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Editor's letter
Help save the planet

We’ve got 12 years to save Earth from the effects of climate change or we’ll be responsible for the death of our beautiful planet. It’s time the attractions industry stepped up and joined the fight to make a difference

By Liz Terry | Published in Attractions Management 2019 issue 1


Could visitor attractions help save the planet, by educating people of all ages about climate change and – importantly – enlightening them about the actions they can take to prevent it? That’s the question Bridget McKenzie asked herself before setting out to create the Climate Museum (see page 80).

We know attractions sit at the heart of the education system, welcoming, teaching and enlightening millions of people around the world each year, so what could we make happen if we harnessed this power to save the world?

McKenzie believes we can make a difference and is crowdfunding an initiative to gather the resources needed to accelerate the development of the new attraction.

It will start as a pop-up – part exhibition, part training process – which can be hired by a museum, school, library or business and the plan is to grow from there.

“I see it as a workshop/campaign/training project where people can explore the subject and talk about their feelings and views,” says McKenzie. “Props and games will enable the conversation of how we can engage communities with climate change. Each pop-up will be targeted to the location: for example if it’s a low-lying area, a history of flooding can be brought into it.”

Importantly, the Climate Museum will harness the power of play to connect with visitors, but it will also be treated as a serious subject. Content will be graded to avoid frightening children and to ensure that the tougher messages reach the right audience.

McKenzie was inspired to start work on the project after meeting fellow industry professional Miranda Massie, who’s in the process of setting up a Climate Museum as a destination in New York and says it’s all part of a growing movement in the cultural sector take direct action in relation to climate change and make a difference.

In addition to educating people about change, attractions can do a huge amount to set an example, by adopting best practice in relation to things like accepting ethical sponsorship, switching to renewables or self-generation, encouraging visitors to arrive by public transport and cutting out plastic.

With the world in an accelerating climate crisis, it’s for us time to step up and play our part in finding solutions.

Read more from this issue of Spa Business magazine

View contents of Spa Business 2019 issue 1
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Endospheres' new protocols are designed to meet real client needs
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09-12 Jun 2026

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Hotel Cascais Miragem Health & Spa, Portugal
21-23 Jun 2026

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Midlands (Venue TBA), Liphook, United Kingdom
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Uniting the world of spa & wellness
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Editor's letter
Help save the planet

We’ve got 12 years to save Earth from the effects of climate change or we’ll be responsible for the death of our beautiful planet. It’s time the attractions industry stepped up and joined the fight to make a difference

By Liz Terry | Published in Attractions Management 2019 issue 1


Could visitor attractions help save the planet, by educating people of all ages about climate change and – importantly – enlightening them about the actions they can take to prevent it? That’s the question Bridget McKenzie asked herself before setting out to create the Climate Museum (see page 80).

We know attractions sit at the heart of the education system, welcoming, teaching and enlightening millions of people around the world each year, so what could we make happen if we harnessed this power to save the world?

McKenzie believes we can make a difference and is crowdfunding an initiative to gather the resources needed to accelerate the development of the new attraction.

It will start as a pop-up – part exhibition, part training process – which can be hired by a museum, school, library or business and the plan is to grow from there.

“I see it as a workshop/campaign/training project where people can explore the subject and talk about their feelings and views,” says McKenzie. “Props and games will enable the conversation of how we can engage communities with climate change. Each pop-up will be targeted to the location: for example if it’s a low-lying area, a history of flooding can be brought into it.”

Importantly, the Climate Museum will harness the power of play to connect with visitors, but it will also be treated as a serious subject. Content will be graded to avoid frightening children and to ensure that the tougher messages reach the right audience.

McKenzie was inspired to start work on the project after meeting fellow industry professional Miranda Massie, who’s in the process of setting up a Climate Museum as a destination in New York and says it’s all part of a growing movement in the cultural sector take direct action in relation to climate change and make a difference.

In addition to educating people about change, attractions can do a huge amount to set an example, by adopting best practice in relation to things like accepting ethical sponsorship, switching to renewables or self-generation, encouraging visitors to arrive by public transport and cutting out plastic.

With the world in an accelerating climate crisis, it’s for us time to step up and play our part in finding solutions.

Read more from this issue of Spa Business magazine

View contents of Spa Business 2019 issue 1
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+ More news   
 
FEATURED SUPPLIERS

Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]

Glow beyond protection: meet Comfort Zone Hydramemory Hybrid Glow SPF 30
Sun protection is no longer just about shielding the skin – it's about enhancing it. [more...]
+ More featured suppliers  
COMPANY PROFILES
The Wellness

Founded in 2007, headquartered in Dubai and based in Hong Kong and Singapore, The Wellness is an int [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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