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PROMOTION
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| Lifestyle Fitness and V1BE open second Central Manchester site featuring new Matrix Fitness Cardio Range |
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| 22 Sep 2022 |
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| / Matrix Fitness UK |
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Lifestyle Fitness and boutique class studio operator, V1BE, announced their second partnership in the summer of 2021 when they opened the doors to Lifestyle Fitness, Mosley Street, a luxury health club in the centre of Manchester.
The premium facility stretches across two floors, with an underground level providing members with an unrivalled atmospheric workout zone packed with first-class gym equipment including the latest Matrix Fitness cardio range, complemented by functional training and free weights downstairs. On the street level, a large V1BE studio provides a range of high-intensity group exercise classes and boutique workouts.
“Our aim with this central club is to provide a go-to stop for the best workout, regardless of whether that’s a HIIT class, a solo strength session or just a relaxing weekend workout,” said Ross Sutherland, club manager.
“We’ve carefully designed the space so that we can accommodate all abilities, and that everyone can feel comfortable in our exercise environment.
“This club will allow even more people to enjoy fantastic gym facilities and get involved with the V1BE experience, which we firmly believe is the best fitness experience in the city.”
The new Matrix Fitness Endurance Cardio Series provides an unmatched portfolio of cardio platforms designed for heavy use and solid workouts, with streamlined designs to simplify the exercise experience while still providing performance that can challenge even the toughest endurance enthusiasts.
To complement this, the install also included a glute trainer from the Matrix Fitness Magnum Series which uses smart biomechanics to mimic bar hip thrusting without the difficulty and discomfort of using free weights. Additionally, members have access to a selection of single-station strength equipment from the Matrix Fitness Versa Series, which incorporates an advanced design for a natural, smooth and efficient workout experience.
“Matrix Fitness has been fantastic to work alongside, with a rapid response time. The equipment is high-quality, reliable and effective, yet still really user-friendly for all of our members,” Sutherland continues.
“The install team was great in helping us create the best gym floor layout, utilising the space and equipment to the best effect. We worked with Matrix on our first site at Ancoats and we would certainly look to work with them again.”
Lifestyle Fitness and V1BE opened their first club in Ancoats in May 2021, shortly followed by the Mosley street project. At a time when the fitness industry was still reeling from the impact of Covid-19 and forced closures, Lifestyle Fitness and V1BE have remained committed to providing high-quality service and facilities at a competitive price.
Stephen Nutt, head of education sales at Matrix Fitness, adds: “This project has brought a very unique fitness experience to the centre of Manchester, blending a superbly aesthetic high-end gym space with the ever-growing on-trend boutique class-based space.
“The Lifestyle Fitness and V1BE team have created an amazing dual concept and is one of the best and most unique gyms in the City. It's always a pleasure working with the team at Lifestyle Fitness and we can’t wait to launch the next facility with them.”
To find out more about Lifestyle Fitness, Mosley Street click here or to discover how Matrix Fitness can transform your fitness offering, visit Matrix Fitness’ official website.
Matrix Fitness UK
Address: Trent House
234 Victoria Road
Fenton
Stoke on Trent
Staffordshire
ST4 2LW
/ Credit: Matrix Fitness UK
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Matrix Fitness UK
Stoke-On-Trent Staffordshire UK
At Matrix Fitness, our goal is to make innovative commercial fitness equipment that stands out and sets new industry standards. Matrix provides equipment to facilities in all market sectors including private health clubs, hotels, local authorities, schools, professional sports teams and the uniformed services. We also offer a comprehensive backup support service, incorporating 2D and 3D CAD designs, marketing support and competitive warranty and maintenance contracts.
Matrix strives to offer equipment that will captivate your members, is easy to maintain and delivers the best return on investment. Our connected CV equipment offers the most complete connected solution available from personalised promotions to prescribing personalised workouts, helping you to reach your business goals; increase retention, build engagement, enhance differentiation, maximise ROI and boost revenue. We also offer a full strength range to address the spectrum of end-user needs, from fixed resistance to plate-loaded equipment.
www.matrixfitness.co.uk
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| PRODUCT NEWS |
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| DIARY |
13-16 May 2024
W3Spa EMEA
Conrad Chia Laguna Sardinia ,
Italy
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