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PRODUCT NEWS
Evolution-U launches psychology-based spa business training to optimise profitability
11 Jan 2022 . BY Megan Whitby
Orvay has created the training by drawing on his 20 years of experience in the industry which includes operating a day spa chain in Hong Kong / andresr/iStock
Orvay has created the training by drawing on his 20 years of experience in the industry which includes operating a day spa chain in Hong Kong / andresr/iStock
This training takes the corporate level communication skills I teach to investment banks and MNCs, and applies them to the spa sector
– Neil Orvay
Business psychology training company Evolution-U Spa Academy has unveiled new online spa business training blending core spa team skills with corporate-level business psychology.

Evolution-U is helmed by Neil Orvay – CEO of Hong Kong day spa chain Sense of Touch and 20-year spa industry veteran – and delivers soft skills training to corporate clients and senior executives from an array of sectors.

The new on-demand course package includes the following training:
Running a top-performing spa team – designed for spa managers (US$499, £367, €440).
How to be a top-earning spa therapist – designed for spa therapists (US$79, £58, €70).
How to run a stand-out spa reception – designed for spa receptionists (US$129, £95, €114).

“This training takes the corporate level communication skills I teach to investment banks and MNCs, and applies them to the spa sector,” explained Orvay.

“I realised from the operations of my spas that there was a training gap, as although my team were well trained in treatment protocols and retail product knowledge, they didn’t know how to sell themselves and build long term client relationships.

“So, I wanted to have a repository of best practises where the information would always be available so staff could review skills, managers could retrain teams and new team members could be brought up to speed.”

The courses are sold as a package deal with a minimum purchase of US$779 (£573, €687), covering one manager, one receptionist and three therapist licenses.

With volume discounts, average pricing can be as low as US$100 (£74, €88) per user.

Participants can complete the training between 10-14 days via daily 15-minute video sessions covering different topics.

Each video is supplemented by top tips and/or an article that expands on the information given in the video.

In the case of the spa manager training, each topic also comes with bespoke exercises and/or role-plays for the spa manager to run with their team over the months following training.

“All our teams have had such a challenging time over the past two years so it’s more important than ever to bring people back together, and team training and information sharing is a great way to do this,” said Orvay.

Orvay initially created the training for internal use at his Sense of Touch spas, but his colleague and founder of World Wellness Weekend (WWW) Jean-Guy de Gabriac encouraged him to extend the offer to other operators.

Orvay has since partnered with de Gabriac and WWW to promote the course globally.

He also plans to launch a French-language version of the training during Q1 2022 as well as a Spanish version later on in the year.
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Supplier details
Evolution-U

Evolution-U was formed in 2009 in direct response to market demand for high level, professional, corporate soft skills training. Since its inception, Evolution-U has trained upwards of 3,000 corporate executives across Asia, Europe and North America in disciplines including NLP Communication skills, sales effectiveness, negotiation theory, persuasion psychology, performance excellence, building trust and personality profiling.
https://evolution-u.com/
More details
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PRODUCT NEWS
Evolution-U launches psychology-based spa business training to optimise profitability
11 Jan 2022 . BY Megan Whitby
Orvay has created the training by drawing on his 20 years of experience in the industry which includes operating a day spa chain in Hong Kong / andresr/iStock
This training takes the corporate level communication skills I teach to investment banks and MNCs, and applies them to the spa sector
– Neil Orvay
Business psychology training company Evolution-U Spa Academy has unveiled new online spa business training blending core spa team skills with corporate-level business psychology.

Evolution-U is helmed by Neil Orvay – CEO of Hong Kong day spa chain Sense of Touch and 20-year spa industry veteran – and delivers soft skills training to corporate clients and senior executives from an array of sectors.

The new on-demand course package includes the following training:
Running a top-performing spa team – designed for spa managers (US$499, £367, €440).
How to be a top-earning spa therapist – designed for spa therapists (US$79, £58, €70).
How to run a stand-out spa reception – designed for spa receptionists (US$129, £95, €114).

“This training takes the corporate level communication skills I teach to investment banks and MNCs, and applies them to the spa sector,” explained Orvay.

“I realised from the operations of my spas that there was a training gap, as although my team were well trained in treatment protocols and retail product knowledge, they didn’t know how to sell themselves and build long term client relationships.

“So, I wanted to have a repository of best practises where the information would always be available so staff could review skills, managers could retrain teams and new team members could be brought up to speed.”

The courses are sold as a package deal with a minimum purchase of US$779 (£573, €687), covering one manager, one receptionist and three therapist licenses.

With volume discounts, average pricing can be as low as US$100 (£74, €88) per user.

Participants can complete the training between 10-14 days via daily 15-minute video sessions covering different topics.

Each video is supplemented by top tips and/or an article that expands on the information given in the video.

In the case of the spa manager training, each topic also comes with bespoke exercises and/or role-plays for the spa manager to run with their team over the months following training.

“All our teams have had such a challenging time over the past two years so it’s more important than ever to bring people back together, and team training and information sharing is a great way to do this,” said Orvay.

Orvay initially created the training for internal use at his Sense of Touch spas, but his colleague and founder of World Wellness Weekend (WWW) Jean-Guy de Gabriac encouraged him to extend the offer to other operators.

Orvay has since partnered with de Gabriac and WWW to promote the course globally.

He also plans to launch a French-language version of the training during Q1 2022 as well as a Spanish version later on in the year.
If you would like to get each issue of Spa Business and Spa Business insider magazines sent direct to you for FREE, plus the weekly Spa Business and Spa Business insider ezines, sign up now!
PRODUCT NEWS
Debra Hogan joins Temple Spa senior management team
UK-based skincare and spa brand Temple Spa has announced the appointment of its new spa business development manager, Debra Hogan.
Swissline branches into body care with new Cell Shock Body collection
Swissline has drawn on its 30 years of experience in facial skincare to develop its first body care collection.
Good Pharma develops plant-based beverages to optimise benefits of spa visits
Good Pharma has expanded its plant-based wellbeing-centric beverage selection with a new No Worries, Botanical, Mushroom & Jujube Seed Infusion Tea.
Valmont unveils V-FIRM range and spa ritual to restore skin’s firmness
Swiss spa and beauty brand Valmont has introduced the V-FIRM skincare collection and an all- new spa treatment.
Phytomer revamps Expert Youth Cream with all-new formula, packaging and fragrance
Expert Youth Wrinkle-Plumping Cream is the latest innovation to be unveiled by marine skincare and spa brand Phytomer.
Veronique Gabai taps neuroscientific research to create mood-enhancing Aroma collection
Veronique Gabai has launched the Aroma luxury perfume therapy collection to improve wellbeing.
Devin Consulting promotes Colin Dougall to managing director
Devin Consulting, one of the UK’s largest independent pool and spa engineering consultancies, has appointed Colin Dougall as managing director.
Daniel Thwaites and Temple Spa strike up new partnership
UK hotel collection Daniel Thwaites has refreshed spa menus at select properties thanks to a new partnership with Temple Spa.
Essence nose rings make aromatherapy available anytime, anywhere, says Michael DeLeeuw
Essence has introduced a nasal diffuser product to the spa, hospitality and healthcare markets designed to enhance wellbeing in a variety of settings.
Therabody introduces its first facial health device, the TheraFace PRO
Percussive therapy tech company Therabody has introduced the TheraFace PRO to offer the ‘ultimate portable facial health device’ for professional use in spas and by consumers at home.
G.M.Collin develops Nutritive Cream to quench dry skin
Canada-based global spa and skincare brand G.M.Collin has created a new solution to meet the needs of the driest skin types.
Clarins conducts major rebrand of myBlend range and plans to open dedicated myBlend spa in Paris
Clarins has rebooted its personalised skincare range – called myBlend – with new products, spa treatments and technology, after it launched in its first guise in 2007.
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12-13 Sep 2022

2022 Salt Therapy Association Conference

Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
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Galgorm Spa & Golf Resort , Ballymena, Ireland
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©Cybertrek 2022

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