort Credit: Shutterstock / andreasnikolas
An upmarket resort planned for Kazakhstan on the eastern shore of the Caspian Sea expects to offer baths of black caviar to its spa guests when the project opens in 2020.

Dubbed the “Kenderli” resort, the project’s plan was first conceived in 2012, according to Tengrinews.kz, which received information on the development from the Ministry for Investment and Development of Kazakhstan.

While Iranian investors have expressed interest in the project, the US$3.3bn (€2.6bn, £2bn) project has not attracted any significant funding yet, which could stall the development for a number of years.

Projected figures for the development suggest that by 2020 more than half a million tourists will be flocking to Kenderli every year, with foreigners making up over half of the estimated 642,000 visitors. Russia is considered to be the most promising market for the resort, however it will target holidaymakers from parts of central Asia and the former Soviet Union, plus visitors from Turkey in the Middle East. Other attractions at the resort will include ‘dancing with seals’, golf, hot air ballooning and boat dining experiences.

The Kenderli is expected to grow into a city once it opens, so that by 2030 it will accommodate 12,000 beds in three hotels and 28,000 beds spread throughout 1,000 villas, 1,950 townhouses and 150 bungalows, according to the development’s presentation.

The area needed for this project will be 1,700 hectares and it will be created and serviced by 14,000 employees.

The Kenderli resort is being given the status of a national tourist project, as part of the Kazakhstan’s aim to boost tourism. This year, Astana, the capital city of Kazakhstan, eased visa requirements for several countries in a pilot scheme that will be reviewed in July.
RELATED STORIES
  Hyatt plans to open hotel in Kazakhstan in 2017


Hyatt has entered into a management agreement with real estate developers, Tavros Investment Holding, for a hotel in Almaty, Kazakhstan – set to open in 2017 as part of Hyatt’s expansion plans.
  Hunger for wellness continues in Kazakhstan as country welcomes Six Senses Spa in capital Almaty


Kazakhstan’s hunger for luxury wellness products is continuing to grow as the country welcomes a new Six Senses Spa to its capital city’s Esentai Tower development.
  AS+GG to design Expo 2017


Chicago architects Adrian Smith + Gordon Gill Architecture have won the International Design Competition for Expo 2017 in Kazakhstan’s capital.
  Abu Dhabi Plaza Complex planned for Kazakhstan


The Abu Dhabi Plaza Complex in Astana, Kazakhstan will open to the public in November 2016, in time for the Economic Expo 2017 which will be held in the capital city. Abu Dhabi-based Alder Properties and Arabtec Holding have awarded a AED4bn contract to an Arabtec-led JV for the project.
MORE NEWS
Synergy The Retreat Show launches resource for retreat business leaders to showcase specialisms
Global retreat trade show, Synergy The Retreat Show, has launched a resource called The Source, which hosts an open-access online Transformation Series programme.
The SATCC announces first five-day Living with Cancer and Beyond retreat
The Standards Authority for Touch in Cancer Care (SATCC) charity has announced its first five- day Living with Cancer and Beyond retreat, which will be held at Carden Park Hotel and Spa in Cheshire, UK, between 1 and 5 September.
Palazzo di Varignana launches family wellbeing and longevity retreat in Emilia Romagna
Palazzo di Varignana, in the Emilia Romagna region of Italy, has created a new tailored health programme designed specifically for families.
Ansana Wellness and Spa debuts at Patmos Aktis as it joins Marriott
Patmos Aktis, a Luxury Collection Resort and Spa, has opened in Greece, with a renovated and rebranded wellness offering called Ansana Wellness and Spa.
+ More news   

FEATURED SUPPLIERS

Longevity in spas: a strategic choice, not a default setting
Longevity has become one of the most debated concepts in contemporary wellness. [more...]

Meet Desert Therapy: Aromatherapy Associates' first new blend in seven years
There is a particular quality of stillness found only in the desert. [more...]
+ More featured suppliers  
COMPANY PROFILES
We Work Well Inc

In 2019 Monica Helmstetter and Lucy Hugo founded the American hosted buyer event company We Work Wel [more...]
Maison d'Asa

Maison d'Asa, founded in 2013 by Asma El Mernissi in Casablanca, is the world's first spa concept ho [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

26-27 Jun 2026

The Longevity Show

Tobacco Docks, London, United Kingdom
03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
SPA BUSINESS
SPA OPPORTUNITIES
SPA BUSINESS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Black caviar baths and dancing with seals experiences promoted to attract tourists to Kazakhstan resort
POSTED 27 Oct 2014 . BY Helen Andrews
Bathing in black caviar is one of the spa treatments that will feature at the US$3.3bn resort Credit: Shutterstock / andreasnikolas
An upmarket resort planned for Kazakhstan on the eastern shore of the Caspian Sea expects to offer baths of black caviar to its spa guests when the project opens in 2020.

Dubbed the “Kenderli” resort, the project’s plan was first conceived in 2012, according to Tengrinews.kz, which received information on the development from the Ministry for Investment and Development of Kazakhstan.

While Iranian investors have expressed interest in the project, the US$3.3bn (€2.6bn, £2bn) project has not attracted any significant funding yet, which could stall the development for a number of years.

Projected figures for the development suggest that by 2020 more than half a million tourists will be flocking to Kenderli every year, with foreigners making up over half of the estimated 642,000 visitors. Russia is considered to be the most promising market for the resort, however it will target holidaymakers from parts of central Asia and the former Soviet Union, plus visitors from Turkey in the Middle East. Other attractions at the resort will include ‘dancing with seals’, golf, hot air ballooning and boat dining experiences.

The Kenderli is expected to grow into a city once it opens, so that by 2030 it will accommodate 12,000 beds in three hotels and 28,000 beds spread throughout 1,000 villas, 1,950 townhouses and 150 bungalows, according to the development’s presentation.

The area needed for this project will be 1,700 hectares and it will be created and serviced by 14,000 employees.

The Kenderli resort is being given the status of a national tourist project, as part of the Kazakhstan’s aim to boost tourism. This year, Astana, the capital city of Kazakhstan, eased visa requirements for several countries in a pilot scheme that will be reviewed in July.
RELATED STORIES
Hyatt plans to open hotel in Kazakhstan in 2017


Hyatt has entered into a management agreement with real estate developers, Tavros Investment Holding, for a hotel in Almaty, Kazakhstan – set to open in 2017 as part of Hyatt’s expansion plans.
Hunger for wellness continues in Kazakhstan as country welcomes Six Senses Spa in capital Almaty


Kazakhstan’s hunger for luxury wellness products is continuing to grow as the country welcomes a new Six Senses Spa to its capital city’s Esentai Tower development.
AS+GG to design Expo 2017


Chicago architects Adrian Smith + Gordon Gill Architecture have won the International Design Competition for Expo 2017 in Kazakhstan’s capital.
Abu Dhabi Plaza Complex planned for Kazakhstan


The Abu Dhabi Plaza Complex in Astana, Kazakhstan will open to the public in November 2016, in time for the Economic Expo 2017 which will be held in the capital city. Abu Dhabi-based Alder Properties and Arabtec Holding have awarded a AED4bn contract to an Arabtec-led JV for the project.
MORE NEWS
Synergy The Retreat Show launches resource for retreat business leaders to showcase specialisms
Global retreat trade show, Synergy The Retreat Show, has launched a resource called The Source, which hosts an open-access online Transformation Series programme.
The SATCC announces first five-day Living with Cancer and Beyond retreat
The Standards Authority for Touch in Cancer Care (SATCC) charity has announced its first five- day Living with Cancer and Beyond retreat, which will be held at Carden Park Hotel and Spa in Cheshire, UK, between 1 and 5 September.
Palazzo di Varignana launches family wellbeing and longevity retreat in Emilia Romagna
Palazzo di Varignana, in the Emilia Romagna region of Italy, has created a new tailored health programme designed specifically for families.
Ansana Wellness and Spa debuts at Patmos Aktis as it joins Marriott
Patmos Aktis, a Luxury Collection Resort and Spa, has opened in Greece, with a renovated and rebranded wellness offering called Ansana Wellness and Spa.
Mauna Kea Beach Hotel launches destination spa with sacred Hawaiian cultural concept
The Mauna Kea Beach Hotel, an Autograph Collection property in Hawaii, US, has opened its 22,000 sq ft indoor-outdoor Spa at Mauna Kea as the final step in the property’s overall renovation, which has cost more than US$180 million (€166 million, £140 mill
The Good Spa Guide sets up event for modified Good Spa Guide Awards
The UK spa review and discovery platform for consumers, the Good Spa Guide, has announced it will host the Good Spa Guide Awards 2026 during an event on 16 November at Sopwell House Hotel in St Albans, UK.
+ More news   
 
FEATURED SUPPLIERS

Longevity in spas: a strategic choice, not a default setting
Longevity has become one of the most debated concepts in contemporary wellness. [more...]

Meet Desert Therapy: Aromatherapy Associates' first new blend in seven years
There is a particular quality of stillness found only in the desert. [more...]
+ More featured suppliers  
COMPANY PROFILES
We Work Well Inc

In 2019 Monica Helmstetter and Lucy Hugo founded the American hosted buyer event company We Work Wel [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

26-27 Jun 2026

The Longevity Show

Tobacco Docks, London, United Kingdom
03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS