Thailand-based Minor Hotels is to introduce a new, villa-based resort concept on the Thai island of Koh Samui next year.

To be managed under Minor’s Avani Hotels and Resorts lifestyle brand, the new resort will house a total of 33 pool villas and 25 traditional rooms.

Due to open in September 2018, Avani Sunset Coast Samui Resort & Villas will feature a large AvaniSpa. While exact details are yet to be unveiled, the spa will offer guests a personalised focus on treatment journeys.

“The spa will provide a tranquil approach to wellness, focused on guests’ needs rather than offering standard treatments,” a spokesperson for Avani said.

Therapists will conduct a consultation prior to recommending one of four treatment options: Boost, Balance, Calm and Purify. Rejuvenating Boost treatments are designed for those suffering from low energy and jet lag. Balance treatments aim to ground the body, mind and mood, while Calm treatments are designed to release muscle tension, relieve anxiety and recharge the mind, and Purify treatments are for detox.

The AvaniSpa will also offer daily yoga classes and an AvaniFit-branded health club. The opening is part of Minor’s plans to expand the Avani brand across emerging markets in the Middle East, Asia and Africa.

Earlier this month, Minor confirmed it had signed a partnership deal with Groupe Chaabane to operate two new properties in Tunisia – the group’s first entry into the North African tourism market.

Minor currently manages 18 properties under the Avani brand. All, apart from a single site in Portugal, are located in Asia, the Middle East and Africa.