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NEWS
Xponential Fitness' US franchisees break the billion dollar barrier with $1.03bn system-wide sales
POSTED 24 Mar 2023 . BY Tom Walker
BFT, the most recent brand to join the Xponential portfolio, is pushing for growth in the UK Credit: Exponential Fitness/Body Fit Training/BFT
Xponential Fitness has reported a 58 per cent increase in revenue for 2022 to US$245m
System-wide sales by franchisees broke the billion dollar barrier for the first time at US$1.03bn. Xponential gets 9 per cent of these sales in fees
During the year, the group saw 511 new studio openings across its global franchised estate with total license sales getting to 1.026
The group expects to open between 540 and 560 new sites during 2023
Xponential Fitness reported a 58 per cent increase in revenue for 2022 to US$245m, in a year during which it saw 511 new studio openings across its franchised estate globally and sold 1,026 franchise licenses.

The company currently has around 2,600 locations – 2,000 in the US and the remaining 600 elsewhere.

System-wide sales in its main North American market increased by 46 per cent (to $1.03bn) when compared with 2021 figures.

These are gross sales by all North America studios and are reported as an operating metric relating to Xponential's revenues, as the company receives approximately 7 per cent and 2 per cent of sales by franchisees as royalty revenue and marketing fund revenue, respectively.

Adjusted EBITDA4 for 2022 was $74.3 million, compared to $27.3 million in 2021.

The Company currently has US$37.4m of cash, cash equivalents and restricted cash, while total long-term debt stands at US$137.7m.

In Q4, Xponential posted an adjusted EBITDA4 of US$22.2 million, compared to US$8.6 million in the previous year.

Anthony Geisler, CEO of Xponential Fitness, said: “During 2022, we opened a new studio approximately every 17 hours, and system-wide sales surpassed US$1bn for the first time.

“I could not be prouder of all of our franchisees and employees for making this success possible.

"The momentum we experienced in the fourth quarter, including double-digit growth across same store sales, membership and AUVs, has continued into the new year," he said.

"In fact, our membership base reached a new milestone of 600,000 in January. As evident by our 2023 guidance, we’re looking forward to delivering more growth and value for our stakeholders.”

Looking ahead to 2023, Geisler said that the group expects net new studio openings to be in the range of 540 to 560.

Other targets for 2023 year-end include North America system-wide sales by franchisees in the range of US$1.34bn – US$1.35bn, or an increase of 30 per cent, revenue in the range of US$285.0m to US$295.0m and adjusted EBITDA in the range of US$101.0m to US$105.0m.

Xponential Fitness' portfolio of brands includes Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre, STRIDE, Rumble and BFT. The company is also building a global community with its own aggregator called the XPass and a digital platform called X+.

In its investor presentation earlier this month, the company highlighted longer term growth targets of 500 plus annual net new studio openings, revenue growth in the 'low- to mid-teens', EBITDA growth of 20-25 per cent and adjusted EBITDA of 40-45 per cent.

Xponential Fitness' portfolio of brands includes Club Pilates Credit: Exponential Fitness/Club Pilates
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  Xponential Fitness does four-brand deal for Kuwait


Xponential Fitness has signed a Master Franchise Agreement with Kuwaiti real estate company Aqarat for brands Rumble, Club Pilates, StretchLab and CycleBar. The deal will see at least eight studios open in Kuwait in ten years with additional openings possible, depending on market conditions.
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Uniting the world of spa & wellness
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Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Xponential Fitness' US franchisees break the billion dollar barrier with $1.03bn system-wide sales
POSTED 24 Mar 2023 . BY Tom Walker
BFT, the most recent brand to join the Xponential portfolio, is pushing for growth in the UK Credit: Exponential Fitness/Body Fit Training/BFT
Xponential Fitness has reported a 58 per cent increase in revenue for 2022 to US$245m
System-wide sales by franchisees broke the billion dollar barrier for the first time at US$1.03bn. Xponential gets 9 per cent of these sales in fees
During the year, the group saw 511 new studio openings across its global franchised estate with total license sales getting to 1.026
The group expects to open between 540 and 560 new sites during 2023
Xponential Fitness reported a 58 per cent increase in revenue for 2022 to US$245m, in a year during which it saw 511 new studio openings across its franchised estate globally and sold 1,026 franchise licenses.

The company currently has around 2,600 locations – 2,000 in the US and the remaining 600 elsewhere.

System-wide sales in its main North American market increased by 46 per cent (to $1.03bn) when compared with 2021 figures.

These are gross sales by all North America studios and are reported as an operating metric relating to Xponential's revenues, as the company receives approximately 7 per cent and 2 per cent of sales by franchisees as royalty revenue and marketing fund revenue, respectively.

Adjusted EBITDA4 for 2022 was $74.3 million, compared to $27.3 million in 2021.

The Company currently has US$37.4m of cash, cash equivalents and restricted cash, while total long-term debt stands at US$137.7m.

In Q4, Xponential posted an adjusted EBITDA4 of US$22.2 million, compared to US$8.6 million in the previous year.

Anthony Geisler, CEO of Xponential Fitness, said: “During 2022, we opened a new studio approximately every 17 hours, and system-wide sales surpassed US$1bn for the first time.

“I could not be prouder of all of our franchisees and employees for making this success possible.

"The momentum we experienced in the fourth quarter, including double-digit growth across same store sales, membership and AUVs, has continued into the new year," he said.

"In fact, our membership base reached a new milestone of 600,000 in January. As evident by our 2023 guidance, we’re looking forward to delivering more growth and value for our stakeholders.”

Looking ahead to 2023, Geisler said that the group expects net new studio openings to be in the range of 540 to 560.

Other targets for 2023 year-end include North America system-wide sales by franchisees in the range of US$1.34bn – US$1.35bn, or an increase of 30 per cent, revenue in the range of US$285.0m to US$295.0m and adjusted EBITDA in the range of US$101.0m to US$105.0m.

Xponential Fitness' portfolio of brands includes Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre, STRIDE, Rumble and BFT. The company is also building a global community with its own aggregator called the XPass and a digital platform called X+.

In its investor presentation earlier this month, the company highlighted longer term growth targets of 500 plus annual net new studio openings, revenue growth in the 'low- to mid-teens', EBITDA growth of 20-25 per cent and adjusted EBITDA of 40-45 per cent.

Xponential Fitness' portfolio of brands includes Club Pilates Credit: Exponential Fitness/Club Pilates
RELATED STORIES
Xponential to open first BFT franchise in London


Xponential Fitness will open its first Body Fit Training (BFT) franchise in London in February in Queen's Circus, half a mile from the new Battersea Power Station development which will be home to Third Space, Boom Cycle and BMF when complete.
Xponential Fitness does four-brand deal for Kuwait


Xponential Fitness has signed a Master Franchise Agreement with Kuwaiti real estate company Aqarat for brands Rumble, Club Pilates, StretchLab and CycleBar. The deal will see at least eight studios open in Kuwait in ten years with additional openings possible, depending on market conditions.
Xponential signs club in club deal with LA Fitness


Xponential Fitness has secured a deal that will see its branded boutique studios being set up at existing LA Fitness and City Sports Club locations across the US.
MORE NEWS
The Retreat Costa Rica debuts Vida Mía Longevity Centre
Luxury wellness resort, The Retreat Costa Rica, has introduced its Vida Mía Longevity Centre at the property’s Vida Mía Healing Centre and Spa.
Almost half of spa survey respondents are unaware cancer is a disability and not adapting treatments is discrimination
A recent survey by the UK Spa Association (UKSA) into the industry’s approach to cancer care has revealed that almost half of participating respondents (46 per cent) are unaware that cancer is a disability and guests with a cancer diagnosis must be given
Solmar Hotels and Resorts offers Temazcal ceremony for Global Wellness Day
Mexican operator, Solmar Hotels and Resorts, is hosting a series of events in celebration of Global Wellness Day, including a Temazcal ceremony at its Playa Grande Resort and Spa in Los Cabos.
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+ More catalogues  

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09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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