Interview: Tony Butler
Tony Butler, executive director of Derby
Museums Trust, on how museums can
be a force for good in their communities
Attractions: Perfect Brew
At 15 years old, the Guinness Storehouse
has been voted Europe’s best-loved
attraction. Manager Paul Carty reveals
the secrets of the Dublin brandland
Profile: John McReynolds
IAAPA’s new chairman reveals his aims
for the year ahead, his vision for a
global association and how his role at
Universal Orlando informs his goals
Analysis: The Attractions Business
Business planning consultant
David Camp starts an exclusive eight-part
series, delving into the fine art of attractions
operation from a business perspective
Science Centres: How to Future-Proof a Science Centre
Peter Slavenburg of design agency
NorthernLight describes how invisible
technology, serious play, co-creation
and the digital experience will inform
the science centre of tomorrow
Promotional feature: Simworx Ventures
Simworx Ventures is bringing its expertise in cutting-edge media-based attractions
to a new audience of museums, heritage sites, zoos and aquariums
Technology: Beacons on the Horizon
Beacons have countless applications in
the world of attractions. A case study
from the Cleveland Museum of Art
illustrates the technology’s potential
Museums & Galleries: Art Attack
Some of the most exciting attractions
design is happening in new and
upcoming galleries around the world,
from firms like Kengo Kuma and BIG
Promotional feature: IDEA
2016 is shaping up to be an interesting year for the attractions industry.
IDEA looks at what it takes to win audiences and command attention
Mystery Shopper: Spring in Your Step
We disappear down the rabbit hole as we
pay a mystery shopper visit to Bounce
Below, a unique underground trampolining
attraction in Snowdonia, north Wales
Rides: The Ride Makers
Our ride makers series continues with
water rides, a firm favourite with park
guests. Three leading companies reveal
the latest trends in flumes and chutes
Technology: Tech Check
The industry technology unveiled at
IAAPA 2015: from VR to interactives, and
digital puppets to 20-storey LED giants
Whitehouse Leisure Plush company Whitehouse Leisure celebrated a new two-year agreement with entertainment giant Disney by giving classic characters like Mickey Mouse and Winnie the Pooh a makeover, with a spaceman Mickey new for 2016. A brand new range of Disney plush included characters from Finding Dory and Zootropolis characters Nick Wilde the fox and the rabbit Judy Hopps. Plush from other famous IPs included the newly acquired Secret Life of Pets and the ever-popular Minions and Angry Birds toys.
attractions-kit.net keyword: Whitehouse
The Minions IP is a big seller for Whitehouse Leisure
Bandai Namco Bandai Namco launched a new flat- screen edition of its best-selling Star Wars: Battle Pod arcade game. The new version boasts a 42-inch (107cm) LCD monitor rendered with Unreal Engine’s cutting-edge graphics technology, and tilted screens to create a greater sense of immersion. Operators can marry two pods for twin-player capabilities.
attractions-kit.net keyword: Bandai
An update to Star Wars: Battle Pod
SEGA Sega launched Mario & Sonic at the Rio 2016 Olympic Games™ ARCADE EDITION. Players compete in nine Olympic Games events and the multi-player game is controlled by dual joysticks and foot controls.
Pink Panther Jewel Heist is also new, and one of Sega’s most popular games.
Jewel Heist – built by Innovative Concepts in Entertainment (ICE) in the US – is an intuitive, high-speed one-player game with high return potential.
attractions-kit.net keyword: Sega
Sega launched new games at EAG
Innovative Leisure Innovative Leisure launched its new Klime Wallz, a customisable climbing-based fun wall designed to brighten up an adventure zone in any attraction. Available in a range of heights and styles, Klime Wallz is suitable for people of all ages, and particularly appealing thanks to its striking colours. Klime Wallz is available in both static and mobile models.
attractions-kit.net keyword: Innovative
Klime Wallz from Innovative Leisure
Timberplay Play specialist Timberplay presented one of its latest projects, Hasty’s Adventure Park, Clacton-on-Sea, UK.
The play area is designed for older children, featuring a tailor-made climbing forest with net walkways, bridges, slides, balance beams and firefighter’s poles.
The new installation was built beneath the cover of an open-sided cattle shed, providing protection from the rain while retaining an outdoor feel.
attractions-kit.net keyword: Timberplay
The adventure play area that Timberplay installed at Hasty’s Adventure Park in the UK, has a roof and open sides
Russell Play Russell Play presented a range of outdoor play equipment and design services. The company has been providing play solutions to the attractions industry for over 30 years, bringing play structures and design services to clients that include theme parks, holiday parks, zoos, farm parks and heritage sites.
Installations are custom-designed for each location from a choice of timber, steel and rope equipment.
attractions-kit.net keyword: Russell
Russell Play’s installations are customised to suit each site’s requirements
Line Cheetah Line Cheetah is a new app from GFR Tech that allows customers to “cheat the queues” with mobile ordering.
Customers can place food and drink orders, pay for the order and pick it up at a collection point when ready.
Line Cheetah was originally designed for sports stadiums, but is now being marketed to a range of sectors, including attractions, arenas, FECs and bowling alleys.
The app works with existing EPOS systems and can be customised to fit the branding of the venue.
attractions-kit.net keyword: GFR
Visitors simply download an app to jump the queues for food
Interview: Tony Butler
Tony Butler, executive director of Derby
Museums Trust, on how museums can
be a force for good in their communities
Attractions: Perfect Brew
At 15 years old, the Guinness Storehouse
has been voted Europe’s best-loved
attraction. Manager Paul Carty reveals
the secrets of the Dublin brandland
Profile: John McReynolds
IAAPA’s new chairman reveals his aims
for the year ahead, his vision for a
global association and how his role at
Universal Orlando informs his goals
Analysis: The Attractions Business
Business planning consultant
David Camp starts an exclusive eight-part
series, delving into the fine art of attractions
operation from a business perspective
Science Centres: How to Future-Proof a Science Centre
Peter Slavenburg of design agency
NorthernLight describes how invisible
technology, serious play, co-creation
and the digital experience will inform
the science centre of tomorrow
Promotional feature: Simworx Ventures
Simworx Ventures is bringing its expertise in cutting-edge media-based attractions
to a new audience of museums, heritage sites, zoos and aquariums
Technology: Beacons on the Horizon
Beacons have countless applications in
the world of attractions. A case study
from the Cleveland Museum of Art
illustrates the technology’s potential
Museums & Galleries: Art Attack
Some of the most exciting attractions
design is happening in new and
upcoming galleries around the world,
from firms like Kengo Kuma and BIG
Promotional feature: IDEA
2016 is shaping up to be an interesting year for the attractions industry.
IDEA looks at what it takes to win audiences and command attention
Mystery Shopper: Spring in Your Step
We disappear down the rabbit hole as we
pay a mystery shopper visit to Bounce
Below, a unique underground trampolining
attraction in Snowdonia, north Wales
Rides: The Ride Makers
Our ride makers series continues with
water rides, a firm favourite with park
guests. Three leading companies reveal
the latest trends in flumes and chutes
Technology: Tech Check
The industry technology unveiled at
IAAPA 2015: from VR to interactives, and
digital puppets to 20-storey LED giants
Whitehouse Leisure Plush company Whitehouse Leisure celebrated a new two-year agreement with entertainment giant Disney by giving classic characters like Mickey Mouse and Winnie the Pooh a makeover, with a spaceman Mickey new for 2016. A brand new range of Disney plush included characters from Finding Dory and Zootropolis characters Nick Wilde the fox and the rabbit Judy Hopps. Plush from other famous IPs included the newly acquired Secret Life of Pets and the ever-popular Minions and Angry Birds toys.
attractions-kit.net keyword: Whitehouse
The Minions IP is a big seller for Whitehouse Leisure
Bandai Namco Bandai Namco launched a new flat- screen edition of its best-selling Star Wars: Battle Pod arcade game. The new version boasts a 42-inch (107cm) LCD monitor rendered with Unreal Engine’s cutting-edge graphics technology, and tilted screens to create a greater sense of immersion. Operators can marry two pods for twin-player capabilities.
attractions-kit.net keyword: Bandai
An update to Star Wars: Battle Pod
SEGA Sega launched Mario & Sonic at the Rio 2016 Olympic Games™ ARCADE EDITION. Players compete in nine Olympic Games events and the multi-player game is controlled by dual joysticks and foot controls.
Pink Panther Jewel Heist is also new, and one of Sega’s most popular games.
Jewel Heist – built by Innovative Concepts in Entertainment (ICE) in the US – is an intuitive, high-speed one-player game with high return potential.
attractions-kit.net keyword: Sega
Sega launched new games at EAG
Innovative Leisure Innovative Leisure launched its new Klime Wallz, a customisable climbing-based fun wall designed to brighten up an adventure zone in any attraction. Available in a range of heights and styles, Klime Wallz is suitable for people of all ages, and particularly appealing thanks to its striking colours. Klime Wallz is available in both static and mobile models.
attractions-kit.net keyword: Innovative
Klime Wallz from Innovative Leisure
Timberplay Play specialist Timberplay presented one of its latest projects, Hasty’s Adventure Park, Clacton-on-Sea, UK.
The play area is designed for older children, featuring a tailor-made climbing forest with net walkways, bridges, slides, balance beams and firefighter’s poles.
The new installation was built beneath the cover of an open-sided cattle shed, providing protection from the rain while retaining an outdoor feel.
attractions-kit.net keyword: Timberplay
The adventure play area that Timberplay installed at Hasty’s Adventure Park in the UK, has a roof and open sides
Russell Play Russell Play presented a range of outdoor play equipment and design services. The company has been providing play solutions to the attractions industry for over 30 years, bringing play structures and design services to clients that include theme parks, holiday parks, zoos, farm parks and heritage sites.
Installations are custom-designed for each location from a choice of timber, steel and rope equipment.
attractions-kit.net keyword: Russell
Russell Play’s installations are customised to suit each site’s requirements
Line Cheetah Line Cheetah is a new app from GFR Tech that allows customers to “cheat the queues” with mobile ordering.
Customers can place food and drink orders, pay for the order and pick it up at a collection point when ready.
Line Cheetah was originally designed for sports stadiums, but is now being marketed to a range of sectors, including attractions, arenas, FECs and bowling alleys.
The app works with existing EPOS systems and can be customised to fit the branding of the venue.
attractions-kit.net keyword: GFR
Visitors simply download an app to jump the queues for food
People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound
may be losing weight, but they’re also becoming less physically active, according to new
research presented at the ENDO 2026 annual meeting of the Endocrine Society
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed
€1 billion
offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the
continental European Center Parcs business.
Global retreat trade show, Synergy The Retreat Show, has launched a resource called The
Source, which hosts an open-access online Transformation Series programme.
The Standards Authority for Touch in Cancer Care (SATCC) charity has announced its first five-
day Living with Cancer and Beyond retreat, which will be held at Carden Park Hotel and Spa in
Cheshire, UK, between 1 and 5 September.
Patmos Aktis, a Luxury Collection Resort and Spa, has opened in Greece, with a renovated and
rebranded wellness offering called Ansana Wellness and Spa.
The Mauna Kea Beach Hotel, an Autograph Collection property in Hawaii, US, has opened its
22,000 sq ft indoor-outdoor Spa at Mauna Kea as the final step in the property’s overall
renovation, which has cost more than US$180 million (€166 million, £140 mill
The UK spa review and discovery platform for consumers, the Good Spa Guide, has announced
it will host the Good Spa Guide Awards 2026 during an event on 16 November at Sopwell House
Hotel in St Albans, UK.
Eighty-four per cent of consumers now say wellness is a top priority in their lives, with this
percentage increasing year on year, according to a preview presentation of McKinsey’s Future of
Wellness 2026 research report.
Mass protests have been taking place since Monday 1 June in Albania over the development of
a luxury resort by Donald Trump’s daughter Ivanka Trump and her husband Jared Kushner.
Global Wellness Day (GWD) marked its 15th anniversary on Saturday 13 June 2026, with the
theme: #JoyMagenta – a celebration of the healing qualities of simple gestures and activities
that spark joy.