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NEWS
Les Mills launches Shapes – looks to leads on strength training trend
POSTED 23 Aug 2023 . BY Tom Walker
Les Mills Shapes has been designed to help health clubs and studios engage younger members Credit: Les Mills
Les Mills has launched a new low-impact, strength-based workout programme
Shapes has been inspired by Pilates, barre and power yoga
The classes have been designed to help health clubs and studios engage younger members
Shapes provides a full-body dynamic and targeted workout
Les Mills has launched a new low-impact, strength-based workout programme inspired by Pilates, barre and power yoga.

Designed to help health clubs and studios engage younger members, Les Mills Shapes has been released as new research reveals strength training is the most popular activity among Gen Z gym goers, followed by pilates and yoga.

Called Gen Z Fitness: Cracking the code, the research also shows how the generation – people born between 1996 and 2010/12 – presents a "transformative opportunity for clubs to drive record growth".

Suitable for all fitness levels, the new Shapes programming provides a full-body dynamic and targeted workout that uses small, controlled movements and repetition to sculpt and strengthen all areas of the body, while boosting coordination and flexibility.

“Our research shows that choice is important for younger members, which is why we wanted to create a program that blends the best parts of Pilates, yoga and stretch workouts,” says Les Mills Shapes creator, Erin Maw.

“But it’s not just younger members – Les Mills Shapes is accessible to all abilities and allows participants to find their own hot spot and really challenge themselves.

“Despite the popularity of strength training, barbells and weights can be quite daunting for some people, so Shapes is great for those who want to avoid the intimidation of the barbell, but still get that full-body strength feeling.”

Trials of Les Mills Shapes in New Zealand clubs have seen 92 per cent of participants reporting they would recommend the class to others, with 94 per cent of instructors saying they would continue teaching the classes.

Research led by Dr Gillian Hatfield, associate professor In kinesiology at University Of The Fraser Valley, Canada, also found that the new classes are effective as a low-impact, high-intensity workout to add balance and stability.

A six-week study saw young people aged 19-35 who didn't do regular core training take part in Shapes classes three times per week.

At the end of the study, the group reported significant improvements in their balance, back and core endurance, with an average 35 per cent increase in abdominal endurance and a 26 per cent increase in back endurance.
RELATED STORIES
  FEATURE: Research: Cracking the Gen Z code


The largest generation, Gen Z is often dubbed ‘generation active’. Les Mills research has established the potential to engage this cohort, as Jak Phillips explains
  FEATURE: Industry insights: Predictions


A stellar line up of industry thought leaders give their views on what might be coming down the tracks in the next 18 months and where to find the chinks of light in the current stormy landscape. Contributors include Liz Clarke, Huw Edwards, Tara Dillon and Martin Franklin.
  Gen Z will have a biggest impact on fitness industry of any generation


Gen Z will have a bigger impact on the global fitness market than any generation before them, according to a new report from Les Mills.
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Les Mills launches Shapes – looks to leads on strength training trend
POSTED 23 Aug 2023 . BY Tom Walker
Les Mills Shapes has been designed to help health clubs and studios engage younger members Credit: Les Mills
Les Mills has launched a new low-impact, strength-based workout programme
Shapes has been inspired by Pilates, barre and power yoga
The classes have been designed to help health clubs and studios engage younger members
Shapes provides a full-body dynamic and targeted workout
Les Mills has launched a new low-impact, strength-based workout programme inspired by Pilates, barre and power yoga.

Designed to help health clubs and studios engage younger members, Les Mills Shapes has been released as new research reveals strength training is the most popular activity among Gen Z gym goers, followed by pilates and yoga.

Called Gen Z Fitness: Cracking the code, the research also shows how the generation – people born between 1996 and 2010/12 – presents a "transformative opportunity for clubs to drive record growth".

Suitable for all fitness levels, the new Shapes programming provides a full-body dynamic and targeted workout that uses small, controlled movements and repetition to sculpt and strengthen all areas of the body, while boosting coordination and flexibility.

“Our research shows that choice is important for younger members, which is why we wanted to create a program that blends the best parts of Pilates, yoga and stretch workouts,” says Les Mills Shapes creator, Erin Maw.

“But it’s not just younger members – Les Mills Shapes is accessible to all abilities and allows participants to find their own hot spot and really challenge themselves.

“Despite the popularity of strength training, barbells and weights can be quite daunting for some people, so Shapes is great for those who want to avoid the intimidation of the barbell, but still get that full-body strength feeling.”

Trials of Les Mills Shapes in New Zealand clubs have seen 92 per cent of participants reporting they would recommend the class to others, with 94 per cent of instructors saying they would continue teaching the classes.

Research led by Dr Gillian Hatfield, associate professor In kinesiology at University Of The Fraser Valley, Canada, also found that the new classes are effective as a low-impact, high-intensity workout to add balance and stability.

A six-week study saw young people aged 19-35 who didn't do regular core training take part in Shapes classes three times per week.

At the end of the study, the group reported significant improvements in their balance, back and core endurance, with an average 35 per cent increase in abdominal endurance and a 26 per cent increase in back endurance.
RELATED STORIES
FEATURE: Research: Cracking the Gen Z code


The largest generation, Gen Z is often dubbed ‘generation active’. Les Mills research has established the potential to engage this cohort, as Jak Phillips explains
FEATURE: Industry insights: Predictions


A stellar line up of industry thought leaders give their views on what might be coming down the tracks in the next 18 months and where to find the chinks of light in the current stormy landscape. Contributors include Liz Clarke, Huw Edwards, Tara Dillon and Martin Franklin.
Gen Z will have a biggest impact on fitness industry of any generation


Gen Z will have a bigger impact on the global fitness market than any generation before them, according to a new report from Les Mills.
MORE NEWS
Franchise expert Carrie Walsh joins Hand and Stone Massage and Facial Spa as CEO
Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand.
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
Turkey is crowned the best massage nation at world championship
Turkey came first at this year’s World Championship in Massage between 3-5 July in Copenhagen, Denmark.
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Elemis launches its first Red Light Mask, lighting the way to advanced skin health and restoration
Elemis has branched into LED skincare with the launch of its breakthrough Red Light Mask. [more...]

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]
+ More featured suppliers  
COMPANY PROFILES
UK Spa Association

Our mission is to raise awareness of our industry within schools, colleges, society and crucially at [more...]
+ More profiles  
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+ More catalogues  

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+ More directory  
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Elevate Spa Riviera Maya Edition

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ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS