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NEWS
London's Shard records healthy profit one year on from opening as a tourist attraction
POSTED 21 Mar 2014 . BY Tom Anstey
The View from the Shard recorded profits of over £5m in its first year
The View from the Shard in London has been a big hit since debuting in 2013, bringing in around £5m in pre-tax profit and just under 900,000 visitors over the course of the year.

The attraction, which is housed within the 800ft (244m) tower, received 150,000 fewer visitors than expected, but gate returns from high entry prices made up the shortfall.

Financial documents filed at Companies House by Shard Viewing Gallery Management show that the attraction - on the 68th, 69th and 72nd floors of the tallest tower in western Europe - had turnover of almost £20 million (£19.86m) in its first financial year, with income raised almost exclusively from ticket sales.

The pre-tax profit of £5.035m compared with a £1.316 million loss made in the previous year.

Both the gallery and open-air observation desk give visitors the most extensive view in London, covering a 40-mile radius on a clear day. The open-air platform on the 72nd floor is almost double the height reached at the top of the London Eye.

Adult tickets cost £29.95 if you turn up on the day and £24.95 if booked in advance, while child tickets cost £23.95 on the day or £18.95 in advance. The average cost of entry through the course of the year was £20.20.

Revenue breakdown was £16.9m/tickets, £1.5m/retail, £1.0m/photography and £0.4k/functions. 
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Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
London's Shard records healthy profit one year on from opening as a tourist attraction
POSTED 21 Mar 2014 . BY Tom Anstey
The View from the Shard recorded profits of over £5m in its first year
The View from the Shard in London has been a big hit since debuting in 2013, bringing in around £5m in pre-tax profit and just under 900,000 visitors over the course of the year.

The attraction, which is housed within the 800ft (244m) tower, received 150,000 fewer visitors than expected, but gate returns from high entry prices made up the shortfall.

Financial documents filed at Companies House by Shard Viewing Gallery Management show that the attraction - on the 68th, 69th and 72nd floors of the tallest tower in western Europe - had turnover of almost £20 million (£19.86m) in its first financial year, with income raised almost exclusively from ticket sales.

The pre-tax profit of £5.035m compared with a £1.316 million loss made in the previous year.

Both the gallery and open-air observation desk give visitors the most extensive view in London, covering a 40-mile radius on a clear day. The open-air platform on the 72nd floor is almost double the height reached at the top of the London Eye.

Adult tickets cost £29.95 if you turn up on the day and £24.95 if booked in advance, while child tickets cost £23.95 on the day or £18.95 in advance. The average cost of entry through the course of the year was £20.20.

Revenue breakdown was £16.9m/tickets, £1.5m/retail, £1.0m/photography and £0.4k/functions. 
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Taking GLP-1s is linked to a decline in physical activity
People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound may be losing weight, but they’re also becoming less physically active, according to new research presented at the ENDO 2026 annual meeting of the Endocrine Society
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Synergy The Retreat Show launches resource for retreat business leaders to showcase specialisms
Global retreat trade show, Synergy The Retreat Show, has launched a resource called The Source, which hosts an open-access online Transformation Series programme.
The SATCC announces first five-day Living with Cancer and Beyond retreat
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ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS