Allie Mallad, founder of US franchise spa chain Massage Green, has announced plans to have 1,000 spas open within eight years.
The Michigan-based chain, which was founded four years ago, currently has numerous units in California, Michigan, Florida and Texas.
Designed and built mostly out of environmentally friendly materials and employing up to 30 people at each spa, the brand's values are to offer the customer 'affordable luxury' that works for their budget, schedule and can easily be part of their lifestyle.
The spas, which aim to be a green friendly spa experience, offer therapeutic massages such as Swedish, deep tissue, sports reflexology, trigger point, cranial sacral, reiki, and prenatal plus hot stone and aromatherapy and express massages.
Mallad has previously owned more than 150 Little Caesar’s Pizza franchise stores and worked within and owned 10 different franchise brand names.
He expects Massage Green to have opened about 25 corporate stores by the end of 2012 and approximately 75 corporate units by the end of 2013. He also expects to sell more than 300 franchises in 2013.
“Massage Green is being organised and grown to be the largest chain of spas in the fast growing health and wellness segment of our economy,” he said.
"We are a green, friendly, socially responsible concept, which is also a fast growing part of our society. We will offer consumers affordable luxury and our franchisees an amazing business model with an easy cost of entry, amazing atmosphere and simple operation."
