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NEWS
Six Flags using Pokémon Go to draw visitors with trainer guides
POSTED 18 Jul 2016 . BY Tom Anstey
Six Flags is using the popularity of Pokémon Go to try and entice visitors to its parks
As digital overlays are starting to increasingly affect our physical spaces, Six Flags is capitalising on the huge success of Pokémon Go, offering visitors to each of its parks a handy guide on how to ‘catch em’ all’.

With a personalised guide for each of its parks in the US and Mexico, Six Flags is offering tips on preparation for Pokémon trainers before they go to the park, what to do when they get there and how to stay safe while playing.

With each park offering several gyms – places users battle for control of using their Pokémon – and many Pokéstops for item collection, Six Flags has identified which ride or location they are located at and have placed them on a park map for visitors to browse.

Incorporating existing facilities at its park, Six Flags’ guide directs visitors to useful items such as phone charging stations. The park also urges sensible play, telling visitors not to go into unauthorised areas and not to try and play the game while on rides.

The augmented reality game is gaining unprecedented success, with more daily users than Twitter and more people spending time on the app than on Facebook. Those numbers are only expected to increase as the game is released in more countries, most recently Germany and the UK.

Six Flags has created maps for visitors to see the locations of gyms and Pokéstops
RELATED STORIES
  Pokémon Go sends augmented reality mainstream with phenomenal success


While 2016 has been hailed as the year of virtual reality, augmented reality could well pip the new technology thanks to the power of Nintendo and the runaway success of Pokémon Go.
  Will Pokémon Go prove an unlikely weapon in the war on inactivity?


Having taken the US by storm since its launch last week, and with UK users also getting in on the act, Pokémon Go is being held up as an unlikely antidote to physical inactivity.
  Pokémon exhibit coming to Tokyo science centre


Kids will be getting a unique lesson in science at Tokyo’s Miraikan Science Museum this summer, when a Pokémon-themed lab exhibit opens at the institute.
  Nintendo signs deal with Universal for exclusive theme park rights


IPs such as Mario, Zelda and Pokémon could soon be coming to Universal’s theme parks and resorts after the company agreed a deal with Nintendo to create rides, shows and other attractions based around the videogame developer’s top franchises.
MORE NEWS
The SATCC announces first five-day Living with Cancer and Beyond retreat
The Standards Authority for Touch in Cancer Care (SATCC) charity has announced its first five- day Living with Cancer and Beyond retreat, which will be held at Carden Park Hotel and Spa in Cheshire, UK, between 1 and 5 September.
Palazzo di Varignana launches family wellbeing and longevity retreat in Emilia Romagna
Palazzo di Varignana, in the Emilia Romagna region of Italy, has created a new tailored health programme designed specifically for families.
Ansana Wellness and Spa debuts at Patmos Aktis as it joins Marriott
Patmos Aktis, a Luxury Collection Resort and Spa, has opened in Greece, with a renovated and rebranded wellness offering called Ansana Wellness and Spa.
Mauna Kea Beach Hotel launches destination spa with sacred Hawaiian cultural concept
The Mauna Kea Beach Hotel, an Autograph Collection property in Hawaii, US, has opened its 22,000 sq ft indoor-outdoor Spa at Mauna Kea as the final step in the property’s overall renovation, which has cost more than US$180 million (€166 million, £140 mill
+ More news   

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Introducing Glass Act, your new go-to eye serum for brighter, smoother, beautifully awakened eyes. [more...]

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Le Atelier by C.O.D.E. doesn't offer a standard bespoke service, it provides a highly customised approach to designing massage beds and loungers in high-end wellness environments. [more...]
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Wynne Business Consulting and Education

Wynne Business, founded in 1998, specialises in creating, growing and fine- tuning spas, salons, wel [more...]
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21-23 Jun 2026

Spa Life International (UK)

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26-27 Jun 2026

The Longevity Show

Tobacco Docks, London, United Kingdom
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Six Flags using Pokémon Go to draw visitors with trainer guides
POSTED 18 Jul 2016 . BY Tom Anstey
Six Flags is using the popularity of Pokémon Go to try and entice visitors to its parks
As digital overlays are starting to increasingly affect our physical spaces, Six Flags is capitalising on the huge success of Pokémon Go, offering visitors to each of its parks a handy guide on how to ‘catch em’ all’.

With a personalised guide for each of its parks in the US and Mexico, Six Flags is offering tips on preparation for Pokémon trainers before they go to the park, what to do when they get there and how to stay safe while playing.

With each park offering several gyms – places users battle for control of using their Pokémon – and many Pokéstops for item collection, Six Flags has identified which ride or location they are located at and have placed them on a park map for visitors to browse.

Incorporating existing facilities at its park, Six Flags’ guide directs visitors to useful items such as phone charging stations. The park also urges sensible play, telling visitors not to go into unauthorised areas and not to try and play the game while on rides.

The augmented reality game is gaining unprecedented success, with more daily users than Twitter and more people spending time on the app than on Facebook. Those numbers are only expected to increase as the game is released in more countries, most recently Germany and the UK.

Six Flags has created maps for visitors to see the locations of gyms and Pokéstops
RELATED STORIES
Pokémon Go sends augmented reality mainstream with phenomenal success


While 2016 has been hailed as the year of virtual reality, augmented reality could well pip the new technology thanks to the power of Nintendo and the runaway success of Pokémon Go.
Will Pokémon Go prove an unlikely weapon in the war on inactivity?


Having taken the US by storm since its launch last week, and with UK users also getting in on the act, Pokémon Go is being held up as an unlikely antidote to physical inactivity.
Pokémon exhibit coming to Tokyo science centre


Kids will be getting a unique lesson in science at Tokyo’s Miraikan Science Museum this summer, when a Pokémon-themed lab exhibit opens at the institute.
Nintendo signs deal with Universal for exclusive theme park rights


IPs such as Mario, Zelda and Pokémon could soon be coming to Universal’s theme parks and resorts after the company agreed a deal with Nintendo to create rides, shows and other attractions based around the videogame developer’s top franchises.
MORE NEWS
The SATCC announces first five-day Living with Cancer and Beyond retreat
The Standards Authority for Touch in Cancer Care (SATCC) charity has announced its first five- day Living with Cancer and Beyond retreat, which will be held at Carden Park Hotel and Spa in Cheshire, UK, between 1 and 5 September.
Palazzo di Varignana launches family wellbeing and longevity retreat in Emilia Romagna
Palazzo di Varignana, in the Emilia Romagna region of Italy, has created a new tailored health programme designed specifically for families.
Ansana Wellness and Spa debuts at Patmos Aktis as it joins Marriott
Patmos Aktis, a Luxury Collection Resort and Spa, has opened in Greece, with a renovated and rebranded wellness offering called Ansana Wellness and Spa.
Mauna Kea Beach Hotel launches destination spa with sacred Hawaiian cultural concept
The Mauna Kea Beach Hotel, an Autograph Collection property in Hawaii, US, has opened its 22,000 sq ft indoor-outdoor Spa at Mauna Kea as the final step in the property’s overall renovation, which has cost more than US$180 million (€166 million, £140 mill
The Good Spa Guide sets up event for modified Good Spa Guide Awards
The UK spa review and discovery platform for consumers, the Good Spa Guide, has announced it will host the Good Spa Guide Awards 2026 during an event on 16 November at Sopwell House Hotel in St Albans, UK.
McKinsey: 84 per cent of consumers say wellness is a top priority
Eighty-four per cent of consumers now say wellness is a top priority in their lives, with this percentage increasing year on year, according to a preview presentation of McKinsey’s Future of Wellness 2026 research report.
+ More news   
 
FEATURED SUPPLIERS

Introducing Glass Act by Templespa
Introducing Glass Act, your new go-to eye serum for brighter, smoother, beautifully awakened eyes. [more...]

Le Atelier by C.O.D.E. - bespoke means moving beyond the catalogue to delivering contextual design responses
Le Atelier by C.O.D.E. doesn't offer a standard bespoke service, it provides a highly customised approach to designing massage beds and loungers in high-end wellness environments. [more...]
+ More featured suppliers  
COMPANY PROFILES
Wynne Business Consulting and Education

Wynne Business, founded in 1998, specialises in creating, growing and fine- tuning spas, salons, wel [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
26-27 Jun 2026

The Longevity Show

Tobacco Docks, London, United Kingdom
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS