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NEWS
Bulgaria and Romania to offer trans-border spa heritage holiday package
POSTED 04 Jun 2015 . BY Helen Andrews
The spa heritage package is also expected to include a trip to the 2019 European Capital of Culture: Plovdiv in Bulgaria Credit: Klearchos Kapoutsis
Bulgaria and Romania are set to offer joint spa holiday packages to tourists from the start of 2016 as part of an existing EU-funded spa tourism project called The Roman Thermal Spas of Europe.

The Roman Thermal Spas of Europe project comprises spas in eight European countries that have Roman bathing ritual origins, connected and promoted by partners including the European Spas Association (ESPA), tour operator Fit Reisen and certification body EuropeSpa.

The new holiday package was presented in the Bulgarian town of Sadanski during the second congress of the Bulgarian Union of Balneology and Spa Tourism, according to novinite.com. Tourists will stay at two spa resorts, the Bulgarian Hisarya spa property in the spa town of Varshets and the Romanian retreat called Baile Herculane.

Joachim Lieber, general secretary of the ESPA and co-ordinator of the project, said this will be the first trans-border spa package available to consumers that has been put together by the association and its partners.

The package will see guests experience balneotherapy and heritage from the ancient Roman bathing era. For example, the package is also expected to include a trip to the 2019 European Capital of Culture Plovdiv in Bulgaria.

The regional spa industry will be hoping to overcome previously highlighted shortcomings in time for the new offering. In Q4 2014, director of the Bulgarian Institute for Tourism Analyses and Assessments – Rumen Draganov – decried Bulgarian balneotherapy shortcomings and said that standards must improve.

Wellness tourism also has a long way to go in Romania too, according to the country’s former health minister Vasile Cepoi.
RELATED STORIES
  Bulgarian tourism chief decries balneotherapy shortcomings


Rumen Draganov, director of the Bulgarian Institute for Tourism Analyses and Assessments, has recently lamented the poor use of the country’s mineral water springs, noting the country should take cues from rival EU destinations.
  Romania's former health minister says national natural healing resources need protection


One of Romania’s prime natural healing facilities – the Techirghiol Spa and Sanitorium mud-bathing facility (SBRT) – is in danger of decay due to environmental factors and development, according to the former Health Minister Vasile Cepoi.
  Romania's first foreign-operated luxury spa set for launch


Romania's first luxury spa to be operated by an international spa brand is due to open by the end of this year at the new entertainment complex, Stejarii Country Club, in Bucharest.
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Jessica Sloyan establishes UK Academy of Sound and Therapeutic Arts
Jessica Sloyan, a wellness operations and training expert, has established an independent private training academy to provide professional qualifications for practitioners looking to offer immersive wellness experiences.
ISPA releases full 2026 US Spa Industry Study as annual industry revenue rises by US$1bn
The International Spa Association (ISPA) has published its full 2026 US Spa Industry Study, providing further insights into the region’s total US$1 billion (€855 million, £780 million) industry revenue increase from 2024 to 2025.
Hot spring wellness community Ameyalli sells residences and breaks ground on resort and spa
Ameyalli, the 78-acre wellbeing resort and residential community in Midway in Utah, US, has broken ground on phase two of the hot spring development – the Ameyalli Resort and Spa – which is due to open in 2028.
AI firm Midjourney enters wellness with spa, fitness and body scanning concept
TLee Spas and Wellness has revealed the design concept for a high-tech spa with body mapping scanners to improve public health, for AI company Midjourney.
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Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Bulgaria and Romania to offer trans-border spa heritage holiday package
POSTED 04 Jun 2015 . BY Helen Andrews
The spa heritage package is also expected to include a trip to the 2019 European Capital of Culture: Plovdiv in Bulgaria Credit: Klearchos Kapoutsis
Bulgaria and Romania are set to offer joint spa holiday packages to tourists from the start of 2016 as part of an existing EU-funded spa tourism project called The Roman Thermal Spas of Europe.

The Roman Thermal Spas of Europe project comprises spas in eight European countries that have Roman bathing ritual origins, connected and promoted by partners including the European Spas Association (ESPA), tour operator Fit Reisen and certification body EuropeSpa.

The new holiday package was presented in the Bulgarian town of Sadanski during the second congress of the Bulgarian Union of Balneology and Spa Tourism, according to novinite.com. Tourists will stay at two spa resorts, the Bulgarian Hisarya spa property in the spa town of Varshets and the Romanian retreat called Baile Herculane.

Joachim Lieber, general secretary of the ESPA and co-ordinator of the project, said this will be the first trans-border spa package available to consumers that has been put together by the association and its partners.

The package will see guests experience balneotherapy and heritage from the ancient Roman bathing era. For example, the package is also expected to include a trip to the 2019 European Capital of Culture Plovdiv in Bulgaria.

The regional spa industry will be hoping to overcome previously highlighted shortcomings in time for the new offering. In Q4 2014, director of the Bulgarian Institute for Tourism Analyses and Assessments – Rumen Draganov – decried Bulgarian balneotherapy shortcomings and said that standards must improve.

Wellness tourism also has a long way to go in Romania too, according to the country’s former health minister Vasile Cepoi.
RELATED STORIES
Bulgarian tourism chief decries balneotherapy shortcomings


Rumen Draganov, director of the Bulgarian Institute for Tourism Analyses and Assessments, has recently lamented the poor use of the country’s mineral water springs, noting the country should take cues from rival EU destinations.
Romania's former health minister says national natural healing resources need protection


One of Romania’s prime natural healing facilities – the Techirghiol Spa and Sanitorium mud-bathing facility (SBRT) – is in danger of decay due to environmental factors and development, according to the former Health Minister Vasile Cepoi.
Romania's first foreign-operated luxury spa set for launch


Romania's first luxury spa to be operated by an international spa brand is due to open by the end of this year at the new entertainment complex, Stejarii Country Club, in Bucharest.
MORE NEWS
Jessica Sloyan establishes UK Academy of Sound and Therapeutic Arts
Jessica Sloyan, a wellness operations and training expert, has established an independent private training academy to provide professional qualifications for practitioners looking to offer immersive wellness experiences.
ISPA releases full 2026 US Spa Industry Study as annual industry revenue rises by US$1bn
The International Spa Association (ISPA) has published its full 2026 US Spa Industry Study, providing further insights into the region’s total US$1 billion (€855 million, £780 million) industry revenue increase from 2024 to 2025.
Hot spring wellness community Ameyalli sells residences and breaks ground on resort and spa
Ameyalli, the 78-acre wellbeing resort and residential community in Midway in Utah, US, has broken ground on phase two of the hot spring development – the Ameyalli Resort and Spa – which is due to open in 2028.
AI firm Midjourney enters wellness with spa, fitness and body scanning concept
TLee Spas and Wellness has revealed the design concept for a high-tech spa with body mapping scanners to improve public health, for AI company Midjourney.
Swissline opens renovated urban wellness destination Labo Spa in Zurich
Swissline has opened a flagship day spa in Zurich, Switzerland, called Labo Spa.
Gran Hotel Taoro opens Sandára Wellness Centre
Gran Hotel Taoro in northern Tenerife, Spain, has completed the final phase of its three-year renovation with the debut of its Sandára Wellness Centre.
+ More news   
 
FEATURED SUPPLIERS

Elemis launches its first Red Light Mask, lighting the way to advanced skin health and restoration
Elemis has branched into LED skincare with the launch of its breakthrough Red Light Mask. [more...]

MSpa Oslo series: a timeless bestseller
The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]
+ More featured suppliers  
COMPANY PROFILES
Prism Light Pod

Prism Light Pod launched its first whole-body red light bed in 2016. We expanded with the Prism Li [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
31 Aug - 02 Sep 2026

SpaTec North America

Pier Sixty Six, Fort Lauderdale, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS