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NEWS
GWS calls on industry's best and brightest to enter innovation contest, sponsored by Meta
POSTED 26 Aug 2022 . BY Megan Whitby
The competiton is being sponsored by Meta (formerly Facebook), the GWS and WellTech Ventures Credit: Shutterstock/GaudiLab

Credit: GWS
The pandemic has spurred the wellness industry to be less tech-averse
– Nancy Davis
The Global Wellness Summit (GWS) has announced the focus of its third annual Call for Innovation competition: Wellness and the Metaverse.

The competition encourages companies across the globe which are innovating new metaverse and Web3 solutions in any wellness sector to apply – from early-stage startups to large, established companies.

The winner will be crowned at the 2022 conference – hosted at the Hilton Tel Aviv from 31 October to 3 November – where they’ll have the opportunity to present their concept to hundreds of global industry leaders.

“The pandemic has spurred the wellness industry to be less tech-averse and our organisation wants to drive early innovation in what promises to be a fascinating intersection between wellness and the metaverse,” explained Nancy Davis, GWS chief creative officer and executive director.

According to the GWS, this is the first-ever global competition for startups and established companies now creating health and wellness solutions and experiences for the emerging metaverse and Web3.

Submissions will be judged by 10 international CEOs, business leaders and venture capitalists in the wellness and tech spaces. These will include:

Amir Alroy, co-founder of Welltech Ventures and co-chair of this year’s GWS.
Galit Horovitz, co-founder of Welltech Ventures.
Nir Orren, group director of tech and startups at Meta in Israel.
Omer Rosenblum, client partner and head of the Wellbeing Vertical at Meta in Israel.
Aviv Zeevi, VP and head of the Technological Infrastructure Division at the Israel Innovation Institute.
Anthony Diaz, founder and CEO of Passion for Health.
Judith Halioua, head of strategy at Nike Data Science Innovation.
Mia Kyricos, president and chief love officer (CEO) of Kyricos & Associates.
Frank Pitsikalis, VP of strategy for Agilysys.
Dean Rubin, chief technology officer (CTO) of the metaverse wellness centre Yoga Bulldogz.

The competition was founded in 2020 by the GWS and WellTech Ventures, an Israeli fund focused exclusively on investing in the wellness space.

WellTech Ventures has sponsored the competition since 2020, and this year it’s spearheading the competition in addition to being the host sponsor of the Tel Aviv summit. The GWS and Meta (formerly Facebook) are also sponsoring the contest.

Submissions can now be entered here. The competition closes on 20 September.

Previous competition winners
The first winner of the Call for Innovation competition in 2020 was Ilan Samish and his company Amai Proteins.

The GWS reports that Samish and his team are now disrupting the food industry with their protein-based sugar substitute, a new weapon in fighting the metabolic health crisis.

Amai Proteins also recently won the 2022 Extreme Tech Challenge, the largest global competition for entrepreneurs addressing global challenges, where tech legend Bill Gates delivered the keynote at the global finals.

Samish will return to the conference this year and keynote on the company’s next moves in inventing a healthier future for food.
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News   Products   Magazine   Subscribe
NEWS
GWS calls on industry's best and brightest to enter innovation contest, sponsored by Meta
POSTED 26 Aug 2022 . BY Megan Whitby
The competiton is being sponsored by Meta (formerly Facebook), the GWS and WellTech Ventures Credit: Shutterstock/GaudiLab
Credit: GWS
The pandemic has spurred the wellness industry to be less tech-averse
– Nancy Davis
The Global Wellness Summit (GWS) has announced the focus of its third annual Call for Innovation competition: Wellness and the Metaverse.

The competition encourages companies across the globe which are innovating new metaverse and Web3 solutions in any wellness sector to apply – from early-stage startups to large, established companies.

The winner will be crowned at the 2022 conference – hosted at the Hilton Tel Aviv from 31 October to 3 November – where they’ll have the opportunity to present their concept to hundreds of global industry leaders.

“The pandemic has spurred the wellness industry to be less tech-averse and our organisation wants to drive early innovation in what promises to be a fascinating intersection between wellness and the metaverse,” explained Nancy Davis, GWS chief creative officer and executive director.

According to the GWS, this is the first-ever global competition for startups and established companies now creating health and wellness solutions and experiences for the emerging metaverse and Web3.

Submissions will be judged by 10 international CEOs, business leaders and venture capitalists in the wellness and tech spaces. These will include:

Amir Alroy, co-founder of Welltech Ventures and co-chair of this year’s GWS.
Galit Horovitz, co-founder of Welltech Ventures.
Nir Orren, group director of tech and startups at Meta in Israel.
Omer Rosenblum, client partner and head of the Wellbeing Vertical at Meta in Israel.
Aviv Zeevi, VP and head of the Technological Infrastructure Division at the Israel Innovation Institute.
Anthony Diaz, founder and CEO of Passion for Health.
Judith Halioua, head of strategy at Nike Data Science Innovation.
Mia Kyricos, president and chief love officer (CEO) of Kyricos & Associates.
Frank Pitsikalis, VP of strategy for Agilysys.
Dean Rubin, chief technology officer (CTO) of the metaverse wellness centre Yoga Bulldogz.

The competition was founded in 2020 by the GWS and WellTech Ventures, an Israeli fund focused exclusively on investing in the wellness space.

WellTech Ventures has sponsored the competition since 2020, and this year it’s spearheading the competition in addition to being the host sponsor of the Tel Aviv summit. The GWS and Meta (formerly Facebook) are also sponsoring the contest.

Submissions can now be entered here. The competition closes on 20 September.

Previous competition winners
The first winner of the Call for Innovation competition in 2020 was Ilan Samish and his company Amai Proteins.

The GWS reports that Samish and his team are now disrupting the food industry with their protein-based sugar substitute, a new weapon in fighting the metabolic health crisis.

Amai Proteins also recently won the 2022 Extreme Tech Challenge, the largest global competition for entrepreneurs addressing global challenges, where tech legend Bill Gates delivered the keynote at the global finals.

Samish will return to the conference this year and keynote on the company’s next moves in inventing a healthier future for food.
RELATED STORIES
Global Wellness Summit releases full agenda for 2022 event


The complete agenda for the 2022 Global Wellness Summit (GWS) taking place in Tel Aviv, Israel, is now live.
Global Wellness Summit 2022 theme revealed


The Global Wellness Summit (GWS) will host its 2022 conference in Tel Aviv, Israel, from 31 October – 3 November with a theme of 'Open Minds. Open Hearts. Open for Business'.
MORE NEWS
Gran Hotel Taoro opens Sandára Wellness Centre
Gran Hotel Taoro in northern Tenerife, Spain, has completed the final phase of its three-year renovation with the debut of its Sandára Wellness Centre.
Franchise expert Carrie Walsh joins Hand and Stone Massage and Facial Spa as CEO
Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand.
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
Turkey is crowned the best massage nation at world championship
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FEATURED SUPPLIERS

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

MSpa Oslo series: a timeless bestseller
The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]
+ More featured suppliers  
COMPANY PROFILES
Wellhub

Wellhub (formerly Gympass) is the world’s leading corporate wellness platform, trusted by 70,000+ [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS