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PRODUCT NEWS
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| ESPA launches Modern Alchemy Collection inspired by Ayurvedic rituals and Traditional Chinese Medicine |
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| 30 Apr 2020 . BY Megan Whitby |
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| Each Modern Alchemy product is fragranced with ylang-ylang, sandalwood and vetiver |
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People are eager for a deeper sense of connection and Modern Alchemy is ESPA’s answer to this
– Danny Golby |
ESPA has launched its Modern Alchemy Collection, a skincare range designed to rejuvenate skin, body and mind and create multi-sensorial experiences.
Inspired by Ayurvedic healing rituals, Traditional Chinese Medicine and Shamanic practices, the collection has been designed to harness the restorative power of nature using ingredients such as adaptogenic roots and herbs, mushroom extract and flowers.
The range features six body products including The Cleansing Milk, The Purifying Polish, The Anointing Bath and Body Oil, The Nourishing Balm, The Hydrating Lotion and The Grounding Crystals used as bath salts.
Each Modern Alchemy product is fragranced with ylang-ylang, sandalwood and vetiver and features the new ESPA monogram developed to symbolise the power of natural ingredients remaining at the heart of all the brand’s products and practices.
“We live in divided times and our reliance on technology has only furthered a sense of disconnect – from each other and from the natural world,” said Danny Golby, ESPA GM. “People are eager for a deeper sense of connection and Modern Alchemy is ESPA’s answer to this.
“The range combines apothecary ingredients with the modern wisdom of skincare technologies to create transformative textures alongside self-care rituals. It’s a deeply sensorial collection of restorative rituals that balance the skin, body and mind – a luxury to cherish in today’s modern world,” concluded Golby.
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Company profile
ESPA
Founded in 1992 by Susan Harmsworth, ESPA combines the conceptualisation, development and management of five-star spas with expertly crafted and effective natural products and treatments.
Read ESPA's full profile here
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ESPA International (UK) Limited
Altrincham Greater Manchester UK
Recognised as global leaders in spa, ESPA successfully combines the design and management of prestigious spas across five continents with the creation of pioneering, natural products that are rich in heritage, texture and aroma.
www.espaskincare.com
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