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NEWS
Positive Prime Global Summit to highlight potential for AI-neurotechnology in spa and wellness
POSTED 08 Oct 2025 . BY Helen Andrews
Kim Serafini will host the Summit in Boston in November Credit: 2025 Positive Prime Technology Pty Ltd
The Positive Prime Global Summit will take place between 3 and 5 November. It will provide a forum to discuss how to incorporate innovative technologies for transformative wellness experiences.

The three-day event will take place at the Fairmont Copley Plaza in Boston, US, between 3 and 5 November and there will only be places for 150 attendees.

The Summit will be hosted by Kim Serafini, the CEO and founder of Positive Prime – a non-invasive audio-visual system which is said to guide the human nervous system towards positive states of being.

The neurotechnology is founded on the work of scientists at the University of Technology in Sydney, Australia. It is a three-minute video session that is said to change viewers’ brainwaves to create a more positive attitude for six to eight hours.

Serafini told Spa Business about the Positive Prime experience: “I wanted to create something that does not end when the room empties. Positive Prime captures the energy of our gathering and turns it into a cinematic tool that people can use in just three minutes a day. The aim is simple. Help people reset their nervous system, find calm and clarity, and remember their true potential. For me, that is how hope becomes action.”

She described the Summit as a way “to unite science and spirit in one practical experience.”

“We gather to heal, grow and remember our potential, then carry that transformation forward with Positive Prime in just three minutes a day,” continued Serafini. “For years, I have watched extraordinary minds in science and spirituality work separately, even though both are asking the same questions about healing, flourishing and meaning. This Summit is my way of bringing those worlds into one shared experience. It is a space where neuroscientists, psychologists, leaders, and everyday changemakers explore what it means to be human in a fast and uncertain time.”

Wellness figures will facilitate engaging activities throughout the programme. These facilitators will include Anna Bjurstam of Raison d’Etre and Six Senses, holistic health and wellness advocate Donna Abbate and mindset coach Brett D Scott.

Other co-creators of the event, some of whom will give their own presentations, include:

• Prof Stephen G Post, a professor of preventive medicine and bioethics – and an authority on compassion, generosity, meaningful connection and purpose

• Victor Chan, founding director, Dalai Lama Centre for Peace and Education – blending ancient wisdom with modern insights

• Dr Martin Seligman, director, Penn Positive Psychology Centre, University of Pennsylvania

• Dr Esther Sternberg, medicine, University of Arizona – with a research focus on the brain-immune connection and therapeutic environments

• Dr Gregory Fricchione, associate chief, psychiatry and director of the Benson-Henry Institute for Mind Body Medicine at Massachusetts General Hospital – with expertise in resilience, stress and spirituality

• Dr Matthew T Lee, professor, social sciences and humanities, Harvard University – advancing the study of human flourishing and pro-social behaviour

• Gary G Schoeniger, author, speaker from the Entrepreneurial Learning Initiative

• Dr Robert A Emmons, psychologist and professor, University of California Davis – with scientific expertise in the concept of gratitude

• Avinash Singh, a researcher of brain-computer interfaces at University of Technology Sydney

Learn more about the summit here.

MORE NEWS
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Ananda in the Himalayas, India, has published its first cookbook, built on the wellness retreat’s 25 years of Ayurvedic cuisine expertise.
Minor Hotels appoints Aditya Saluja as commercial director for MSpa International
Aditya Saluja, an industry leader in luxury wellness hospitality, has been appointed as commercial director of spa and wellness for the spa management division of Minor Hotels, MSpa International.
Preidlhof Luxury DolceVita Resort to unveil new spa in February 2027
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NEWS
Positive Prime Global Summit to highlight potential for AI-neurotechnology in spa and wellness
POSTED 08 Oct 2025 . BY Helen Andrews
Kim Serafini will host the Summit in Boston in November Credit: 2025 Positive Prime Technology Pty Ltd
The Positive Prime Global Summit will take place between 3 and 5 November. It will provide a forum to discuss how to incorporate innovative technologies for transformative wellness experiences.

The three-day event will take place at the Fairmont Copley Plaza in Boston, US, between 3 and 5 November and there will only be places for 150 attendees.

The Summit will be hosted by Kim Serafini, the CEO and founder of Positive Prime – a non-invasive audio-visual system which is said to guide the human nervous system towards positive states of being.

The neurotechnology is founded on the work of scientists at the University of Technology in Sydney, Australia. It is a three-minute video session that is said to change viewers’ brainwaves to create a more positive attitude for six to eight hours.

Serafini told Spa Business about the Positive Prime experience: “I wanted to create something that does not end when the room empties. Positive Prime captures the energy of our gathering and turns it into a cinematic tool that people can use in just three minutes a day. The aim is simple. Help people reset their nervous system, find calm and clarity, and remember their true potential. For me, that is how hope becomes action.”

She described the Summit as a way “to unite science and spirit in one practical experience.”

“We gather to heal, grow and remember our potential, then carry that transformation forward with Positive Prime in just three minutes a day,” continued Serafini. “For years, I have watched extraordinary minds in science and spirituality work separately, even though both are asking the same questions about healing, flourishing and meaning. This Summit is my way of bringing those worlds into one shared experience. It is a space where neuroscientists, psychologists, leaders, and everyday changemakers explore what it means to be human in a fast and uncertain time.”

Wellness figures will facilitate engaging activities throughout the programme. These facilitators will include Anna Bjurstam of Raison d’Etre and Six Senses, holistic health and wellness advocate Donna Abbate and mindset coach Brett D Scott.

Other co-creators of the event, some of whom will give their own presentations, include:

• Prof Stephen G Post, a professor of preventive medicine and bioethics – and an authority on compassion, generosity, meaningful connection and purpose

• Victor Chan, founding director, Dalai Lama Centre for Peace and Education – blending ancient wisdom with modern insights

• Dr Martin Seligman, director, Penn Positive Psychology Centre, University of Pennsylvania

• Dr Esther Sternberg, medicine, University of Arizona – with a research focus on the brain-immune connection and therapeutic environments

• Dr Gregory Fricchione, associate chief, psychiatry and director of the Benson-Henry Institute for Mind Body Medicine at Massachusetts General Hospital – with expertise in resilience, stress and spirituality

• Dr Matthew T Lee, professor, social sciences and humanities, Harvard University – advancing the study of human flourishing and pro-social behaviour

• Gary G Schoeniger, author, speaker from the Entrepreneurial Learning Initiative

• Dr Robert A Emmons, psychologist and professor, University of California Davis – with scientific expertise in the concept of gratitude

• Avinash Singh, a researcher of brain-computer interfaces at University of Technology Sydney

Learn more about the summit here.

MORE NEWS
BBSpa Group to launch holistic bathhouse Atera in Glasgow
International spa, wellness and longevity consultancy, BBSpa, will launch a new bathhouse called Atera in Glasgow, Scotland, in September.
Ananda in the Himalayas publishes Ayurvedic cookbook
Ananda in the Himalayas, India, has published its first cookbook, built on the wellness retreat’s 25 years of Ayurvedic cuisine expertise.
Minor Hotels appoints Aditya Saluja as commercial director for MSpa International
Aditya Saluja, an industry leader in luxury wellness hospitality, has been appointed as commercial director of spa and wellness for the spa management division of Minor Hotels, MSpa International.
Preidlhof Luxury DolceVita Resort to unveil new spa in February 2027
Preidlhof Luxury DolceVita Resort, a destination resort and spa in Naturno, South Tyrol in Italy, will reveal a new spa in February 2027, which has been designed by wellness expert and consultant Patrizia Bortolin.
ISPA launches on-demand customer experience course by Dan Gingiss
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MSpa Oslo series: a timeless bestseller
The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]

HPO Tech brings design-led hyperbaric systems to the spa floor
Hyperbaric oxygen therapy has moved well beyond the clinic and spa operators represent the fastest-growing market for the technology. [more...]
+ More featured suppliers  
COMPANY PROFILES
Voya Organic Beauty

Voya Organic Beauty, founded in 2006 in Ireland by Mark Walton and Kira Guckian Walton, is a private [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS