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PRODUCT NEWS
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| Intel continues expansion in sports with Voke deal |
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| 25 Jan 2017 . BY Lauren Heath-Jones |
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| Voke is a leading provider of virtual reality immersive experiences for sports, music and other live events |
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US-based tech behemoth Intel has acquired virtual reality live streaming company Voke as it continues to strengthen its presence in the sports technology market.
California-based Voke, which specialises in live streams of sports events, uses a stereoscopic, panoramic camera system to broadcast live 3D events which can be broadcast to any VR device.
Voke’s technology offers multiple viewpoints, so viewers are able to choose where they want to “sit in the crowd” and change positions if they wish.
The acquisition is part of Intel’s plans to broaden its interactive and immersive services in the sports broadcasting market.
James Carwana, general manager of the newly created Intel Sports Group, said: “Sports is being revolutionised by data and the ability to capture, connect, analyse and interact with it.
“Voke’s technology lets fans be where the action is without ever leaving their living rooms.
“At Intel, we’re building a broad portfolio of best-in-class solutions to deliver new, immersive sports experiences for athletes, fans and content producers.”
Intel created the Intel Sports Group earlier this year, following its acquisition of immersive sports video specialist Replay Technologies.
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