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NEWS
War of the Worlds to be reimagined as high-tech immersive experience for London
POSTED 30 Nov 2018 . BY Tom Anstey

The scale of the production, the music, next-generation technology and theatre will work together to immerse the audience in a way that will shock, surprise and delight
– Andrew McGuinness
A new experience combining state-of-the-art technologies and immersive theatre is set to debut in London next year, with H. G. Wells' The War of the Worlds to be completely reimagined with the mixed reality show.

Based on composer Jeff Wayne's 1978 musical version of the science fiction novel, 'layered reality' company dotdotdot have partnered with the musician to reimagine his work, which is among the top 40 best selling albums of all time in the UK.

Using virtual reality, holograms and other new technologies, the experience is designed for audiences to feel as though they are living through The War of the Worlds, which was originally written in 1898 and is one of the earliest stories to detail a conflict between mankind and an extraterrestrial race.

Taking place inside a 22,000sq ft (2,000sq m) multi-level site at the Old London Metal Exchange, VR, haptic and multisensory elements will mean visitors will be able to smell things like grass and feel the earth shake as the first Martians land.

Both live and virtual actors will guide small groups as they walk, crawl and slide through different scenes, including Primrose Hill where the Martians meet their demise and the seafront, where the battle between the Martians and Thunder Child comes to its dramatic conclusion.

“By using technology in a way never been seen before, we're able to allow people to step within and feel part of the story, rather than simply observing from the outside," said Andrew McGuinness, founder and CEO of dotdotdot.

"The scale of the production, the music, next-generation technology and theatre will work together to immerse the audience in a way that will shock, surprise and delight, with guests experiencing the same emotions they would feel if they were actually living within the story."

The 90-minute experience concludes with a visit to a steampunk-themed bar, which will use digital technologies "to transform its surroundings".

"Taking my Musical Version of The War of The Worlds and turning it into a VR experience is groundbreaking," said Jeff Wayne. "I can’t wait to ‘live’ it myself."

Both live and virtual actors will guide small groups as they walk, crawl and slide through different scenes
VR, haptic and multisensory elements provide a totally immersive experience for guests
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News   Products   Magazine   Subscribe
NEWS
War of the Worlds to be reimagined as high-tech immersive experience for London
POSTED 30 Nov 2018 . BY Tom Anstey
The scale of the production, the music, next-generation technology and theatre will work together to immerse the audience in a way that will shock, surprise and delight
– Andrew McGuinness
A new experience combining state-of-the-art technologies and immersive theatre is set to debut in London next year, with H. G. Wells' The War of the Worlds to be completely reimagined with the mixed reality show.

Based on composer Jeff Wayne's 1978 musical version of the science fiction novel, 'layered reality' company dotdotdot have partnered with the musician to reimagine his work, which is among the top 40 best selling albums of all time in the UK.

Using virtual reality, holograms and other new technologies, the experience is designed for audiences to feel as though they are living through The War of the Worlds, which was originally written in 1898 and is one of the earliest stories to detail a conflict between mankind and an extraterrestrial race.

Taking place inside a 22,000sq ft (2,000sq m) multi-level site at the Old London Metal Exchange, VR, haptic and multisensory elements will mean visitors will be able to smell things like grass and feel the earth shake as the first Martians land.

Both live and virtual actors will guide small groups as they walk, crawl and slide through different scenes, including Primrose Hill where the Martians meet their demise and the seafront, where the battle between the Martians and Thunder Child comes to its dramatic conclusion.

“By using technology in a way never been seen before, we're able to allow people to step within and feel part of the story, rather than simply observing from the outside," said Andrew McGuinness, founder and CEO of dotdotdot.

"The scale of the production, the music, next-generation technology and theatre will work together to immerse the audience in a way that will shock, surprise and delight, with guests experiencing the same emotions they would feel if they were actually living within the story."

The 90-minute experience concludes with a visit to a steampunk-themed bar, which will use digital technologies "to transform its surroundings".

"Taking my Musical Version of The War of The Worlds and turning it into a VR experience is groundbreaking," said Jeff Wayne. "I can’t wait to ‘live’ it myself."

Both live and virtual actors will guide small groups as they walk, crawl and slide through different scenes
VR, haptic and multisensory elements provide a totally immersive experience for guests
RELATED STORIES
FEATURE: People profile: Marco Balich


Marco Balich on creating a stunning immersive experience allowing visitors to step inside the works of Michelangelo
Exclusive: Thorpe Park's Dominic Jones upping the ante with new immersive ride experiences


Dominic Jones, the man in charge of Britain's Thorpe Park, wants to up the ante when it comes to theme parks, with plans to take its IPs to a whole new level as part of an immersive ride experiences.
South by South Westworld as popular show comes to SXSW as immersive theme park experience


A fully-immersive theme park based on Westworld is coming to this year’s South by Southwest (SXSW) festival in Austin, Texas.
Kennedy Space Center to debut immersive Mars visitor experiences


A new attraction is set for launch at Florida’s Kennedy Space Center's (KSC) Merrit Island visitor complex – sending visitors on a virtual trip 54.6 million km (33.9 million mi) to Mars.
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GWI unveils latest edition of Hydrothermal Spa & Wellness Development Standards to elevate industry practices
The Global Wellness Institute (GWI) has published the fourth edition of the Guide to Hydrothermal Spa & Wellness Development Standards.
Fitness influencers have a negative impact on mental health
New research shows that following social media health influencers motivates young people to exercise more vigorously and eat more fruit and vegetables, but their mental health often suffers.
Mar Hall unveils refreshed spa facilities on banks of Scotland’s River Clyde
Five-star Scottish countryside retreat Mar Hall Hotel, Golf & Spa Resort in Bishopton has lifted the curtain on its newly refurbished spa and leisure suite.
Evian Spa makes Middle Eastern debut, crowning top floor of luxury Bentley Tower
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COMPANY PROFILES
L’OCCITANE en Provence – Spa L’OCCITANE

Our creations of treatment protocols and rituals are the extension of the naturalness of our formula [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

30-30 May 2024

Forum HOTel&SPA

Four Seasons Hotel George V, Paris, France
30 May - 02 Jun 2024

Rimini Wellness

Rimini Exhibition Center, Rimini, Italy
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
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