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NEWS
Grand relaunch of The Grove’s Sequoia Spa scheduled for April, following three-year refurb and Bamford spa partnership
POSTED 14 Feb 2023 . BY Megan Whitby
Located 18 miles from London, The Grove invested £1.6m (€1.9m, US$1.9m) into refreshing its Sequoia Spa facilities in 2022 Credit: The Grove
2023 is set to be a big year for luxury hotel and spa The Grove in Hertfordshire, UK. Just in time for its 20th anniversary, The Grove will complete the final phase of an extensive three-year property-wide refurbishment in April.

The grand re-opening will unveil the multi-phase refurbishment of the hotel’s Sequoia Spa and mark the launch of premium spa and skincare brand Bamford at The Grove.

Bamford will become the destination’s leading spa product house as well as the exclusive amenity provider in all rooms, suites and communal areas of the hotel. In addition, the refreshed spa will be complete with a new treatment menu, showcasing Bamford’s signature rituals, massages and facials, with treatments bespoke to the spa.

A new chapter for Sequoia Spa
In 2022, all areas of the Hertfordshire spa, besides treatment rooms, received a comprehensive refresh following input from London-based interior and design studio, Studio Jill.

New facilities at the spa included a members’ lounge, a relaxation lounge, two experience showers, a new poolside steamroom, a men’s sauna and steamroom and an additional wellness pool within the ladies-only area.

The outdoor spa terrace also received new furniture and guests can visit a newly refurbished dining space with an outdoor courtyard and a dedicated Sequoia Kitchen menu.

Refreshed accommodation
In addition to the spa, the expansive overhaul has also seen the five-star hotel's mansion rooms and suites refreshed by Martin Hulbert Design.

Hotel manager Joanna Barnett said: “The mansion refurbishment and completion of Sequoia Spa with Bamford as the new product house is the final piece to a long-term project we’re exceptionally proud of.

“We look back at the last 20 years fondly and ahead to all the unforgettable memories and experiences we can’t wait to create for our guests, in this 20th year and all the years to come.”

Dating back to the 16th Century, the new-look mansion will be home to nine signature suites and 16 bedrooms. The re-imagined interiors of the suites will blend antique and contemporary styles and will make the most of the original Georgian features, including mouldings, ornate fireplaces and curved bay windows with views over the surrounding countryside.

Bridging the gap between the house and the gardens, Martin Hulbert Design has chosen three colour schemes for the suites: terracotta, blue and green.
RELATED STORIES
  1 Hotel Mayfair launches with Bamford Wellness Spa and biophilic design


1 Hotels, the eco-luxury brand and brainchild of Starwood Capital founder Barry Sternlicht, has opened its debut European property in the heart of the UK capital.
  The Grove’s Sequoia Spa transformed following £1.6m nature-centric revamp


The Sequoia Spa, at five-star UK hotel The Grove, has been updated with new wellness facilities and a refreshed menu of treatments, following a six-month refurbishment.
  Bamford Wellness Spa scoops Good Spa Guide’s Best New UK Spa award


The recently-transformed Bamford Wellness Spa in Gloucestershire has been recognised as the UK’s Best New Spa at the sixth annual Good Spa Guide Awards ceremony.
  FEATURE: Spa people: Carole Bamford


Daylesford Organic's Carole Bamford reveals her new spa
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UK updates physical activity guidelines with focus on daily movement
The UK's four Chief Medical Officers have published a refreshed edition of Physical activity guidelines: UK Chief Medical Officers' report, updating the evidence that underpins the nation's physical activity recommendations and placing greater emphasis on strength, balance, reducing sedentary behaviour and, for the first time, supporting people taking weight loss medications.
Sauna advocate Becky Pelkonen drafts global public sauna-bathing charter
Becky Pelkonen, the sauna advocate and researcher, has unveiled the draft of a global public sauna-bathing charter.
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Grand relaunch of The Grove’s Sequoia Spa scheduled for April, following three-year refurb and Bamford spa partnership
POSTED 14 Feb 2023 . BY Megan Whitby
Located 18 miles from London, The Grove invested £1.6m (€1.9m, US$1.9m) into refreshing its Sequoia Spa facilities in 2022 Credit: The Grove
2023 is set to be a big year for luxury hotel and spa The Grove in Hertfordshire, UK. Just in time for its 20th anniversary, The Grove will complete the final phase of an extensive three-year property-wide refurbishment in April.

The grand re-opening will unveil the multi-phase refurbishment of the hotel’s Sequoia Spa and mark the launch of premium spa and skincare brand Bamford at The Grove.

Bamford will become the destination’s leading spa product house as well as the exclusive amenity provider in all rooms, suites and communal areas of the hotel. In addition, the refreshed spa will be complete with a new treatment menu, showcasing Bamford’s signature rituals, massages and facials, with treatments bespoke to the spa.

A new chapter for Sequoia Spa
In 2022, all areas of the Hertfordshire spa, besides treatment rooms, received a comprehensive refresh following input from London-based interior and design studio, Studio Jill.

New facilities at the spa included a members’ lounge, a relaxation lounge, two experience showers, a new poolside steamroom, a men’s sauna and steamroom and an additional wellness pool within the ladies-only area.

The outdoor spa terrace also received new furniture and guests can visit a newly refurbished dining space with an outdoor courtyard and a dedicated Sequoia Kitchen menu.

Refreshed accommodation
In addition to the spa, the expansive overhaul has also seen the five-star hotel's mansion rooms and suites refreshed by Martin Hulbert Design.

Hotel manager Joanna Barnett said: “The mansion refurbishment and completion of Sequoia Spa with Bamford as the new product house is the final piece to a long-term project we’re exceptionally proud of.

“We look back at the last 20 years fondly and ahead to all the unforgettable memories and experiences we can’t wait to create for our guests, in this 20th year and all the years to come.”

Dating back to the 16th Century, the new-look mansion will be home to nine signature suites and 16 bedrooms. The re-imagined interiors of the suites will blend antique and contemporary styles and will make the most of the original Georgian features, including mouldings, ornate fireplaces and curved bay windows with views over the surrounding countryside.

Bridging the gap between the house and the gardens, Martin Hulbert Design has chosen three colour schemes for the suites: terracotta, blue and green.
RELATED STORIES
1 Hotel Mayfair launches with Bamford Wellness Spa and biophilic design


1 Hotels, the eco-luxury brand and brainchild of Starwood Capital founder Barry Sternlicht, has opened its debut European property in the heart of the UK capital.
The Grove’s Sequoia Spa transformed following £1.6m nature-centric revamp


The Sequoia Spa, at five-star UK hotel The Grove, has been updated with new wellness facilities and a refreshed menu of treatments, following a six-month refurbishment.
Bamford Wellness Spa scoops Good Spa Guide’s Best New UK Spa award


The recently-transformed Bamford Wellness Spa in Gloucestershire has been recognised as the UK’s Best New Spa at the sixth annual Good Spa Guide Awards ceremony.
FEATURE: Spa people: Carole Bamford


Daylesford Organic's Carole Bamford reveals her new spa
MORE NEWS
One in three spa practitioners have considered leaving the industry due to concerns about their own wellbeing
A new survey of UK and international spa practitioners shows that stress, burnout and wellbeing concerns have caused one in three respondents to consider leaving the industry.
UK updates physical activity guidelines with focus on daily movement
The UK's four Chief Medical Officers have published a refreshed edition of Physical activity guidelines: UK Chief Medical Officers' report, updating the evidence that underpins the nation's physical activity recommendations and placing greater emphasis on strength, balance, reducing sedentary behaviour and, for the first time, supporting people taking weight loss medications.
Sauna advocate Becky Pelkonen drafts global public sauna-bathing charter
Becky Pelkonen, the sauna advocate and researcher, has unveiled the draft of a global public sauna-bathing charter.
Marriott International partners with Fitwel for wellness solutions across its residential portfolio
Marriott International has partnered with Fitwel, a healthy building certification system that aims to optimise occupant health.
Anna Bjurstam steps down from Six Senses to build new company Wahayla
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Fairmont Cheshire, The Mere, opens with spa philosophy of ‘Wellness without Walls’
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FEATURED SUPPLIERS

Elemis launches its first Red Light Mask, lighting the way to advanced skin health and restoration
Elemis has branched into LED skincare with the launch of its breakthrough Red Light Mask. [more...]

HPO Tech brings design-led hyperbaric systems to the spa floor
Hyperbaric oxygen therapy has moved well beyond the clinic and spa operators represent the fastest-growing market for the technology. [more...]
+ More featured suppliers  
COMPANY PROFILES
Fenix Group srl

Founded in Italy by Gianluca Cavalletti, Fenix Group introduced Endospheres with the aim of redefini [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS