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NEWS
NWTO: Mountain tourism now accounts for up to 16 per cent of international tourist arrivals
POSTED 23 May 2023 . BY Tom Walker
there were between 195 and 375 million 'mountain tourists' in 2019 Credit: Shutterstock.com/Nejron Photo
Mountain tourism represents up to 16 per cent of all international tourist arrivals worldwide
In 2019 alone, there were between 195 and 375 million "mountain tourists"
The figure comes from a report by the World Tourism Organization (UNWTO)
The first of its kind report was compiled to tackle the lack of mountain tourism-related data
Mountain tourism represents between nine and 16 per cent of all international tourist arrivals worldwide as people head for sport, health and wellbeing travel.

The figure comes from a report, by the World Tourism Organization (UNWTO), which shows that, in 2019 alone, there were between 195 and 375 million "mountain tourists".

The report, Understanding and Quantifying Mountain Tourism, is the first of its kind and was compiled to tackle the lack of mountain tourism-related data.

Mountains are home to around 1.1 billion people, some of them among the poorest and most isolated in the world.

Mountain tourism has the potential to boost the incomes of these local communities and help preserve their natural resources and culture – but the scarcity of data has made it difficult to assess the economic, social and environmental impacts of this important segment.

According to UNWTO, measuring the volume of visitors to mountains represents the first "vital step" towards unlocking the potential of the sector.

UNWTO secretary-general, Zurab Pololikashvili, said: "With the right data, we can better control the dispersal of visitor flows, support adequate planning, improve knowledge on visitor patterns, build sustainable products in line with consumer needs, and create suitable policies that will foster sustainable development and make sure tourism activities benefit local communities."

The report calls for concerted work to help raise awareness of the socio-economic importance of tourism in mountains and targeted policies to create jobs, support small and medium sized businesses and attract green investments in infrastructure and the digitalisation of tourism services.

Based around research carried out in 46 countries, it also shows that generating economic benefits, creating opportunities for local communities and developing sustainable products are the main motivations for mountain tourism development.

The sustainable development of mountain tourism was also identified as a means to help to spread tourism flows, tackle seasonality and complement existing tourist offerings.

To read the full report, click here.
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World leaders gather at luxury Italian wellness retreat Borgo Egnazia for G7 Summit
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Uniting the world of spa & wellness
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Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
NWTO: Mountain tourism now accounts for up to 16 per cent of international tourist arrivals
POSTED 23 May 2023 . BY Tom Walker
there were between 195 and 375 million 'mountain tourists' in 2019 Credit: Shutterstock.com/Nejron Photo
Mountain tourism represents up to 16 per cent of all international tourist arrivals worldwide
In 2019 alone, there were between 195 and 375 million "mountain tourists"
The figure comes from a report by the World Tourism Organization (UNWTO)
The first of its kind report was compiled to tackle the lack of mountain tourism-related data
Mountain tourism represents between nine and 16 per cent of all international tourist arrivals worldwide as people head for sport, health and wellbeing travel.

The figure comes from a report, by the World Tourism Organization (UNWTO), which shows that, in 2019 alone, there were between 195 and 375 million "mountain tourists".

The report, Understanding and Quantifying Mountain Tourism, is the first of its kind and was compiled to tackle the lack of mountain tourism-related data.

Mountains are home to around 1.1 billion people, some of them among the poorest and most isolated in the world.

Mountain tourism has the potential to boost the incomes of these local communities and help preserve their natural resources and culture – but the scarcity of data has made it difficult to assess the economic, social and environmental impacts of this important segment.

According to UNWTO, measuring the volume of visitors to mountains represents the first "vital step" towards unlocking the potential of the sector.

UNWTO secretary-general, Zurab Pololikashvili, said: "With the right data, we can better control the dispersal of visitor flows, support adequate planning, improve knowledge on visitor patterns, build sustainable products in line with consumer needs, and create suitable policies that will foster sustainable development and make sure tourism activities benefit local communities."

The report calls for concerted work to help raise awareness of the socio-economic importance of tourism in mountains and targeted policies to create jobs, support small and medium sized businesses and attract green investments in infrastructure and the digitalisation of tourism services.

Based around research carried out in 46 countries, it also shows that generating economic benefits, creating opportunities for local communities and developing sustainable products are the main motivations for mountain tourism development.

The sustainable development of mountain tourism was also identified as a means to help to spread tourism flows, tackle seasonality and complement existing tourist offerings.

To read the full report, click here.
MORE NEWS
Report identifies diversity, equity and inclusion challenges in health club sector
Diversity, equity and inclusion in the European fitness industry is examined in a new report which provides eye-opening findings and a starting point for change.
RLA Global: Wellness hotels experience positive growth trend globally in 2023
Hotels incorporating wellness amenities experienced a significant boost in Total Revenue per Available Room (TRevPAR) in 2023, according to the latest Wellness Real Estate Report by RLA Global, produced in partnership with P&L benchmarking firm HotStats.
World leaders gather at luxury Italian wellness retreat Borgo Egnazia for G7 Summit
The 2024 G7 Summit is now underway at a destination spa resort in Puglia, Italy, with leaders from Canada, France, Germany, Italy, Japan, the UK and the US convening to address some of the world’s most urgent issues.
Minor devises new medi-wellness concept for Anantara, debuting in Phuket in Q3
Minor Hotels CEO Dillip Rajakarier has unveiled plans to introduce an innovative medi-wellness concept to the group's Anantara Hotels, Resorts and Spas brand, with ambitions to expand the concept to additional resorts in the future.
Global Wellness Day 2024 shatters records as 1 billion people unite for wellness and nature
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Deepak Chopra-backed wellness resort Ameyalli to open among historic Utah hot springs
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FEATURED SUPPLIERS

Book4Time unveils enhanced day and resort pass functionality
Book4Time has announced the launch of Day & Resort Passes on its award-winning platform to help hotels and resorts drive staycation business. [more...]

Introducing Oslo: MSpa's revolutionary portable rigid spa
As a leading brand in the portable spa industry, MSpa boasts more than 20 years of experience. [more...]
+ More featured suppliers  
COMPANY PROFILES
G.M. COLLIN

G.M. COLLIN develops superior skin care products, from preventive care to combating the first signs [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

22-22 Jun 2024

World Bathing Day

Worldwide,
22-24 Jun 2024

IECSC Las Vegas

Las Vegas Convention Center, Las Vegas, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS