Latest
issue
GET SPA BUSINESS
magazine
Yes! Send me the FREE digital editions of Spa Business and Spa Business insider magazines and the FREE weekly Spa Business and Spa Business insider ezines and breaking news alerts!
Not right now, thanksclose this window I've already subscribed.
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Features   Products   Company profilesProfiles   Press releasesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
£26m makeover of Belfry resort nearing completion
POSTED 12 Feb 2014 . BY Jak Phillips
The Belfry has hosted four Ryder Cup tournaments and is home to several PGA approved golf courses
World-renowned golfing resort The Belfry in Birmingham, UK, is about to reach the end of a £26m refurbishment, designed to place a strong emphasis on luxury wellness and gastronomy.

Building work began in April 2012 on the 550-acre resort – owned by KSL Capital Partners and operated by De Vere – to complement its golf offering with upgrades to the 319-bedroom hotel and other relaxation facilities.

The revamped resort boasts the brand new Ryder Grill restaurant, offering locally-sourced steaks prepared by chef director Glen Watson, as well as Brabazon Bar – where guests can enjoy drinks and light snacks – plus sports-themed dining area Sam’s Clubhouse.

The spa, which is the subject of plans for a further upgrade, comprises 10 treatment rooms, stocked with Clarins and ESPA products. The facility is noted for its 90-minute Fire & Ice journey, which sees visitors embark on a relaxation experience spread across 12 bio-thermal rooms.

In addition the on-site gym has been fully refurbished, featuring the latest Life Fitness equipment.

“Immediate feedback for those that have already visited and seen the changes are very positive, especially of our new food and beverage offerings and gastronomy experience,” said Belfry managing director Lynn Hood. “The aim of the refurbishment is to put The Belfry back on the map, not only as a golf mecca, but also as an outstanding destination for business and relaxation.”
RELATED STORIES
  Investors rediscovering passion for golf resorts, says new HVS report


Investors are rediscovering the appeal of European golf resorts, with in excess of €386m (US$491m, £301m)-worth of major single asset transactions in golf occurring this year, according to a new report by global hotel consultancy HVS London.
MORE NEWS
Franchise expert Carrie Walsh joins Hand and Stone Massage and Facial Spa as CEO
Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand.
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
Turkey is crowned the best massage nation at world championship
Turkey came first at this year’s World Championship in Massage between 3-5 July in Copenhagen, Denmark.
+ More news   

FEATURED SUPPLIERS

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

Zerobody Cryo: Starpool's contrast therapy solution
Contrast therapy, based on the alternation of hot and cold rituals, has become one of the most valued practices in the fields of wellness and recovery. [more...]
+ More featured suppliers  
COMPANY PROFILES
Fenix Group srl

Founded in Italy by Gianluca Cavalletti, Fenix Group introduced Endospheres with the aim of redefini [more...]
Comfort Zone

Comfort Zone’s comprehensive face and body professional and retail range allows clients to experien [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
SPA BUSINESS
SPA OPPORTUNITIES
SPA BUSINESS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
£26m makeover of Belfry resort nearing completion
POSTED 12 Feb 2014 . BY Jak Phillips
The Belfry has hosted four Ryder Cup tournaments and is home to several PGA approved golf courses
World-renowned golfing resort The Belfry in Birmingham, UK, is about to reach the end of a £26m refurbishment, designed to place a strong emphasis on luxury wellness and gastronomy.

Building work began in April 2012 on the 550-acre resort – owned by KSL Capital Partners and operated by De Vere – to complement its golf offering with upgrades to the 319-bedroom hotel and other relaxation facilities.

The revamped resort boasts the brand new Ryder Grill restaurant, offering locally-sourced steaks prepared by chef director Glen Watson, as well as Brabazon Bar – where guests can enjoy drinks and light snacks – plus sports-themed dining area Sam’s Clubhouse.

The spa, which is the subject of plans for a further upgrade, comprises 10 treatment rooms, stocked with Clarins and ESPA products. The facility is noted for its 90-minute Fire & Ice journey, which sees visitors embark on a relaxation experience spread across 12 bio-thermal rooms.

In addition the on-site gym has been fully refurbished, featuring the latest Life Fitness equipment.

“Immediate feedback for those that have already visited and seen the changes are very positive, especially of our new food and beverage offerings and gastronomy experience,” said Belfry managing director Lynn Hood. “The aim of the refurbishment is to put The Belfry back on the map, not only as a golf mecca, but also as an outstanding destination for business and relaxation.”
RELATED STORIES
Investors rediscovering passion for golf resorts, says new HVS report


Investors are rediscovering the appeal of European golf resorts, with in excess of €386m (US$491m, £301m)-worth of major single asset transactions in golf occurring this year, according to a new report by global hotel consultancy HVS London.
MORE NEWS
Franchise expert Carrie Walsh joins Hand and Stone Massage and Facial Spa as CEO
Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand.
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
Turkey is crowned the best massage nation at world championship
Turkey came first at this year’s World Championship in Massage between 3-5 July in Copenhagen, Denmark.
The Wellness Tourism Association publishes industry framework for ethical and responsible retreats
The Wellness Tourism Association (WTA) has published a non-regulatory global industry framework designed to ensure the retreat market offers responsible experiences.
One in three spa practitioners have considered leaving the industry due to concerns about their own wellbeing
A new survey of UK and international spa practitioners shows that stress, burnout and wellbeing concerns have caused one in three respondents to consider leaving the industry.
+ More news   
 
FEATURED SUPPLIERS

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

Zerobody Cryo: Starpool's contrast therapy solution
Contrast therapy, based on the alternation of hot and cold rituals, has become one of the most valued practices in the fields of wellness and recovery. [more...]
+ More featured suppliers  
COMPANY PROFILES
Fenix Group srl

Founded in Italy by Gianluca Cavalletti, Fenix Group introduced Endospheres with the aim of redefini [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS