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PRODUCT NEWS
Swissline introduces pro-ageing Décolleté and Bust Beautifying Serum
12 May 2023 . BY Megan Whitby
Swissline is planning to launch a Cell Shock Décolleté and Bust Treatment later this year / Swissline
Swissline is planning to launch a Cell Shock Décolleté and Bust Treatment later this year / Swissline

Photo: Swissline
Skincare shouldn’t stop at the chin
– Custodio d’Avo
The neck and décolletagé are often considered areas on the body where signs of ageing show sooner than others due to thinner skin, fewer oil-producing glands and regular exposure to the sun.

Luxury Swiss skincare brand Swissline has created a new solution for this in the form of the Décolleté and Bust Beautifying Serum. The product joins the brand's signature Cell Shock Body range.

Swissline’s international brand director, Custodio d’Avo, explained: “Skincare shouldn’t stop at the chin, particularly as the delicate décolleté and bust areas are particularly prone to premature ageing.

“The Décolleté and Bust Beautifying Serum firms and smooths the skin decreasing the appearance of lines, wrinkles and crepe-iness.”

The brand has created the gel-serum to be used at home to extend the efficacy of medical or aesthetic treatments, or used on its own.

It’s been formulated with a minimal number of actives so as to respect the fragility of the décolleté and bust areas and ensure the safety of the product as it is intended to be applied to the bust.

The serum also features low-molecular weight elastin to deliver amino acids
and natural-occurring peptides deeper into the skin as well as higher molecular weight marine collage to provide line-filling and plumping effects.

Swissline revealed to Spa Business that it will launch an all-new spa ritual – the Cell Shock Décolleté and Bust Treatment – in Q3 of 2023 showcasing three new products.
Company profile

Swissline by Dermalab

Inspired by the science of cellular rejuvenation and driven by the desire to optimise skin health and overall wellbeing, Swissline has been developing 360° advanced skincare formulas since 1989.

Read Swissline by Dermalab's full profile here
Supplier details
Swissline

Founded in Switzerland 35 years ago, Swissline's skin-friendly formulas support the skin barrier, boost collagen production and tackle inflammation with the most advanced ingredients and technologies. Alongside Swissline’s trusted, results-oriented skincare, the brand favours a holistic approach to skin health and wellness to further offset the effects of oxidative stress and premature aging.
https://www.swissline-cosmetics.com/en/
More details
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
PRODUCT NEWS
Swissline introduces pro-ageing Décolleté and Bust Beautifying Serum
12 May 2023 . BY Megan Whitby
Swissline is planning to launch a Cell Shock Décolleté and Bust Treatment later this year / Swissline

Photo: Swissline
Skincare shouldn’t stop at the chin
– Custodio d’Avo
The neck and décolletagé are often considered areas on the body where signs of ageing show sooner than others due to thinner skin, fewer oil-producing glands and regular exposure to the sun.

Luxury Swiss skincare brand Swissline has created a new solution for this in the form of the Décolleté and Bust Beautifying Serum. The product joins the brand's signature Cell Shock Body range.

Swissline’s international brand director, Custodio d’Avo, explained: “Skincare shouldn’t stop at the chin, particularly as the delicate décolleté and bust areas are particularly prone to premature ageing.

“The Décolleté and Bust Beautifying Serum firms and smooths the skin decreasing the appearance of lines, wrinkles and crepe-iness.”

The brand has created the gel-serum to be used at home to extend the efficacy of medical or aesthetic treatments, or used on its own.

It’s been formulated with a minimal number of actives so as to respect the fragility of the décolleté and bust areas and ensure the safety of the product as it is intended to be applied to the bust.

The serum also features low-molecular weight elastin to deliver amino acids
and natural-occurring peptides deeper into the skin as well as higher molecular weight marine collage to provide line-filling and plumping effects.

Swissline revealed to Spa Business that it will launch an all-new spa ritual – the Cell Shock Décolleté and Bust Treatment – in Q3 of 2023 showcasing three new products.
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PRODUCT NEWS
HPO Tech introduces hyperbaric chamber, Oyster
HPO Tech has created a single-seat hyperbaric chamber, called Oyster, with an acrylic domed lid that opens upwards like a shell.
Manduka debuts premium P/ROX hybrid fitness mat
Manduka, a leading manufacturer of premium yoga mats has launched its P/ROX hybrid fitness mat, crafted for athletes and functional fitness practitioners who move between yoga and fitness training.
Rebalance Tech ramps up Impulse rollout
Consumer desire for overall wellbeing is driving demand for Impulse, a multisensory bed by Rebalance Tech, according to distributor Spa Vision.
Nilo Spa Design introduces Marea dry flotation bed
Nilo Spa Design has launched a dry flotation bed called Marea that uses 500 litres of water to support the body evenly in a zero-gravity-like experience.
Esse Skincare upgrades Probiotic Serum with fourth live probiotic species
Microbiome-focused Esse Skincare has upgraded its Probiotic Serum formula with a fourth live probiotic species.
Voya launches Resurge Hair and Scalp Elixir and spa treatments
Organic seaweed spa brand Voya has developed a lightweight scalp serum called Resurge Hair and Scalp Elixir.
Templespa releases brightening Glass Act eye serum
Templespa has developed a memory gel serum called Glass Act that is designed to cool, comfort and revive the delicate skin found around the eyes.
Sweet Bee Organics enters spa market at The Ned London with magnesium-infused treatment
Modern apothecary skincare brand Sweet Bee Organics has entered the spa market with its first treatment at the hotel and members’ club The Ned London, in the UK.
OSKIA unveils Midnight Eye Q cream for nocturnal repair
Nutri-cosmeceutical beauty brand OSKIA has unveiled an eye cream called Midnight Eye Q, which has been designed to regenerate the delicate skin in alignment with the body’s circadian rhythm.
Epicutis launches Hydrobiome Serum and professional-only Massage Oil
Biotechnology-driven skincare company, Epicutis, has launched two new products in its mission to deliver long-term skin health, barrier recovery and microbiome harmony. 
Cellcosmet releases Hydra-Soothing Mask for sensitive and sensitised skin
Swiss skincare brand Cellcosmet has released its Hydra-Soothing Mask to meet what it sees as a rise in demand for sensitive and sensitised skin products following cosmetic treatments.
Aromatherapy Associates creates new Calm Confidence at-home ritual
Aromatherapy Associates has developed an aromatherapy ritual using its Calm Confidence blend, designed to ease inner tension and support emotional balance.
+ More products   
 
COMPANY PROFILES
Wynne Business Consulting and Education

Wynne Business, founded in 1998, specialises in creating, growing and fine- tuning spas, salons, wel [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

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+ More diary  
 


ADVERTISE . CONTACT US

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Tel: +44 (0)1462 431385

©Cybertrek 2026

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