Spa Finder is to use its contacts within the international spa community to educate spa-goers about a type of skin cancer, melanoma, and how to detect and prevent it.

The company’s melanoma campaign will provide educational materials to spa’s clientele while encouraging spa aestheticians and therapists to look for some of the early warning signs of the disease.

Spa Finder will distribute thousands of photo-sensitive ‘I Will Reflect’ wristbands, which change colour when exposed to the sun and are intended to remind wearers to take adequate care.

Wallet-sized cards, detailing five essential sun protection and skin precaution tips will also be sent out.

In addition, a sun safety website has been set up at www.spafinder.com/melanoma.

According to Spa Finder president Susie Ellis, the campaign was inspired by the death from melanoma of “one of the spa industry’s true visionaries”, Alex Szekely, the former owner of the Golden Door and Rancho La Puerta spa destinations.