Marriott Hotels UK is to launch a new advertising campaign this week.
It only takes a minute to Marriott Escape! is Marriott’s first ever national press campaign and focuses on its new mini Marriott Escapes! break initiative.
Packages include Pamper Escapes! Golf Escapes! Theatre escapes! and London Escapes!
Director of marketing Gerard Tempest said: “Marriott’s leisure offering is now the biggest that it has ever been. Our marketing strategy has been geared around developing a campaign within a crowded industry with a bold message, which sets it apart from traditional hotel advertising.”
The company is currently developing spas at many of its sites and Tempest said the advertising campaign is to “ensure that the “Marriott brand is synonymous as a leading short break provider.”
The Marriott UK group currently has a portfolio of more than 70 Hotels in the UK.
