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111SKIN - Winning formulation

111SKIN’s spa/clinic concept is making waves globally – backed by a combination of medical expertise, intuitive partner support and potent products


111SKIN is a market-leading brand created by world-renowned plastic and reconstructive surgeon Dr Yannis Alexandrides and CCO Eva Alexandridis. Marrying medical expertise with advanced skincare, the brand was born from a need to bridge the gap between plastic surgery and everyday skin health.

With more than 30 years’ experience and more than two decades of in-clinic practice at London’s 111 Harley St, Alexandrides leads 111Skin’s research and product development. He originally launched the brand in 2012 to offer clients post-surgical skincare solutions that were both effective and non-irritating – something he found lacking in existing clinical-strength products.

“Eva said, ‘If the right product doesn’t exist, then why not make it yourself?’ So, I did,” he recalls. From this vision, Alexandrides developed NAC Y2, his patented reparative complex, laying the foundation for 111Skin.

Leveraging his deep grasp of the epidermal structure, Alexandrides continues to push boundaries in skincare. His formulas incorporate next-generation actives designed for even the most sensitive skin, directly inspired by his experience with cutting-edge cosmetic technology and in-clinic treatments.

Making waves in spa
111Skin entered the spa industry in 2018 and swiftly established itself as a leader in science-backed, results-driven treatments. By merging Alexandrides’ medical expertise with clinic-inspired techniques and sensorial spa application, the brand has created a unique treatment philosophy – combining the luxury of a spa experience with the transformative results of 111 Harley St.

Rooted in both clinical and holistic wellness, the brand’s spa concept delivers indulgent treatment journeys while ensuring visible, lasting improvements to the skin.

Developed by Alexandrides and 111Skin’s global head aesthetician Milena Naydenov, these treatments integrate signature steps designed in the clinic to set new standards and revolutionise spa aesthetics.

Following Alexandrides’ 3D approach to aesthetics, the manual techniques work beyond the skin’s surface, engaging facial musculature to sculpt and renew for dramatic, sculpted results.

A global luxury presence
From launching in premier spas at The Ritz-Carlton Hong Kong and Four Seasons Beverly Wilshire, 111Skin has expanded into over 100 elite locations worldwide. This includes a curated mix of medi-spas, renowned facialists, prestigious hotels, and over one-third of Forbes 5-Star Top 100 properties.

Partnering for success
Science is at the heart of 111Skin, making education a cornerstone of its spa division. Comprehensive training ensures spa partners gain an in-depth understanding of the brand’s clinically advanced products and treatments. The education programme supports therapists and extended teams, including marketing and sales, with ongoing learning opportunities.

Beyond training, 111Skin fosters partnerships with generous incentives, gifting programmes and collaborative marketing support.

“At 111Skin, we pride ourselves on our hands-on approach with spa partners,” says Tom MacPherson Le Maire, director of global spa, clinic and distributors.

“We act as an extension of their team, offering best-in-class education, dynamic trade marketing, business development, PR and branding activations. Our goal is to grow together, aligning with our partners’ ambitions and helping them achieve them.”

Expanding horizons
111Skin boasts strong spa partnerships with leading operators, including Mandarin Oriental, Four Seasons, Accor Luxury, Marriott Luxury and Rosewood. And with exciting discussions underway, the brand is poised to further expand its spa/clinic concept globally. The brand plans to deepen its relationships with key hotel partners, with a strategic focus on North America and APAC.

“We see tremendous potential to develop new treatments and wellness concepts with our collaborators,” says MacPherson Le Maire. “Many of our core partners have plans to expand, and we aim to grow with them – sustainably and with purpose. We estimate an opportunity of another 30-40 hotel partners over the next 2-3 years.”

With a strong foundation and a clear vision for the future, 111Skin continues to evolve, shaping the next chapter of high-performance skincare in the luxury spa space.

More: www.111skin.com
photo: 111Skin

"Our formulas are directly inspired by my hands-on clinical experience" – Dr Yannis Alexandrides

Read more from this issue of Spa Business magazine

View contents of Spa Business 2025 issue 1
111Skin’s professional spa treatments offer clients impressive visible results
111Skin’s professional spa treatments offer clients impressive visible results / photo: Toska European Spa
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DIARY

 

21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
26-27 Jun 2026

The Longevity Show

Tobacco Docks, London, United Kingdom
+ More diary  
 
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©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
Sponsored
111SKIN - Winning formulation

111SKIN’s spa/clinic concept is making waves globally – backed by a combination of medical expertise, intuitive partner support and potent products


111SKIN is a market-leading brand created by world-renowned plastic and reconstructive surgeon Dr Yannis Alexandrides and CCO Eva Alexandridis. Marrying medical expertise with advanced skincare, the brand was born from a need to bridge the gap between plastic surgery and everyday skin health.

With more than 30 years’ experience and more than two decades of in-clinic practice at London’s 111 Harley St, Alexandrides leads 111Skin’s research and product development. He originally launched the brand in 2012 to offer clients post-surgical skincare solutions that were both effective and non-irritating – something he found lacking in existing clinical-strength products.

“Eva said, ‘If the right product doesn’t exist, then why not make it yourself?’ So, I did,” he recalls. From this vision, Alexandrides developed NAC Y2, his patented reparative complex, laying the foundation for 111Skin.

Leveraging his deep grasp of the epidermal structure, Alexandrides continues to push boundaries in skincare. His formulas incorporate next-generation actives designed for even the most sensitive skin, directly inspired by his experience with cutting-edge cosmetic technology and in-clinic treatments.

Making waves in spa
111Skin entered the spa industry in 2018 and swiftly established itself as a leader in science-backed, results-driven treatments. By merging Alexandrides’ medical expertise with clinic-inspired techniques and sensorial spa application, the brand has created a unique treatment philosophy – combining the luxury of a spa experience with the transformative results of 111 Harley St.

Rooted in both clinical and holistic wellness, the brand’s spa concept delivers indulgent treatment journeys while ensuring visible, lasting improvements to the skin.

Developed by Alexandrides and 111Skin’s global head aesthetician Milena Naydenov, these treatments integrate signature steps designed in the clinic to set new standards and revolutionise spa aesthetics.

Following Alexandrides’ 3D approach to aesthetics, the manual techniques work beyond the skin’s surface, engaging facial musculature to sculpt and renew for dramatic, sculpted results.

A global luxury presence
From launching in premier spas at The Ritz-Carlton Hong Kong and Four Seasons Beverly Wilshire, 111Skin has expanded into over 100 elite locations worldwide. This includes a curated mix of medi-spas, renowned facialists, prestigious hotels, and over one-third of Forbes 5-Star Top 100 properties.

Partnering for success
Science is at the heart of 111Skin, making education a cornerstone of its spa division. Comprehensive training ensures spa partners gain an in-depth understanding of the brand’s clinically advanced products and treatments. The education programme supports therapists and extended teams, including marketing and sales, with ongoing learning opportunities.

Beyond training, 111Skin fosters partnerships with generous incentives, gifting programmes and collaborative marketing support.

“At 111Skin, we pride ourselves on our hands-on approach with spa partners,” says Tom MacPherson Le Maire, director of global spa, clinic and distributors.

“We act as an extension of their team, offering best-in-class education, dynamic trade marketing, business development, PR and branding activations. Our goal is to grow together, aligning with our partners’ ambitions and helping them achieve them.”

Expanding horizons
111Skin boasts strong spa partnerships with leading operators, including Mandarin Oriental, Four Seasons, Accor Luxury, Marriott Luxury and Rosewood. And with exciting discussions underway, the brand is poised to further expand its spa/clinic concept globally. The brand plans to deepen its relationships with key hotel partners, with a strategic focus on North America and APAC.

“We see tremendous potential to develop new treatments and wellness concepts with our collaborators,” says MacPherson Le Maire. “Many of our core partners have plans to expand, and we aim to grow with them – sustainably and with purpose. We estimate an opportunity of another 30-40 hotel partners over the next 2-3 years.”

With a strong foundation and a clear vision for the future, 111Skin continues to evolve, shaping the next chapter of high-performance skincare in the luxury spa space.

More: www.111skin.com
photo: 111Skin

"Our formulas are directly inspired by my hands-on clinical experience" – Dr Yannis Alexandrides

Read more from this issue of Spa Business magazine

View contents of Spa Business 2025 issue 1
111Skin’s professional spa treatments offer clients impressive visible results
111Skin’s professional spa treatments offer clients impressive visible results / photo: Toska European Spa
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Glow beyond protection: meet Comfort Zone Hydramemory Hybrid Glow SPF 30
Sun protection is no longer just about shielding the skin – it's about enhancing it. [more...]

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In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]
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Our mission is to raise awareness of our industry within schools, colleges, society and crucially at [more...]
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CATALOGUE GALLERY
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DIARY

 

21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
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The Longevity Show

Tobacco Docks, London, United Kingdom
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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