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Everyone's talking about
Longevity clinics

Spanning wellness and fitness, longevity clinics sit at the premium end of the market, but are they here to stay? Kath Hudson reports


Reports from McKinsey have shown that demand for healthy ageing and longevity services is increasing, with 70 per cent of consumers in the US and UK and 85 per cent in China purchasing a product in this category in the preceding year.

Older people are fuelling this trend – McKinsey says that by 2030, one in six people in the world will be over 60 – but younger people are also increasingly looking for preventative solutions.

Equinox made a spectacular leap into the longevity arena earlier this year with its US$40k (€36.6k, £30.6k) Optimize by Equinox membership, in partnership with Dr Mark Hyman’s company, Function Health (see www.spabusiness.com/equinoxoptimize). It offers an extensive battery of health tests to inform personalised programmes to boost longevity and healthspan.

In November, destination wellness brand Canyon Ranch, launched its Longevity8 retreat and has 10 more dates lined up next year (see www.spabusiness.com/crlongevity8). The US$20k (€18.3k, £15.3k) four-day programme focuses on eight principles: integrative medicine, flexibility and fitness, nutrition, sleep, spiritual wellness, mental and emotional health, outdoor activity and strength and endurance. Attendees will undergo 15 diagnostic tests assessing more than 200 biomarkers, including blood work, cancer screening and genetic testing, as well as scientific evaluations, such as VO2 Max and DEXA Body, at the resort’s medical centre.

At the moment, these services are only at the top end of the market, but will they filter down to the mainstream? If so, when and how? We ask some of the operators who are creating facilities and services focused on longevity what their offering looks like and where this trend could take us…
Dr Jason Culp
Director of R&D, Chiva-Som
photo: CHIVA-SOM

We currently offer 16 specialised retreats at Chiva-Som which aid longevity and create a path to a healthy lifestyle. These customisable programmes home in on six areas – spa, holistic health, fitness, physiotherapy, aesthetic beauty and nutrition. The retreats include ageing well, immune resilience, natural renewal and cell vitality, which supports guests who’ve recovered from or are in remission from cancer

We also offer cutting-edge epigenetics testing designed to provide personalised insights into how lifestyle and environmental factors influence gene expression. Epigenetic testing looks at a person’s biological age rather than chronological age and can give insight into how to slow the ageing process through sustainable exercise, nutritional habits and lifestyle modifications tailored to the individual.

In addition, we’ve just launched hyperbaric oxygen treatments which support blood-oxygen levels, recovery and overall longevity, as well as genomic testing and bone density analysis.

We’ve seen a rise in interest in biohacking as a longevity strategy from younger generations eager to explore services such as functional nutrition and physiological data analysis, so this is another area we’ll be enhancing.

As research backs up how adopting healthy habits by midlife can significantly increase one’s lifespan and approaches such as personalised nutrition, biohacking, sleep quality enhancement and stress management techniques gain traction, the demand for longevity strategies in wellness resorts is increasing.

As consumer awareness of the importance of healthy ageing continues to grow and technological advances make services more accessible and affordable, we’ll see wider adoption of services beyond exclusive resorts. They’ll filter down to the mainstream, where similar approaches will be available in everyday public settings, such as health clubs and workplace environments.

As consumer awareness of the importance of healthy ageing continues to grow, we’ll see wider adoption of longevity services beyond exclusive resorts
Chiva-Som offers 16 retreats which aid longevity / photo: CHIVA-SOM
The Neurac Medical Sling helps restore functional movement / photo: CHIVA-SOM
Anna Bjurstam
Wellness pioneer, Six Senses
photo: GWS

Six Senses understands longevity to be about the future, as opposed to wellness, which is about what we’re doing right now.

We worked with several experts to design our longevity offering and teamed up with Dr Mark Hyman and the Rose Bar longevity club at Six Senses Ibiza and Only Health in Kaplankaya, Turkey, to introduce our first-ever third-party, longevity-focused clinics in 2021 (see www.spabusiness.com/youngforever).

We’re now in the process of rolling out longevity offerings to other spas: we’ll have a clinic in London when we open there and several others are underway. These are all third-party clinics, as we don’t want to operate medical facilities.

Six Senses is also launching a longevity programme. It begins with biomarker screening and uses a continuous glucose monitor to track baseline glucose levels. Stabilising glucose is essential for longevity and overall health. The retreat then focuses on autophagy, a process that involves a three- to four-day intermittent fast with vegan meals to limit protein intake and suppress mTOR signalling. This is supported by senolytic supplements like quercetin and fisetin to clear out senescent cells, which are old cells that accumulate and contribute to ageing and disease. This can delay the onset of illness by up to seven years.

Fasting promotes the production of nicotinamide adenine dinucleotide (NAD), a crucial coenzyme for metabolism, energy production and DNA maintenance. As NAD levels decline significantly after age 50, the retreat employs strategies such as high-intensity interval training, hot/cold therapy and fasting to boost NAD and activate sirtuins – proteins involved in cell survival and inflammation control.

After several days of fasting, the focus shifts to mTOR stimulation through increased protein intake to encourage muscle growth, which is vital as people age, particularly for menopausal women.

Most people are tired, overstimulated and producing too much cortisol, so we also do a lot to calm the nervous system and stimulate the vagus nerve, such as breathwork, meditation, somatic experience, hikes and connecting with nature.

We’re in the process of rolling out longevity offerings
Integrative doctor Mark Hyman is partnering with Six Senses to create longevity programmes / photo: six senses
Rose Bar is Dr Hyman’s club at Six Senses Ibiza / photo: six senses
Alex Rebeiz & Waldo Ramsay
Co-founders, Rebase
photo: rebase

The journey to Rebase began six years ago when I faced a severe health crisis that required emergency surgery and a long, gruelling recovery. Supported by my best friend and Rebase co-founder, Waldo Ramsay, I realised the value of a healthy social life in healing. This inspired us to create a social wellness space focused on de-stressing and recovering from hectic, metropolitan life – enabling members to live and perform at their highest level without getting burned out, injured or over-stressed.

The offering centres on hot and cold therapy and other services include saunas, ice baths, yoga, hyperbaric oxygen therapy, vitamin infusions and red light therapy. Additionally, there’s an adaptogenic apothecary of health-enhancing beverages such as bone broths, nootropic smoothies and mushroom teas.

Monthly membership starts at £320 (US$418, €382) and we’ll cap it at 250 people. It includes access to our members’ suite – which has eight ice baths ranging from 5-12˚C and a large sauna – as well as two cryotherapy sessions and one hyperbaric oxygen session a month and six guest passes a year, in addition to discounts on other services such as manual therapies and osteopathy in the two treatment rooms.

Our most popular class, Urban Oasis, comprises breathwork, sauna, yoga, ice bath and movement, while there are sound healing and sleep optimisation sessions in the evening.

Non-members can book three classes for £60 (US$78, €72) or rent the four-person hyperbaric oxygen chamber for £160 (US$209, €191) per hour. The private contrast suites can be rented for 45 or 90 minutes and give a new spin on socialising: they include an ice bath and infrared or traditional sauna and have a sofa, speaker system and intercom to order drinks. Yoga, massage and stretching can be added on.

We’re noticing a global trend for more people wanting to take control of their health with wellness practices and we plan to open further sites across the UK.

We’re noticing a trend for more people wanting to take control of their health with wellness practices
The club has eight ice baths ranging from 5-12˚C / photo: rebase
Rebase focuses on fusing ancient practices with modern therapies / photo: rebase
Duncan Parker & Mark Ball
MD & marketing manager, Grey Wolfe
photo: ANTHONY CHOK/ Grey Wolfe

At Grey Wolfe, we’re putting the private into private members’ club. Post-pandemic, there’s been a big focus on community, but this is a space where people can come in solitude and receive one-to-one treatments.

Our USP is individual care, allowing people to open up in a way they wouldn’t if others were around. Our members are people who value this privacy. Some are famous. We also have a lot of C-suite people, as well as successful middle-aged women who’ve reduced their working hours to prioritise their health.

Many clients find us because they’re searching for biotechnology, such as infrared saunas and hyperbaric oxygen chambers or poultice quartz massage (a massage with quartz crystals in poultices performed on a heated quartz bed). However, we go deeper and help them find the root cause of their back pain or sleep issues based on lots of feedback from our digital machines and addressing their mental, emotional and spiritual state.

Our approach is around healing from within. We create an environment for people to recover and learn how to look after themselves. We teach them how to switch off, for example, using the Rebalance Impulse – a zero gravity bed with light therapy on which people can meditate.

It’s a gentle space. There’s no workout equipment. It’s very minimalist with natural materials, such as stone and wood and no TV screens or artwork. It’s a blank canvas to encourage people to connect with their inner-self.

Each quarter, we go through our client’s goals and progress and design a 4-hour Recharge Journey involving biotech and one-to-one therapy. This is included in the monthly membership, which costs £488 (US$638, €583), along with one hands-on treatment and eight biotech sessions a month. Talking and nutrition advice from therapists comes as standard.

We’re already looking at launching Grey Wolfe two, three and four and see them working as concessions in hotels, workplaces (we’ve designed a corporate package), luxury accommodations and even airport lounges.

Our approach is around healing from within. We create an environment for people to recover and to learn how to look after themselves
Rebalance Impulse therapy at Grey Wolfe uses acoustic and vibration tech / photo: ANTHONY CHOK/ Grey Wolfe
Jonathan Leary
Founder, Remedy Place
photo: Remedy place

Since the launch of Remedy Place in 2019, we’ve noticed a significant increase in people’s interest in longevity. More individuals are proactively prioritising their health, not just for extending lifespan but for enhancing their quality of life. We’ve particularly noticed an interest in active ageing.

At Remedy Place, we emphasise self-care, preventive measures and giving people a healthy way to socialise. This shift reflects a broader awareness that true longevity isn’t just about adding years to life but having a direct correlation to a successful and happy life.

This interest in longevity is here to stay. People will increasingly focus on tailored self-care strategies rather than just reactive treatments. Additionally, the holistic approach to longevity will gain prominence and will be the first line of intervention for all things that are not an emergency.

Longevity/self-care/health, whatever you want to call it, will be blended into every aspect of our life and I truly mean every single thing we interact with. Lastly, people will start to understand that success rises out of whoever is the most healthy.

As awareness changes, accessibility will also change. Longevity doesn’t have to be expensive. People just need to learn how their body works and how to take care of it: movement, nutrition, taking care of mental health, improving sleep, breathwork and self-care.

Although Remedy Place will always be a luxury offering, earlier this year, we introduced The Framework – a complimentary educational platform providing a roadmap for life across seven pillars of holistic wellness – to teach people how to establish their own health independence in the most cost-effective way possible.

Remedy Place was the world’s first social wellness club, launched in Los Angeles, followed by New York. There are plans to take the brand global and we’re on track to open two more clubs each year. Read more: www.spabusiness.com/leary

People will start to understand that success rises out of whoever is the most healthy
Hyperbaric oxygen therapy is a popular wellness treatment / photo: Remedy place
The original Remedy Place in Los Angeles trailblazed in 2019 / photo: Remedy place
Inge Theron
Creative director of spa & wellness, Maybourne Hotel Group
photo: Surrenne

Heralded as London’s next-generation longevity space, Surrenne is a four-floor private members wellness enclave at The Emory all-suite hotel in Knightsbridge.

Developed by Maybourne Hotel Group, Surrenne has been created as a longevity brand to roll out and Maybourne is already working on five more Surrennes at properties in Europe and the US.

Every detail was considered to ensure Surrenne is at the forefront of science, diagnostics, functional medicine, fitness, holistic wellness and preventative medicine. At the same time, neuroscientists developed soundscapes, lighting and fragrances for the luxurious setting to calm the nervous system.

Maybourne partnered with welltech specialist Virtusan to benefit from its advisory board, which includes mindfulness and self-compassion specialist Dr Shauna Shapiro; professor of neurobiology and podcaster Dr Andrew Huberman; and Harvard professor of genetics Dr David Sinclair.

Annual membership for the London club costs £10,000 (US$12,662, €11,752), with a £5,000 (US$6,331, €5,876) joining fee – and 100 were quickly sold. Membership provides access to almost £60,000 (US$76,500, €70,100) worth of treatments and diagnostics. Guests from The Emory and neighbouring hotel, The Berkeley, also have access to the facilities that include a thermal pool, sauna, aromatherapy steamroom, snow shower, gym, group exercise studio and the UK’s first Tracy Anderson studio, as well as eight treatment rooms.

Surrenne is brand-agnostic, so our head of medical collaborates with members’ doctors and specialists to complement their existing health journey.

The journey begins with a clinical check-up by 3 Peaks Health, providing insights for bespoke wellness plans created by a team of fitness specialists, nutritionists and physicians. Members have access to an extensive menu of services, including GP consultations, MRIs, blood tests, microbiome analysis, chiropractic and epigenetic testing. Advanced interventions, such as brain scans, AI mole mapping and liver function tests, are also available through a OneWelbeck partnership. Read more: www.spabusiness.com/surrenne_inge

Our head of medical collaborates with members’ specialists to complement their existing health journey
Surrenne is open to hotel guests and there’s also a £10k annual membership / photo: Surrenne

Read more from this issue of Spa Business magazine

View contents of Spa Business 2024 issue 4
Programmes cover diet, exercise and lifestyle modification
Programmes cover diet, exercise and lifestyle modification / photo: CHIVA-SOM
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
Everyone's talking about
Longevity clinics

Spanning wellness and fitness, longevity clinics sit at the premium end of the market, but are they here to stay? Kath Hudson reports


Reports from McKinsey have shown that demand for healthy ageing and longevity services is increasing, with 70 per cent of consumers in the US and UK and 85 per cent in China purchasing a product in this category in the preceding year.

Older people are fuelling this trend – McKinsey says that by 2030, one in six people in the world will be over 60 – but younger people are also increasingly looking for preventative solutions.

Equinox made a spectacular leap into the longevity arena earlier this year with its US$40k (€36.6k, £30.6k) Optimize by Equinox membership, in partnership with Dr Mark Hyman’s company, Function Health (see www.spabusiness.com/equinoxoptimize). It offers an extensive battery of health tests to inform personalised programmes to boost longevity and healthspan.

In November, destination wellness brand Canyon Ranch, launched its Longevity8 retreat and has 10 more dates lined up next year (see www.spabusiness.com/crlongevity8). The US$20k (€18.3k, £15.3k) four-day programme focuses on eight principles: integrative medicine, flexibility and fitness, nutrition, sleep, spiritual wellness, mental and emotional health, outdoor activity and strength and endurance. Attendees will undergo 15 diagnostic tests assessing more than 200 biomarkers, including blood work, cancer screening and genetic testing, as well as scientific evaluations, such as VO2 Max and DEXA Body, at the resort’s medical centre.

At the moment, these services are only at the top end of the market, but will they filter down to the mainstream? If so, when and how? We ask some of the operators who are creating facilities and services focused on longevity what their offering looks like and where this trend could take us…
Dr Jason Culp
Director of R&D, Chiva-Som
photo: CHIVA-SOM

We currently offer 16 specialised retreats at Chiva-Som which aid longevity and create a path to a healthy lifestyle. These customisable programmes home in on six areas – spa, holistic health, fitness, physiotherapy, aesthetic beauty and nutrition. The retreats include ageing well, immune resilience, natural renewal and cell vitality, which supports guests who’ve recovered from or are in remission from cancer

We also offer cutting-edge epigenetics testing designed to provide personalised insights into how lifestyle and environmental factors influence gene expression. Epigenetic testing looks at a person’s biological age rather than chronological age and can give insight into how to slow the ageing process through sustainable exercise, nutritional habits and lifestyle modifications tailored to the individual.

In addition, we’ve just launched hyperbaric oxygen treatments which support blood-oxygen levels, recovery and overall longevity, as well as genomic testing and bone density analysis.

We’ve seen a rise in interest in biohacking as a longevity strategy from younger generations eager to explore services such as functional nutrition and physiological data analysis, so this is another area we’ll be enhancing.

As research backs up how adopting healthy habits by midlife can significantly increase one’s lifespan and approaches such as personalised nutrition, biohacking, sleep quality enhancement and stress management techniques gain traction, the demand for longevity strategies in wellness resorts is increasing.

As consumer awareness of the importance of healthy ageing continues to grow and technological advances make services more accessible and affordable, we’ll see wider adoption of services beyond exclusive resorts. They’ll filter down to the mainstream, where similar approaches will be available in everyday public settings, such as health clubs and workplace environments.

As consumer awareness of the importance of healthy ageing continues to grow, we’ll see wider adoption of longevity services beyond exclusive resorts
Chiva-Som offers 16 retreats which aid longevity / photo: CHIVA-SOM
The Neurac Medical Sling helps restore functional movement / photo: CHIVA-SOM
Anna Bjurstam
Wellness pioneer, Six Senses
photo: GWS

Six Senses understands longevity to be about the future, as opposed to wellness, which is about what we’re doing right now.

We worked with several experts to design our longevity offering and teamed up with Dr Mark Hyman and the Rose Bar longevity club at Six Senses Ibiza and Only Health in Kaplankaya, Turkey, to introduce our first-ever third-party, longevity-focused clinics in 2021 (see www.spabusiness.com/youngforever).

We’re now in the process of rolling out longevity offerings to other spas: we’ll have a clinic in London when we open there and several others are underway. These are all third-party clinics, as we don’t want to operate medical facilities.

Six Senses is also launching a longevity programme. It begins with biomarker screening and uses a continuous glucose monitor to track baseline glucose levels. Stabilising glucose is essential for longevity and overall health. The retreat then focuses on autophagy, a process that involves a three- to four-day intermittent fast with vegan meals to limit protein intake and suppress mTOR signalling. This is supported by senolytic supplements like quercetin and fisetin to clear out senescent cells, which are old cells that accumulate and contribute to ageing and disease. This can delay the onset of illness by up to seven years.

Fasting promotes the production of nicotinamide adenine dinucleotide (NAD), a crucial coenzyme for metabolism, energy production and DNA maintenance. As NAD levels decline significantly after age 50, the retreat employs strategies such as high-intensity interval training, hot/cold therapy and fasting to boost NAD and activate sirtuins – proteins involved in cell survival and inflammation control.

After several days of fasting, the focus shifts to mTOR stimulation through increased protein intake to encourage muscle growth, which is vital as people age, particularly for menopausal women.

Most people are tired, overstimulated and producing too much cortisol, so we also do a lot to calm the nervous system and stimulate the vagus nerve, such as breathwork, meditation, somatic experience, hikes and connecting with nature.

We’re in the process of rolling out longevity offerings
Integrative doctor Mark Hyman is partnering with Six Senses to create longevity programmes / photo: six senses
Rose Bar is Dr Hyman’s club at Six Senses Ibiza / photo: six senses
Alex Rebeiz & Waldo Ramsay
Co-founders, Rebase
photo: rebase

The journey to Rebase began six years ago when I faced a severe health crisis that required emergency surgery and a long, gruelling recovery. Supported by my best friend and Rebase co-founder, Waldo Ramsay, I realised the value of a healthy social life in healing. This inspired us to create a social wellness space focused on de-stressing and recovering from hectic, metropolitan life – enabling members to live and perform at their highest level without getting burned out, injured or over-stressed.

The offering centres on hot and cold therapy and other services include saunas, ice baths, yoga, hyperbaric oxygen therapy, vitamin infusions and red light therapy. Additionally, there’s an adaptogenic apothecary of health-enhancing beverages such as bone broths, nootropic smoothies and mushroom teas.

Monthly membership starts at £320 (US$418, €382) and we’ll cap it at 250 people. It includes access to our members’ suite – which has eight ice baths ranging from 5-12˚C and a large sauna – as well as two cryotherapy sessions and one hyperbaric oxygen session a month and six guest passes a year, in addition to discounts on other services such as manual therapies and osteopathy in the two treatment rooms.

Our most popular class, Urban Oasis, comprises breathwork, sauna, yoga, ice bath and movement, while there are sound healing and sleep optimisation sessions in the evening.

Non-members can book three classes for £60 (US$78, €72) or rent the four-person hyperbaric oxygen chamber for £160 (US$209, €191) per hour. The private contrast suites can be rented for 45 or 90 minutes and give a new spin on socialising: they include an ice bath and infrared or traditional sauna and have a sofa, speaker system and intercom to order drinks. Yoga, massage and stretching can be added on.

We’re noticing a global trend for more people wanting to take control of their health with wellness practices and we plan to open further sites across the UK.

We’re noticing a trend for more people wanting to take control of their health with wellness practices
The club has eight ice baths ranging from 5-12˚C / photo: rebase
Rebase focuses on fusing ancient practices with modern therapies / photo: rebase
Duncan Parker & Mark Ball
MD & marketing manager, Grey Wolfe
photo: ANTHONY CHOK/ Grey Wolfe

At Grey Wolfe, we’re putting the private into private members’ club. Post-pandemic, there’s been a big focus on community, but this is a space where people can come in solitude and receive one-to-one treatments.

Our USP is individual care, allowing people to open up in a way they wouldn’t if others were around. Our members are people who value this privacy. Some are famous. We also have a lot of C-suite people, as well as successful middle-aged women who’ve reduced their working hours to prioritise their health.

Many clients find us because they’re searching for biotechnology, such as infrared saunas and hyperbaric oxygen chambers or poultice quartz massage (a massage with quartz crystals in poultices performed on a heated quartz bed). However, we go deeper and help them find the root cause of their back pain or sleep issues based on lots of feedback from our digital machines and addressing their mental, emotional and spiritual state.

Our approach is around healing from within. We create an environment for people to recover and learn how to look after themselves. We teach them how to switch off, for example, using the Rebalance Impulse – a zero gravity bed with light therapy on which people can meditate.

It’s a gentle space. There’s no workout equipment. It’s very minimalist with natural materials, such as stone and wood and no TV screens or artwork. It’s a blank canvas to encourage people to connect with their inner-self.

Each quarter, we go through our client’s goals and progress and design a 4-hour Recharge Journey involving biotech and one-to-one therapy. This is included in the monthly membership, which costs £488 (US$638, €583), along with one hands-on treatment and eight biotech sessions a month. Talking and nutrition advice from therapists comes as standard.

We’re already looking at launching Grey Wolfe two, three and four and see them working as concessions in hotels, workplaces (we’ve designed a corporate package), luxury accommodations and even airport lounges.

Our approach is around healing from within. We create an environment for people to recover and to learn how to look after themselves
Rebalance Impulse therapy at Grey Wolfe uses acoustic and vibration tech / photo: ANTHONY CHOK/ Grey Wolfe
Jonathan Leary
Founder, Remedy Place
photo: Remedy place

Since the launch of Remedy Place in 2019, we’ve noticed a significant increase in people’s interest in longevity. More individuals are proactively prioritising their health, not just for extending lifespan but for enhancing their quality of life. We’ve particularly noticed an interest in active ageing.

At Remedy Place, we emphasise self-care, preventive measures and giving people a healthy way to socialise. This shift reflects a broader awareness that true longevity isn’t just about adding years to life but having a direct correlation to a successful and happy life.

This interest in longevity is here to stay. People will increasingly focus on tailored self-care strategies rather than just reactive treatments. Additionally, the holistic approach to longevity will gain prominence and will be the first line of intervention for all things that are not an emergency.

Longevity/self-care/health, whatever you want to call it, will be blended into every aspect of our life and I truly mean every single thing we interact with. Lastly, people will start to understand that success rises out of whoever is the most healthy.

As awareness changes, accessibility will also change. Longevity doesn’t have to be expensive. People just need to learn how their body works and how to take care of it: movement, nutrition, taking care of mental health, improving sleep, breathwork and self-care.

Although Remedy Place will always be a luxury offering, earlier this year, we introduced The Framework – a complimentary educational platform providing a roadmap for life across seven pillars of holistic wellness – to teach people how to establish their own health independence in the most cost-effective way possible.

Remedy Place was the world’s first social wellness club, launched in Los Angeles, followed by New York. There are plans to take the brand global and we’re on track to open two more clubs each year. Read more: www.spabusiness.com/leary

People will start to understand that success rises out of whoever is the most healthy
Hyperbaric oxygen therapy is a popular wellness treatment / photo: Remedy place
The original Remedy Place in Los Angeles trailblazed in 2019 / photo: Remedy place
Inge Theron
Creative director of spa & wellness, Maybourne Hotel Group
photo: Surrenne

Heralded as London’s next-generation longevity space, Surrenne is a four-floor private members wellness enclave at The Emory all-suite hotel in Knightsbridge.

Developed by Maybourne Hotel Group, Surrenne has been created as a longevity brand to roll out and Maybourne is already working on five more Surrennes at properties in Europe and the US.

Every detail was considered to ensure Surrenne is at the forefront of science, diagnostics, functional medicine, fitness, holistic wellness and preventative medicine. At the same time, neuroscientists developed soundscapes, lighting and fragrances for the luxurious setting to calm the nervous system.

Maybourne partnered with welltech specialist Virtusan to benefit from its advisory board, which includes mindfulness and self-compassion specialist Dr Shauna Shapiro; professor of neurobiology and podcaster Dr Andrew Huberman; and Harvard professor of genetics Dr David Sinclair.

Annual membership for the London club costs £10,000 (US$12,662, €11,752), with a £5,000 (US$6,331, €5,876) joining fee – and 100 were quickly sold. Membership provides access to almost £60,000 (US$76,500, €70,100) worth of treatments and diagnostics. Guests from The Emory and neighbouring hotel, The Berkeley, also have access to the facilities that include a thermal pool, sauna, aromatherapy steamroom, snow shower, gym, group exercise studio and the UK’s first Tracy Anderson studio, as well as eight treatment rooms.

Surrenne is brand-agnostic, so our head of medical collaborates with members’ doctors and specialists to complement their existing health journey.

The journey begins with a clinical check-up by 3 Peaks Health, providing insights for bespoke wellness plans created by a team of fitness specialists, nutritionists and physicians. Members have access to an extensive menu of services, including GP consultations, MRIs, blood tests, microbiome analysis, chiropractic and epigenetic testing. Advanced interventions, such as brain scans, AI mole mapping and liver function tests, are also available through a OneWelbeck partnership. Read more: www.spabusiness.com/surrenne_inge

Our head of medical collaborates with members’ specialists to complement their existing health journey
Surrenne is open to hotel guests and there’s also a £10k annual membership / photo: Surrenne

Read more from this issue of Spa Business magazine

View contents of Spa Business 2024 issue 4
Programmes cover diet, exercise and lifestyle modification
Programmes cover diet, exercise and lifestyle modification / photo: CHIVA-SOM
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Marriott International partners with Fitwel for wellness solutions across its residential portfolio
Marriott International has partnered with Fitwel, a healthy building certification system that aims to optimise occupant health.
Anna Bjurstam steps down from Six Senses to build new company Wahayla
Anna Bjurstam has left her role as Wellness Pioneer at Six Senses Hotels and Resorts and launched a new wellness, longevity and “consciousness consultancy” called Wahayla.
Fairmont Cheshire, The Mere, opens with spa philosophy of ‘Wellness without Walls’
Fairmont Cheshire, The Mere, has opened today (10 July) in the Northwest of England with a 1,715sq m Fairmont Spa that has been designed using a ‘Wellness without Walls’ concept.
'Minor wellness hotels' recorded the strongest growth across top KPIs in 2025, finds RLA Global
Wellness hotels generating less than US$1 million (€932,700, £785,200) – or 10 per cent of total revenue from wellness and leisure – recorded the strongest RevPAR and TRevPAR growth in 2025 across categories when compared with 2024, according to the latest Wellness Real Estate Report by RLA Global, produced in partnership with P and L benchmarking firm HotStats.
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Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

Elemis launches its first Red Light Mask, lighting the way to advanced skin health and restoration
Elemis has branched into LED skincare with the launch of its breakthrough Red Light Mask. [more...]
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Barr + Wray Ltd

Barr + Wray has more than 60 years’ experience in the design and delivery of world-class spa and wel [more...]
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23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
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