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NEWS
Wellness a top priority for consumers globally, according to Mindbody and Classpass 2024 Predictions Report
POSTED 22 Aug 2023 . BY Tom Walker
The report predicts that strength training will continue to be popular and that 'booomers' will increasingly join boutique gyms Credit: Shutterstock.com/Marian Weyo
Consumers now consider health and fitness and wellness to be an essential area for spending
Despite the global squeeze on disposable incomes, people are likely to continue to increase their investment in wellness
The findings come from the second annual Predictions Report, published this week by Mindbody and Classpass
The report lists six predictions for the year ahead
Consumers now consider health and fitness to be an essential area of expenditure and despite the global squeeze on disposable incomes, will continue to increase their investment in wellness.

That is among the findings of the second annual Mindbody + Classpass 2024 Predictions Report, published this week by Mindbody and Classpass.

The report charts consumer sentiment and outlines views from industry leaders regarding the wellness trends to expect in 2024.

The six predictions for the year ahead are:

1. Strength training will retain its popularity
2. Beauty and wellness community events will become increasingly popular
3. Consumers will expect science-based, performance-proven products and services
4. The importance of sleep hygiene will continue to grow
5. Consumers will combine temperature therapies
6. Older adults and boomers will head to fitness facilities in greater numbers

Mindbody Classpass 2024 Predictions Report also compiles findings from a number of industry reports published over the past 12 months.

These include The Accenture Consumer Pulse Survey 2022, which analysed responses from 11,000 consumers in 16 countries, revealing that despite two-thirds (66 per cent) of survey respondents saying they feeled squeezed financially, 80 per cent intended to maintain or increase their spend on areas related to health and fitness.

Each trend is fully annotated, with commentary and case studies.

In relation to the prediction that "boomers will go boutique", for example, the report says: "In the coming years, we predict a growing number of boutique fitness offerings designed specifically for this vibrant age group.

"More than half of baby boomers say they prioritise wellness now more than ever and over a third see strength training as more important than other wellness activities."

This view was endorsed by Leah Seacrest, vice president of operations at franchised studio operator Regymen Fitness.

“There was a time when those aged 55+ might’ve been considered in the sunset stage of their life," Seacrest said.

"But now they’re active, and want to continue to be active. They want quality of life, and they know exercise is part of that."

To find more about the Mindbody + Classpass 2024 Predictions Report, go to www.HCMmag.com/mindbodyclasspass24.

Read the previous report – Mindbody and Classpass 2022 Mid-Year Wellness Trends Report – in detail in HCM here.

RELATED STORIES
  Community-based wellness and connection top Mindbody's 2023 US trend forecast


17,000 US consumers have been quizzed on their wellness priorities and habits as part of Mindbody’s 2023 Wellness Index survey.
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From a boom in VR to deeper client personalisation, Lauren McAlister takes a look at trends the industry can expect to see accelerating as we head into 2023
  Fritz Lanman appointed CEO at Mindbody


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News   Products   Magazine   Subscribe
NEWS
Wellness a top priority for consumers globally, according to Mindbody and Classpass 2024 Predictions Report
POSTED 22 Aug 2023 . BY Tom Walker
The report predicts that strength training will continue to be popular and that 'booomers' will increasingly join boutique gyms Credit: Shutterstock.com/Marian Weyo
Consumers now consider health and fitness and wellness to be an essential area for spending
Despite the global squeeze on disposable incomes, people are likely to continue to increase their investment in wellness
The findings come from the second annual Predictions Report, published this week by Mindbody and Classpass
The report lists six predictions for the year ahead
Consumers now consider health and fitness to be an essential area of expenditure and despite the global squeeze on disposable incomes, will continue to increase their investment in wellness.

That is among the findings of the second annual Mindbody + Classpass 2024 Predictions Report, published this week by Mindbody and Classpass.

The report charts consumer sentiment and outlines views from industry leaders regarding the wellness trends to expect in 2024.

The six predictions for the year ahead are:

1. Strength training will retain its popularity
2. Beauty and wellness community events will become increasingly popular
3. Consumers will expect science-based, performance-proven products and services
4. The importance of sleep hygiene will continue to grow
5. Consumers will combine temperature therapies
6. Older adults and boomers will head to fitness facilities in greater numbers

Mindbody Classpass 2024 Predictions Report also compiles findings from a number of industry reports published over the past 12 months.

These include The Accenture Consumer Pulse Survey 2022, which analysed responses from 11,000 consumers in 16 countries, revealing that despite two-thirds (66 per cent) of survey respondents saying they feeled squeezed financially, 80 per cent intended to maintain or increase their spend on areas related to health and fitness.

Each trend is fully annotated, with commentary and case studies.

In relation to the prediction that "boomers will go boutique", for example, the report says: "In the coming years, we predict a growing number of boutique fitness offerings designed specifically for this vibrant age group.

"More than half of baby boomers say they prioritise wellness now more than ever and over a third see strength training as more important than other wellness activities."

This view was endorsed by Leah Seacrest, vice president of operations at franchised studio operator Regymen Fitness.

“There was a time when those aged 55+ might’ve been considered in the sunset stage of their life," Seacrest said.

"But now they’re active, and want to continue to be active. They want quality of life, and they know exercise is part of that."

To find more about the Mindbody + Classpass 2024 Predictions Report, go to www.HCMmag.com/mindbodyclasspass24.

Read the previous report – Mindbody and Classpass 2022 Mid-Year Wellness Trends Report – in detail in HCM here.

RELATED STORIES
Community-based wellness and connection top Mindbody's 2023 US trend forecast


17,000 US consumers have been quizzed on their wellness priorities and habits as part of Mindbody’s 2023 Wellness Index survey.
FEATURE: Insight: Now trending


From a boom in VR to deeper client personalisation, Lauren McAlister takes a look at trends the industry can expect to see accelerating as we head into 2023
Fritz Lanman appointed CEO at Mindbody


Mindbody has announced that Fritz Lanman will become the company’s new CEO from 3 September 2022. He will succeed Josh McCarter who will join Mindbody’s board of directors.
MORE NEWS
Report identifies diversity, equity and inclusion challenges in health club sector
Diversity, equity and inclusion in the European fitness industry is examined in a new report which provides eye-opening findings and a starting point for change.
RLA Global: Wellness hotels experience positive growth trend globally in 2023
Hotels incorporating wellness amenities experienced a significant boost in Total Revenue per Available Room (TRevPAR) in 2023, according to the latest Wellness Real Estate Report by RLA Global, produced in partnership with P&L benchmarking firm HotStats.
World leaders gather at luxury Italian wellness retreat Borgo Egnazia for G7 Summit
The 2024 G7 Summit is now underway at a destination spa resort in Puglia, Italy, with leaders from Canada, France, Germany, Italy, Japan, the UK and the US convening to address some of the world’s most urgent issues.
Minor devises new medi-wellness concept for Anantara, debuting in Phuket in Q3
Minor Hotels CEO Dillip Rajakarier has unveiled plans to introduce an innovative medi-wellness concept to the group's Anantara Hotels, Resorts and Spas brand, with ambitions to expand the concept to additional resorts in the future.
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Living Earth Crafts has launched the new Insignia 2.0 Ellipse™ Multi-purpose Treatment Table, combining award-winning comfort and striking design aesthetics with operational excellence. [more...]

bbspa_Group's Gabriella Francia talks balancing tradition and tech in spas
For Gabriella Francia, co-founder of bbspa_Group and training manager, the powerful touch of a massage is the stand-out element that makes a spa experience truly unique. [more...]
+ More featured suppliers  
COMPANY PROFILES
Subtle Energies

Subtle Energies was founded in 1993 as a clinic by Farida Irani in Sydney Australia. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

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+ More directory  
DIARY

 

22-22 Jun 2024

World Bathing Day

Worldwide,
22-24 Jun 2024

IECSC Las Vegas

Las Vegas Convention Center, Las Vegas, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
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