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Menu engineering
At your service

We reveal some of the latest, most thought-provoking spa and wellness treatments, programmes and experiences from around the world


Storm spa – love it or hate it

Thunder, rain and lightning – strangely comforting or anxiety-inducing? An immersive storm spa room in Italy is dividing opinions and has gone viral on TikTok.

Guests begin the experience at QC Termemilano by stepping into a pool where a gentle rain shower trickles from the ceiling. Eventually, this progresses into a full-on downpour, as if the heavens have opened from up above.

While guests listen to rainfall hitting the pool’s surface, the sounds of rumbling thunder and cracks of lightning boom out. At the same time, footage of dark storm clouds rolling across majestic landscapes is projected onto floor-to-ceiling screens to truly make guests feel like they’re in the eye of the storm.

Location: QC Termemilano, Milan, Italy

Cost: Day passes start at €62 (US$67, £54)

Calming kids’ treatment in Thailand

Meliá Chiang Mai has extended its Yhi Spa repertoire to include children by offering a ritual to prevent hyperactivity. The 45- or 60-minute Kids Therapy treatment has been created with six- to 12-year-olds in mind. It starts off with guided stretching and animal-inspired yoga poses before a gentle massage with HARNN coconut oils.

Menu highlights for older guests, meanwhile, include a 90-minute signature treatment (THB 2,000, US$61, €56, £50) which starts with tok sen, an ancient northern Thai massage that relaxes the muscles with the rhythmic tapping motion of a wooden hammer and stick made from a tamarind tree. It then transitions to a Spanish massage, in homage to the brand’s roots, that strives to reduce cellulite and relieve fatigue, tension and muscle spasms.

Location: Meliá Chiang Mai, Thailand

Duration: 45 or 60 minutes

Cost: THB800 (US$24, €22, £20) or THB1,000 (US$30, €28, £25)

The ritual has been designed to prevent hyperactivity / Photo: shutterstock/kornnphoto
Chiva-Som taps into kinesiology
Dr Greg Shiu / Photo: Chiva-Som

Chiva-Som has turned to visiting kinesiology practitioner Dr Greg Shiu to help address issues such as joint pain, digestive ailments, stress, hormone imbalances and sleep health.

Dr Shui tests muscle and acupressure points (without needles) to determine where imbalances in the energetic system are. A number of vibrational medicine-based techniques, including holding acupoints and using flower essences or sound tools, are applied to correct the imbalance.

Dr Shiu combines this with joint manipulation, myofascial therapies, cranial techniques, meridian therapy and clinical nutritional and dietary management.

The session finishes with an overview of what was achieved and a take-home plan.

Location: Chiva-Som, Hua Hin, Thailand

Duration: 80-minute treatment and consultation, plus 50-minute follow-up session

Cost: THB18,000 (US$547, €501, £444)

Sound tools are used to correct any imbalances / Photo: Chiva-Som
Mykonos gets a sensory seaside cave

A hidden treasure awaits discovery at Kensho Oronos, a boutique hotel on the Greek Island of Mykonos. This April, it will reveal a spa which has been designed to mirror the calming interior of a secluded seaside cave.

A 60-minute Cave Experience includes a 20-minute hammam session and dip in the pool before trying out sensory loungers which provide a gentle heat, envelop users in colour and include sound therapy.

Treatments by Codage are offered in one of two treatment rooms. There’s also a hydropool, tropical rain beds and a gym.

Location: Kensho Ornos, Mykonos, Greece

Duration: 60 minutes

Cost: €60 (US$64, £53)

Sensory loungers enhance the calming cave experience / Photo:Kensho oronos
Pooch pampering in Scotland

Dogs and their human companions were recently able to enjoy a spa day together at Kimpton Blythswood Square after the five-star urban hotel launched its Ultimutt Treat.

The unconventional experience began with either a 30-minute express facial or massage for owners – using Ishga’s seaweed-centric spa products. Meanwhile, their four-legged friends rested in a spacious cosy dog bed.

Once the pet parent was fully relaxed, the pups were then pampered as their owners were taught by spa therapists how to give the perfect doggy massage using Edinburgh-based Bark and Hare’s doggy paw balm.

Location: Kimpton Blythswood Square Hotel, Glasgow, Scotland

Duration: 60 minutes

Cost: £99 (US$122, €112)

Spa therapists taught owners how to massage their dogs / Photo: Kimpton Blythswood Square
US$2,000 futuristic facial in California

California’s Spa Montage is taking holistic healing to the next level with its Five Senses Treatment using all-new VR+ technology from Natura Bissé.

The journey begins with the sounds of a singing bowl, a taste of honey and a foot bath while guests are immersed in a VR sight and sound experience. Through audio and immersive visual elements, the VR technology helps clients focus on breathing, mindfulness and the other senses being stimulated throughout the ritual.

To complement, the treatment also includes a foot cleanse, a detox mask for hands and feet, a customised full-body massage and an anti-ageing facial. To finish, the sounds of a singing bowl and handcrafted dark chocolate gently bring guests back to the real world.

Location: Montage Laguna Beach, California, US

Duration: 150 minutes

Cost: US$2,000 (€1,848, £1,619)

The ritual will be a first for the luxury resort / Photo: Montage Laguna Beach
The Natura Bissé treatment uses audio and VR technology / Photo: NATURA BISSÉ
Yoga retreat funds education for vulnerable young women

Part of the proceeds of Souljourn Yoga’s workshops go towards giving girls access to education – which more than 130 young women around the world are denied.

The next retreat for the non-profit foundation will take place across Nicaragua and include a week of yoga, movement and meditation, exploring a local coffee plantation, a tortilla-making lesson and hiking in breathtaking settings.

Participants will also spend time at a nearby girl’s home which will receive a US$375 tax-deductible donation from each person as part of the experience.

Location: Nicaragua (various venues)

Duration: One week

Cost: US$2,300 (€2,126, £1,862)

Souljourn’s next retreat is in Nicaragua / Photo: Souljourn Yoga

Read more from this issue of Spa Business magazine

View contents of Spa Business 2023 issue 1
FEATURED SUPPLIERS

Zerobody Cryo: Starpool's contrast therapy solution
Contrast therapy, based on the alternation of hot and cold rituals, has become one of the most valued practices in the fields of wellness and recovery. [more...]

HPO Tech brings design-led hyperbaric systems to the spa floor
Hyperbaric oxygen therapy has moved well beyond the clinic and spa operators represent the fastest-growing market for the technology. [more...]
+ More featured suppliers  
COMPANY PROFILES
RKF Luxury Linen

RKF Luxury Linen, established in the East of France for several decades, owns an artisanal know-how [more...]
Power Plate

Power Plate is owned, manufactured and distributed by Northbrook, Ill.-based Performance Health Syst [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
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Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
Menu engineering
At your service

We reveal some of the latest, most thought-provoking spa and wellness treatments, programmes and experiences from around the world


Storm spa – love it or hate it

Thunder, rain and lightning – strangely comforting or anxiety-inducing? An immersive storm spa room in Italy is dividing opinions and has gone viral on TikTok.

Guests begin the experience at QC Termemilano by stepping into a pool where a gentle rain shower trickles from the ceiling. Eventually, this progresses into a full-on downpour, as if the heavens have opened from up above.

While guests listen to rainfall hitting the pool’s surface, the sounds of rumbling thunder and cracks of lightning boom out. At the same time, footage of dark storm clouds rolling across majestic landscapes is projected onto floor-to-ceiling screens to truly make guests feel like they’re in the eye of the storm.

Location: QC Termemilano, Milan, Italy

Cost: Day passes start at €62 (US$67, £54)

Calming kids’ treatment in Thailand

Meliá Chiang Mai has extended its Yhi Spa repertoire to include children by offering a ritual to prevent hyperactivity. The 45- or 60-minute Kids Therapy treatment has been created with six- to 12-year-olds in mind. It starts off with guided stretching and animal-inspired yoga poses before a gentle massage with HARNN coconut oils.

Menu highlights for older guests, meanwhile, include a 90-minute signature treatment (THB 2,000, US$61, €56, £50) which starts with tok sen, an ancient northern Thai massage that relaxes the muscles with the rhythmic tapping motion of a wooden hammer and stick made from a tamarind tree. It then transitions to a Spanish massage, in homage to the brand’s roots, that strives to reduce cellulite and relieve fatigue, tension and muscle spasms.

Location: Meliá Chiang Mai, Thailand

Duration: 45 or 60 minutes

Cost: THB800 (US$24, €22, £20) or THB1,000 (US$30, €28, £25)

The ritual has been designed to prevent hyperactivity / Photo: shutterstock/kornnphoto
Chiva-Som taps into kinesiology
Dr Greg Shiu / Photo: Chiva-Som

Chiva-Som has turned to visiting kinesiology practitioner Dr Greg Shiu to help address issues such as joint pain, digestive ailments, stress, hormone imbalances and sleep health.

Dr Shui tests muscle and acupressure points (without needles) to determine where imbalances in the energetic system are. A number of vibrational medicine-based techniques, including holding acupoints and using flower essences or sound tools, are applied to correct the imbalance.

Dr Shiu combines this with joint manipulation, myofascial therapies, cranial techniques, meridian therapy and clinical nutritional and dietary management.

The session finishes with an overview of what was achieved and a take-home plan.

Location: Chiva-Som, Hua Hin, Thailand

Duration: 80-minute treatment and consultation, plus 50-minute follow-up session

Cost: THB18,000 (US$547, €501, £444)

Sound tools are used to correct any imbalances / Photo: Chiva-Som
Mykonos gets a sensory seaside cave

A hidden treasure awaits discovery at Kensho Oronos, a boutique hotel on the Greek Island of Mykonos. This April, it will reveal a spa which has been designed to mirror the calming interior of a secluded seaside cave.

A 60-minute Cave Experience includes a 20-minute hammam session and dip in the pool before trying out sensory loungers which provide a gentle heat, envelop users in colour and include sound therapy.

Treatments by Codage are offered in one of two treatment rooms. There’s also a hydropool, tropical rain beds and a gym.

Location: Kensho Ornos, Mykonos, Greece

Duration: 60 minutes

Cost: €60 (US$64, £53)

Sensory loungers enhance the calming cave experience / Photo:Kensho oronos
Pooch pampering in Scotland

Dogs and their human companions were recently able to enjoy a spa day together at Kimpton Blythswood Square after the five-star urban hotel launched its Ultimutt Treat.

The unconventional experience began with either a 30-minute express facial or massage for owners – using Ishga’s seaweed-centric spa products. Meanwhile, their four-legged friends rested in a spacious cosy dog bed.

Once the pet parent was fully relaxed, the pups were then pampered as their owners were taught by spa therapists how to give the perfect doggy massage using Edinburgh-based Bark and Hare’s doggy paw balm.

Location: Kimpton Blythswood Square Hotel, Glasgow, Scotland

Duration: 60 minutes

Cost: £99 (US$122, €112)

Spa therapists taught owners how to massage their dogs / Photo: Kimpton Blythswood Square
US$2,000 futuristic facial in California

California’s Spa Montage is taking holistic healing to the next level with its Five Senses Treatment using all-new VR+ technology from Natura Bissé.

The journey begins with the sounds of a singing bowl, a taste of honey and a foot bath while guests are immersed in a VR sight and sound experience. Through audio and immersive visual elements, the VR technology helps clients focus on breathing, mindfulness and the other senses being stimulated throughout the ritual.

To complement, the treatment also includes a foot cleanse, a detox mask for hands and feet, a customised full-body massage and an anti-ageing facial. To finish, the sounds of a singing bowl and handcrafted dark chocolate gently bring guests back to the real world.

Location: Montage Laguna Beach, California, US

Duration: 150 minutes

Cost: US$2,000 (€1,848, £1,619)

The ritual will be a first for the luxury resort / Photo: Montage Laguna Beach
The Natura Bissé treatment uses audio and VR technology / Photo: NATURA BISSÉ
Yoga retreat funds education for vulnerable young women

Part of the proceeds of Souljourn Yoga’s workshops go towards giving girls access to education – which more than 130 young women around the world are denied.

The next retreat for the non-profit foundation will take place across Nicaragua and include a week of yoga, movement and meditation, exploring a local coffee plantation, a tortilla-making lesson and hiking in breathtaking settings.

Participants will also spend time at a nearby girl’s home which will receive a US$375 tax-deductible donation from each person as part of the experience.

Location: Nicaragua (various venues)

Duration: One week

Cost: US$2,300 (€2,126, £1,862)

Souljourn’s next retreat is in Nicaragua / Photo: Souljourn Yoga

Read more from this issue of Spa Business magazine

View contents of Spa Business 2023 issue 1
LATEST NEWS
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
Turkey is crowned the best massage nation at world championship
Turkey came first at this year’s World Championship in Massage between 3-5 July in Copenhagen, Denmark.
The Wellness Tourism Association publishes industry framework for ethical and responsible retreats
The Wellness Tourism Association (WTA) has published a non-regulatory global industry framework designed to ensure the retreat market offers responsible experiences.
One in three spa practitioners have considered leaving the industry due to concerns about their own wellbeing
A new survey of UK and international spa practitioners shows that stress, burnout and wellbeing concerns have caused one in three respondents to consider leaving the industry.
UK updates physical activity guidelines with focus on daily movement
The UK's four Chief Medical Officers have published a refreshed edition of Physical activity guidelines: UK Chief Medical Officers' report, updating the evidence that underpins the nation's physical activity recommendations and placing greater emphasis on strength, balance, reducing sedentary behaviour and, for the first time, supporting people taking weight loss medications.
Sauna advocate Becky Pelkonen drafts global public sauna-bathing charter
Becky Pelkonen, the sauna advocate and researcher, has unveiled the draft of a global public sauna-bathing charter.
Marriott International partners with Fitwel for wellness solutions across its residential portfolio
Marriott International has partnered with Fitwel, a healthy building certification system that aims to optimise occupant health.
Anna Bjurstam steps down from Six Senses to build new company Wahayla
Anna Bjurstam has left her role as Wellness Pioneer at Six Senses Hotels and Resorts and launched a new wellness, longevity and “consciousness consultancy” called Wahayla.
Fairmont Cheshire, The Mere, opens with spa philosophy of ‘Wellness without Walls’
Fairmont Cheshire, The Mere, has opened today (10 July) in the Northwest of England with a 1,715sq m Fairmont Spa that has been designed using a ‘Wellness without Walls’ concept.
'Minor wellness hotels' recorded the strongest growth across top KPIs in 2025, finds RLA Global
Wellness hotels generating less than US$1 million (€932,700, £785,200) – or 10 per cent of total revenue from wellness and leisure – recorded the strongest RevPAR and TRevPAR growth in 2025 across categories when compared with 2024, according to the latest Wellness Real Estate Report by RLA Global, produced in partnership with P and L benchmarking firm HotStats.
Lefay Resorts introduces emotional dance classes to offer experiences that foster connection
Lefay Resorts, the portfolio of two luxury wellness properties in Italy, has added emotional dance classes and group cold plunge sessions in response to market demand for social connection.
+ More news   
 
FEATURED SUPPLIERS

Zerobody Cryo: Starpool's contrast therapy solution
Contrast therapy, based on the alternation of hot and cold rituals, has become one of the most valued practices in the fields of wellness and recovery. [more...]

HPO Tech brings design-led hyperbaric systems to the spa floor
Hyperbaric oxygen therapy has moved well beyond the clinic and spa operators represent the fastest-growing market for the technology. [more...]
+ More featured suppliers  
COMPANY PROFILES
RKF Luxury Linen

RKF Luxury Linen, established in the East of France for several decades, owns an artisanal know-how [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS