Singing, listening to or playing music can improve mental wellbeing and quality of life, according to a recent research review published in the Journal of the American Medical Association.
The work, titled Association of music interventions with health-related quality of life, showed that the benefits to mental quality of life of experiencing music are similar to those associated with exercise or weight loss.
The review could encourage spa and wellness operators to incorporate more music into their guest journey, such as offering music-centric rituals or retreats. More: www.spabusiness.com/JAMA
Creating soundscapes for spas
In other news, music psychology specialist Brian d’Souza recently launched a new business to offer transformative sound experiences to the spa, wellness and hospitality industries.
Called Swell, the company delivers bespoke music and sound solutions combining field recording, music composition, nature and sound therapy to improve relaxation while promoting positive listening habits.
d’Souza says the traditional linear listening experience can result in ‘listener fatigue’ if guests and staff hear the same music on repeat.
Swell is aiming to provide therapists with an audio solution to elevate treatments and create more immersive environments.
Supporting software platform
The company designs develops and supports its own software platform and apps which enable the user to sync music selections and compositions to any kind of physical or therapeutic journey.
The Swell team has also recently partnered with Scottish spa and skincare brand ishga to create personalised treatment sequences, paired with Swell’s sound wellness concept.
Swell is an offshoot of d’Souza’s primary business – Open Ear Music, a music design delivery service creating bespoke playlists and on-brand solutions for businesses such as Google, Nike and IHG.
Open Ear recently collaborated with the Kimpton Blythswood Square Hotel in Glasgow to deliver La Chambre Verte, (www.spabusiness.com/verte), Scotland’s first biophilic hotel room, inspired by forest bathing.
More: www.spabusines.com/Swell
