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NEWS
The end of smelly gyms? Google targets body odour with new patent
POSTED 04 Mar 2015 . BY Jak Phillips
The proposed device offers potential for incorporation into activewear Credit: Shutterstock.com / Vladimir Gjorgiev
Stinky armpits in gyms could soon be a thing of the past if Google is able to bring its latest patent to fruition.

The tech giant has filed designs for an ‘odour removing device’ that can be fitted under clothes and mask unwanted smells.

An activity sensor in the device would be able to predict the extent of an odour, while a ‘fragrance emission’ component would then emit a calculated burst of fragrance, with a fan to spread it around.

The product is a long way from making its way under our armpits, but the trend for collaboration between technology and clothing companies means there is clear potential for incorporation into activewear. Googe’s latest foray into wearable tech with fitness applications comes on the back of Google Glass and several smartwatch collaborations.

Among the more abstract proposals for the odour removing device is a route tracking component, which could be combined with data from social networks. The idea being that when you’re smelly after a long run, the device would be able to recommend a route home that would enable you to avoid potentially embarrassing encounters with social acquaintances.

To view the patent, click here.
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  Is Vasper the future of spa fitness offerings?


Vasper, a hi-tech training system based on cooling and compression, has been designed to deliver the benefits of anaerobic exercise without the high intensity effort. With companies including Google among its admirers, the product has been earmarked as a potentially vital tool for helping savvy spa operators make sure their fitness offering is up to date.
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Almost half of spa survey respondents are unaware cancer is a disability and not adapting treatments is discrimination
A recent survey by the UK Spa Association (UKSA) into the industry’s approach to cancer care has revealed that almost half of participating respondents (46 per cent) are unaware that cancer is a disability and guests with a cancer diagnosis must be given
Solmar Hotels and Resorts offers Temazcal ceremony for Global Wellness Day
Mexican operator, Solmar Hotels and Resorts, is hosting a series of events in celebration of Global Wellness Day, including a Temazcal ceremony at its Playa Grande Resort and Spa in Los Cabos.
Mandarin Oriental announces standalone Mansions-branded residences for Abu Dhabi
Mandarin Oriental has announced a standalone residence brand, Mansions, which will debut at Emirates Palace, Mandarin Oriental Mansions, Abu Dhabi, in 2029.
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©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
The end of smelly gyms? Google targets body odour with new patent
POSTED 04 Mar 2015 . BY Jak Phillips
The proposed device offers potential for incorporation into activewear Credit: Shutterstock.com / Vladimir Gjorgiev
Stinky armpits in gyms could soon be a thing of the past if Google is able to bring its latest patent to fruition.

The tech giant has filed designs for an ‘odour removing device’ that can be fitted under clothes and mask unwanted smells.

An activity sensor in the device would be able to predict the extent of an odour, while a ‘fragrance emission’ component would then emit a calculated burst of fragrance, with a fan to spread it around.

The product is a long way from making its way under our armpits, but the trend for collaboration between technology and clothing companies means there is clear potential for incorporation into activewear. Googe’s latest foray into wearable tech with fitness applications comes on the back of Google Glass and several smartwatch collaborations.

Among the more abstract proposals for the odour removing device is a route tracking component, which could be combined with data from social networks. The idea being that when you’re smelly after a long run, the device would be able to recommend a route home that would enable you to avoid potentially embarrassing encounters with social acquaintances.

To view the patent, click here.
RELATED STORIES
Google technology allows gym and spa guests to book appointments during virtual tours


A fast-growing virtual marketing tour developed by Google has the potential to transform the way leisure facilities like health clubs and spas attract new customers.
FEATURE: Wellness: Wearable technology


The latest wellness wearables for your spa, including devices by Google, Apple and Ralph Lauren
Mr Porter makes wearable tech moves with exclusive Google Glass tie up


Online fashion retailer Mr Porter has made moves to establish dominance in the wearable technology sector, with the website becoming the exclusive third-party retailer of Google Glass.
Is Vasper the future of spa fitness offerings?


Vasper, a hi-tech training system based on cooling and compression, has been designed to deliver the benefits of anaerobic exercise without the high intensity effort. With companies including Google among its admirers, the product has been earmarked as a potentially vital tool for helping savvy spa operators make sure their fitness offering is up to date.
MORE NEWS
Almost half of spa survey respondents are unaware cancer is a disability and not adapting treatments is discrimination
A recent survey by the UK Spa Association (UKSA) into the industry’s approach to cancer care has revealed that almost half of participating respondents (46 per cent) are unaware that cancer is a disability and guests with a cancer diagnosis must be given
Solmar Hotels and Resorts offers Temazcal ceremony for Global Wellness Day
Mexican operator, Solmar Hotels and Resorts, is hosting a series of events in celebration of Global Wellness Day, including a Temazcal ceremony at its Playa Grande Resort and Spa in Los Cabos.
Mandarin Oriental announces standalone Mansions-branded residences for Abu Dhabi
Mandarin Oriental has announced a standalone residence brand, Mansions, which will debut at Emirates Palace, Mandarin Oriental Mansions, Abu Dhabi, in 2029.
Healing sanctuary Tulah Clinical Wellness opens in Kerala
Tulah Clinical Wellness, a holistic wellness destination, has officially opened in the hills of northern Kerala, India.
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
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Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
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FEATURED SUPPLIERS

Why future-ready in-house laundry is the new luxury spa essential
In today’s premium spa environment, every detail shapes the guest experience – right down to the softness of towels and the freshness of linens. [more...]

Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]
+ More featured suppliers  
COMPANY PROFILES
TAC | The Assistant Company

Founded in 2001, TAC is an owner-managed company with more than 110 employees and four locations: in [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
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LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS