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NEWS
Wellness industry vows to keep Dr Danny Friedland’s legacy alive
POSTED 03 Nov 2021 . BY Megan Whitby
Dr Daniel Friedland, referred to affectionately by the industry as Dr Danny

While we have lost one of our greatest champions, Danny planted a seed that grows and blooms within each one of us
– Julie Bach
Tributes have been flowing in from the spa and wellness sector after industry icon Dr Daniel Friedland passed away this week, following a terminal brain cancer diagnosis last November.

A trained physician, author, passionate keynote speaker, coach and consultant, Friedland has long been celebrated in the industry as one of the original pioneers who saw the value in incorporating wellness into healthcare.

This led him to help realise the WellnessEvidence.com portal in 2011 to help people easily find medical evidence for authoritative studies that evaluate the benefits of wellness modalities, such as acupuncture, meditation, massage or yoga.

Friedland also founded SuperSmartHealth to help businesses support their people to avoid stress and burnout and help elevate leaders and teams into high-performing, creative and engaged organisations, using evidence-based practice drawing on neuroscience and mindfulness practice.

In addition, he chaired the Academy of Integrative Health & Medicine and was the president of the American Board of Integrative Health and Medicine.

In response to news of Friedland’s passing, the global spa and wellness network has responded with tributes, championing his dedication to the sector, his pioneering thought leadership and his kindness.

Julie Bach, Wellness for Cancer
Danny's smile exuded loving-kindness and he’ll be deeply missed on so many levels.

For me, one of his greatest contributions to our industry was seeing early on the importance of blending medicine and wellness.

He was our champion in the field, cheering us on on so many levels. However, while we have lost one of our greatest champions, he planted a seed that grows and blooms within each one of us.

He was very aware of doing this and as a result, his presence is not lost, as it remains to blossom within each project we undertake to free others from suffering.

We had some very candid conversations where he explained that this journey through cancer was what his whole life had prepared him for – medically, spiritually, emotionally.

Jean-Guy de Gabriac, Tip Touch International and World Wellness Weekend
Danny was a luminous soul who touched and inspired so many people to ‘live a loving life, and live well from within’. His passion was contagious to anyone attending his keynotes across the globe.

His joyful presence filled the room, his voice resonated in minds and hearts, his words were grounding with thoughtful questions and his message raised consciousness.

Danny's smile, warmth and legacy go on in our hearts – my heart goes to his courageous wife Sue and his sons, Zach and Dylan.

Susie Ellis, Global Wellness Summit and Global Wellness Institute
Danny was such a beacon in our industry and I’m so very glad his work is going to live on…we’ll make sure of that.

His greatest contribution was wellnessevidence.com….not only the actual creation and use of the portal, but also the entire idea of the medical world and the wellness world becoming powerful allies.

In many ways, Danny was one of the first medical doctors who truly ‘got’ what the spa and wellness world was doing and he made a huge difference.

Going ahead, I want to put a lot of emphasis on the invaluable information which exists within WellnessEvidence.com because, now more than ever, the evidence basis for what’s happening in wellness needs to be front and centre.

I feel that people digging into the databases and spreading the word is a really great way to honour Danny.”

The Global Wellness Institute (GWI) has launched a dedicated page in memory of Friedland and is inviting the global industry to gather to share their thoughts and tributes.
RELATED STORIES
  Susan Friedland honoured with Leading Woman in Wellness award at 2021 Global Wellness Summit


Industry figure Susan Friedland has been celebrated with the Global Wellness Summit’s (GWS) annual Leading Woman in Wellness Award.
  Record-breaking 140 countries to celebrate World Wellness Weekend 2022


This year’s World Wellness Weekend (WWW) will be the largest to date, reaching over 140 countries and involving over 4,000 venues, including spas, gyms and a range of other wellness, tourism and hospitality destinations.
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Franchise expert Carrie Walsh joins Hand and Stone Massage and Facial Spa as CEO
Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand.
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
Turkey is crowned the best massage nation at world championship
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Wellness industry vows to keep Dr Danny Friedland’s legacy alive
POSTED 03 Nov 2021 . BY Megan Whitby
Dr Daniel Friedland, referred to affectionately by the industry as Dr Danny
While we have lost one of our greatest champions, Danny planted a seed that grows and blooms within each one of us
– Julie Bach
Tributes have been flowing in from the spa and wellness sector after industry icon Dr Daniel Friedland passed away this week, following a terminal brain cancer diagnosis last November.

A trained physician, author, passionate keynote speaker, coach and consultant, Friedland has long been celebrated in the industry as one of the original pioneers who saw the value in incorporating wellness into healthcare.

This led him to help realise the WellnessEvidence.com portal in 2011 to help people easily find medical evidence for authoritative studies that evaluate the benefits of wellness modalities, such as acupuncture, meditation, massage or yoga.

Friedland also founded SuperSmartHealth to help businesses support their people to avoid stress and burnout and help elevate leaders and teams into high-performing, creative and engaged organisations, using evidence-based practice drawing on neuroscience and mindfulness practice.

In addition, he chaired the Academy of Integrative Health & Medicine and was the president of the American Board of Integrative Health and Medicine.

In response to news of Friedland’s passing, the global spa and wellness network has responded with tributes, championing his dedication to the sector, his pioneering thought leadership and his kindness.

Julie Bach, Wellness for Cancer
Danny's smile exuded loving-kindness and he’ll be deeply missed on so many levels.

For me, one of his greatest contributions to our industry was seeing early on the importance of blending medicine and wellness.

He was our champion in the field, cheering us on on so many levels. However, while we have lost one of our greatest champions, he planted a seed that grows and blooms within each one of us.

He was very aware of doing this and as a result, his presence is not lost, as it remains to blossom within each project we undertake to free others from suffering.

We had some very candid conversations where he explained that this journey through cancer was what his whole life had prepared him for – medically, spiritually, emotionally.

Jean-Guy de Gabriac, Tip Touch International and World Wellness Weekend
Danny was a luminous soul who touched and inspired so many people to ‘live a loving life, and live well from within’. His passion was contagious to anyone attending his keynotes across the globe.

His joyful presence filled the room, his voice resonated in minds and hearts, his words were grounding with thoughtful questions and his message raised consciousness.

Danny's smile, warmth and legacy go on in our hearts – my heart goes to his courageous wife Sue and his sons, Zach and Dylan.

Susie Ellis, Global Wellness Summit and Global Wellness Institute
Danny was such a beacon in our industry and I’m so very glad his work is going to live on…we’ll make sure of that.

His greatest contribution was wellnessevidence.com….not only the actual creation and use of the portal, but also the entire idea of the medical world and the wellness world becoming powerful allies.

In many ways, Danny was one of the first medical doctors who truly ‘got’ what the spa and wellness world was doing and he made a huge difference.

Going ahead, I want to put a lot of emphasis on the invaluable information which exists within WellnessEvidence.com because, now more than ever, the evidence basis for what’s happening in wellness needs to be front and centre.

I feel that people digging into the databases and spreading the word is a really great way to honour Danny.”

The Global Wellness Institute (GWI) has launched a dedicated page in memory of Friedland and is inviting the global industry to gather to share their thoughts and tributes.
RELATED STORIES
Susan Friedland honoured with Leading Woman in Wellness award at 2021 Global Wellness Summit


Industry figure Susan Friedland has been celebrated with the Global Wellness Summit’s (GWS) annual Leading Woman in Wellness Award.
Record-breaking 140 countries to celebrate World Wellness Weekend 2022


This year’s World Wellness Weekend (WWW) will be the largest to date, reaching over 140 countries and involving over 4,000 venues, including spas, gyms and a range of other wellness, tourism and hospitality destinations.
MORE NEWS
Franchise expert Carrie Walsh joins Hand and Stone Massage and Facial Spa as CEO
Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand.
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
Turkey is crowned the best massage nation at world championship
Turkey came first at this year’s World Championship in Massage between 3-5 July in Copenhagen, Denmark.
The Wellness Tourism Association publishes industry framework for ethical and responsible retreats
The Wellness Tourism Association (WTA) has published a non-regulatory global industry framework designed to ensure the retreat market offers responsible experiences.
One in three spa practitioners have considered leaving the industry due to concerns about their own wellbeing
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+ More news   
 
FEATURED SUPPLIERS

Elemis launches its first Red Light Mask, lighting the way to advanced skin health and restoration
Elemis has branched into LED skincare with the launch of its breakthrough Red Light Mask. [more...]

Zerobody Cryo: Starpool's contrast therapy solution
Contrast therapy, based on the alternation of hot and cold rituals, has become one of the most valued practices in the fields of wellness and recovery. [more...]
+ More featured suppliers  
COMPANY PROFILES
Power Plate

Power Plate is owned, manufactured and distributed by Northbrook, Ill.-based Performance Health Syst [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS