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NEWS
Football 'mecca' offers second wave of world cup fever for Brazil
POSTED 14 Jul 2014 . BY Katie Buckley
The new attraction will be a constantly spinning oversized football Credit: The Dynamic Football Experience
Despite Germany’s attempt at crushing Brazil’s spirits in the 2014 Fifa World Cup, the nation's love of football has not been completely kicked to the wayside as plans have been unveiled for the world’s first Football Entertainment Centre to be built in Rio De Janeiro, allowing Brazil’s football legacy and love affair with the beautiful game, to continue.

To be constructed in the form of a giant football which will be constantly rotating as well as morphing into different shapes, The Dynamic Football Experience Company alongside Navalmare Group have announced that they will start building a new mecca for football fans following the end of the 2014 World Cup.

The rotating ball is to include a fully interactive football museum with a floor dedicated to virtual and augmented reality football games. Hologram systems – originally developed using NASA technology – will allow visitors to the attraction the chance to play alongside Pele and Neymar as well as other football legends.

A virtual stadium will also be part and parcel of the design; with the use of a 360 degree screen, fans will be transported to Santiago Bernabeu Stadium in Madrid, Spain where games can be watched in real time. The design also features amenities such as restaurants and shops as well as a gym and conference areas.

This is the first of an several intended football experience developments by Navalmare and the Dynamic Group. The two companies intend to build the structures in Italy and roll them out in cities around the world, including London and New York.

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News   Products   Magazine   Subscribe
NEWS
Football 'mecca' offers second wave of world cup fever for Brazil
POSTED 14 Jul 2014 . BY Katie Buckley
The new attraction will be a constantly spinning oversized football Credit: The Dynamic Football Experience
Despite Germany’s attempt at crushing Brazil’s spirits in the 2014 Fifa World Cup, the nation's love of football has not been completely kicked to the wayside as plans have been unveiled for the world’s first Football Entertainment Centre to be built in Rio De Janeiro, allowing Brazil’s football legacy and love affair with the beautiful game, to continue.

To be constructed in the form of a giant football which will be constantly rotating as well as morphing into different shapes, The Dynamic Football Experience Company alongside Navalmare Group have announced that they will start building a new mecca for football fans following the end of the 2014 World Cup.

The rotating ball is to include a fully interactive football museum with a floor dedicated to virtual and augmented reality football games. Hologram systems – originally developed using NASA technology – will allow visitors to the attraction the chance to play alongside Pele and Neymar as well as other football legends.

A virtual stadium will also be part and parcel of the design; with the use of a 360 degree screen, fans will be transported to Santiago Bernabeu Stadium in Madrid, Spain where games can be watched in real time. The design also features amenities such as restaurants and shops as well as a gym and conference areas.

This is the first of an several intended football experience developments by Navalmare and the Dynamic Group. The two companies intend to build the structures in Italy and roll them out in cities around the world, including London and New York.

RELATED STORIES
Pioneering 360 filming experience to debut in FIFA’s World Football Museum


The 2014 final of what has been touted by football fans and media alike as the greatest World Cup of all time, has been filmed using a pioneering 360° Ultra HD viewing experience to debut in FIFA’s recently approved World Football Museum, opening in 2016.
MORE NEWS
Barons Eden rebrands to Hiddenwell ahead of spa hotel portfolio expansion
Barons Eden, the UK parent company that operates luxury destination properties in England, has rebranded to become Hiddenwell.
Belgin Aksoy prepares to mark 15 years of Global Wellness Day on Saturday 13 June
Global Wellness Day (GWD) will mark its 15th anniversary on Saturday 13 June 2026, with the theme: #JoyMagenta – a celebration of the healing qualities of simple gestures and activities that spark joy.
HUM2N launches longevity clinic at Six Senses London
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
Mayrlife opens first hotel day clinic in partnership with Rosewood Vienna
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Introducing Glass Act by Templespa
Introducing Glass Act, your new go-to eye serum for brighter, smoother, beautifully awakened eyes. [more...]

Le Atelier by C.O.D.E. - bespoke means moving beyond the catalogue to delivering contextual design responses
Le Atelier by C.O.D.E. doesn't offer a standard bespoke service, it provides a highly customised approach to designing massage beds and loungers in high-end wellness environments. [more...]
+ More featured suppliers  
COMPANY PROFILES
Saskia Spa

Founded in 2014, Saskia Spa continues to evolve as a professional luxury skincare brand. It forms pa [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
22-22 Jun 2026

World Bathing Day

Worldwide,
+ More diary  
 


ADVERTISE . CONTACT US

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Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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