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With Banyan Group welcoming its 100th resort this year and reporting a 16 per cent revenue increase, Katie Barnes talks to the man heading up wellbeing about the value it adds
Hawco began his spa career 27 years ago as a massage therapist / photo: Banyan Group
The latest financials are just in for Banyan Tree Holdings Ltd. Listed on the Singapore stock exchange, it reported robust operating profits of SGD103.2 million (US$77.5 million, €71 million, £60 million) for the full year ending 2024, driven by a 16 per cent increase in revenue in all segments.
The global hospitality company, which has rebranded as Banyan Group, hailed 2024 as “a landmark 30th year”, yet it’s already charging ahead in 2025. “We’re now in our next chapter of growth and innovation,” says president and CEO Eddy See, revealing it will open its 100th resort this year.
As of February 2025, Banyan Group boasts 72 spas worldwide and its spa, wellbeing and gallery (retail) operations generated SGD9.8 million (US$7.33 million, €6.79 million, £5.98 million) in 2024 – a 14 per cent increase on the previous year’s SGD8.6 million (US$6.46 million, €5.92 million, £5 million).
“Wellbeing is not an afterthought, a fad or a trend for us – it’s embedded in our culture and at the forefront of what we do,” Paul Hawco tells Spa Business. As a testament to this, the seasoned spa professional has been brought on board to lead the strategic vision and execution of Banyan’s wellbeing portfolio. But how did he get into the industry and what are his goals for the company?
A career of passion With a background in personal training and therapy – including highly regarded qualifications from his home country of Canada – Hawco has been in the wellness industry for nearly three decades. He started as a spa therapist at Fairmont, honing his skills across North America before eventually taking on global corporate wellbeing roles for hoteliers such as Jumeirah in the UAE and Rosewood in Asia.
“Wellbeing is at the centre of my lifestyle, so it’s incredible to marry this passion with my career,” says Hawco, believing that all avenues in his career thus far led him to join the Banyan Group in May 2024. It was a mindful onboarding experience, he recalls, recounting a six-stage interview process with HR and multiple members of the family-run business including co-founders Ho Kwon Ping and Claire Chiang and their daughter, deputy CEO, Ho Ren Yung who are all involved in the company.
Spas have always been a key differentiator for Banyan Group and Hawco will continue to steer them, as well as its dedicated training academy, in his role as executive director of integrated wellbeing. However, his responsibilities also include overseeing wider and numerous other wellbeing initiatives, programmes and experiences for guests on the property, when they leave and also for associates.
He explains: “It doesn’t say ‘spa’ in my title, it says ‘integrated’. While I’m responsible for all our spas and work closely with all my spa operations colleagues, wellbeing is embedded in our DNA end to end.”
Pushing forward So what does that mean on the ground? “Our award-winning spa brands contribute to the overall positioning of our hotels and resorts, they’re also the anchor of our wellbeing philosophy,” says Hawco, who has some clear business objectives in mind for them.
One is to raise the capture rates of spas as well as increasing average treatment spend in the next two to four years. Another long-term goal is to grow Banyan’s spa portfolio with more standalone and third-party management contracts – out of its 72 spas, only nine sit outside its hotels.
In an increasingly competitive wellness hotel landscape, Hawco says it’s also about pushing forward with innovations. “This year will see multiple projects and touchpoints that will amplify our commitment to wellbeing.”
The first phase has already started with investments in visiting practitioner programmes and experiences of various themes and formats. It introduced seven retreats last year, including the Women’s Retreat at Buahan, a Banyan Tree Escape in Bali. “These are designed to foster a global community of wellbeing enthusiasts and like-minded individuals who share a commitment to personal growth and fulfilment,” Hawco says.
Soon-to-be-announced enhancements for the flagship Banyan Tree Spa (and hotel) brand are also on the cards, but for the moment Hawco remains tight-lipped. He does, however, confirm a continued focus on two other core Banyan Tree concepts – Wellbeing Sanctuary and Veya.
The Banyan Tree Wellbeing Sanctuary is a villa category with additional wellness elements such as personalised activities, spa treatments and curated dining that also enables guests to enjoy broader resort offerings (see www.spabusiness.com/btsanctuary). Launched in 2020, the villas have rolled out over 20 select hotels and Hawco says they’ll remain a signature product.
Banyan Tree Veya is a new hotel brand in the group’s portfolio which is fully dedicated to wellbeing (see www.spabusiness.com/veya). The boutique properties offer comprehensive, multi-day wellness experiences with specialised facilities and programming. The concept was trialled and tweaked at Banyan Tree Phuket, with the first official Banyan Tree Veya opening in Valle de Guadalupe, Mexico in 2024. “More locations are in our pipeline as part of our strategic expansion,” Hawco reveals.
Micro rituals With the first phase of upping the wellness ante mostly targeting spas, the next stage is enhancing the wellbeing-centric guest journey throughout hotels and the entire portfolio. This is based on its 8 Pillars of Wellbeing (see p47) and sees Hawco drawing on the expertise of a wide range of stakeholders across the company – including the gallery (retail) unit. Gallery runs as a separate business and focuses on selling Banyan Tree Essentials, an in-house natural, aromatherapy-based line comprising more than 300 SKUs. The 67 gallery outlets (in and outside of spas) and a revamped e-commerce platform generate upwards of SGD6 million (US$4.5 million, €4.2 million, £3.5 million) annually and last year had a 15 per cent increase in the number of orders and a 10 per cent rise in average transaction spend.
Wellness touchpoints he’s introducing across the hotel aren’t necessarily big things, he explains, but intangible micro rituals which add up to make a difference. “You can measure capture rates and footfall,” Hawco says, “but you can’t necessarily measure something that has an emotional impact, even though that can drive guest loyalty.”
He gives an example of receptionists inviting guests to inhale essential oils on arrival: “It’s like stepping into a portal where you leave the chaos of the tuk-tuk and travel behind you”. Meanwhile, guests staying in a Wellbeing Sanctuary villa are given a Wellbeing Passport to document their activities. In return for their engagement, they’re rewarded with complimentary treatments and more experiences.
“When you go to a hotel, you expect to be inspired and learn something new,” says Hawco, revealing a particularly exciting innovation he’s working on. Driven by Ho Kwon Ping’s deep passion for the Japanese bathing culture, Banyan Group is looking to transform guest bathrooms into onsen experiences. This will be relatively straightforward in new properties in Korea, Japan and China located around hot springs. Where there’s not a natural source, magnesium, sulphates and other minerals will be pumped into the water in all rooms. On top of this, will be local herbs and ingredients that can be added and guided breathwork rituals.
Beyond the hotel For Banyan Group and Hawco, however, wellbeing stretches even further than a hotel stay – homing in on both associates and reaching out to consumers directly.
The group recognised the importance of employee training early doors, launching the Banyan Tree Spa Academy in 2001 with certifications acknowledged by Thailand’s public health and education ministries. While traditionally focusing on therapist skills, it rebranded last year as Banyan Spa & Wellbeing Academy with a renewed focus on holistic wellbeing practices.
The academy is now looking to add emotional resilience training to the mix. Not just for therapists but also for front-of-house staff. “This isn’t just about positivity and stress relief, or teaching them how to breathe or stretch,” says Hawco. “We’re teaching them how to be emotionally confident too, how to address guests – refining the luxury experience through wellbeing.”
Last year, it unveiled Nature House, a purpose-built learning space in Banyan Tree Phuket which sees it educating guests and members of the general public directly for the first time in its 24-year history. Classes range from teaching basic reflexology techniques and face yoga to herbal workshops and cooking lessons.
“This is all in alignment with our wider wellbeing proposition of empowering people to embark on personalised journeys of self-discovery and growth,” says Hawco. It keeps the brand front of mind too and ultimately drives repeat business, he adds.
Singapore homecoming Today, there are 12 brands in the Banyan Group portfolio (see above), with Banyan Tree and Angsana having the strongest spa concepts and Banyan Tree Veya and Garrya notably focusing on wellbeing. It has 11 projects in the pipeline for 2025 and by the end of the year, it will boast more than 100 properties. Just like choosing a favourite child, however, Hawco is reluctant to single one out. “I’m equally excited about all of our new openings!” he declares.
One of the most significant is certainly the Mandai Rainforest Resort by Banyan Tree, its inaugural site in Singapore – where the company is headquartered. Set to open for stays from April, the 338-room resort is nestled in the Mandai Wildlife Reserve and will offer a nature-inspired stay where the architecture and interiors blend with the environment. The spa, says Hawco, will be “an intimate sanctuary with a range of spa pavilions and suites”.
Other firsts include Ubuyu, a Banyan Tree Escape, a safari resort in Tanzania and Cassia Punta Cana, the group’s debut resort in the Dominican Republic coming at a later point.
To keep up with growth, Hawco hints at additional training academies. It already has the main campus in Phuket and offers online courses, but it’s looking to expand its presence internationally. “Having highly trained therapists who embody our wellbeing philosophy is crucial to providing the service excellence guests expect,” he says. “And the academy’s support is integral to the growth and success of our spa brands.”
As the company forges ahead, diversification is a priority and it’s pinpointing significant growth opportunities in the Middle East and increasingly North America. That said, Asia remains pivotal, with countries such as China and Japan experiencing a resurgence in luxury tourism, particularly among younger, affluent travellers. This is an audience which values authenticity, eco-consciousness and experiences more than ever – precisely what Banyan Group can offer.
Hawco concludes: “As the notion of wellbeing becomes increasingly integrated into our everyday lives, it’s such an exciting time to be in this space. There’s so much more to be done … and I look forward to it all.”
Paul Hawco: Favourites
Treatment: Turkish hammam
Spa: Aire Ancient Baths
Film: Any inspired by true life stories
Book:Sapiens: A Brief History of Humankind, by Yuval Noah Harari
Place: Canada
Season: Autumn
Advice: My father says ‘always apply yourself to whatever you’re doing, be it a mundane task or your career’
Who do you admire? Any entrepreneur – it’s a brave role to play
Banyan Group’s 8 pillars of wellbeing
• Growth
• Practice
• Connection
• Nourishment
• Movement
• Groundedness
• Rest
• Mindfulness
Banyan Group brands
Angsana
Angsana Heritage Collection
Banyan Tree
Banyan Tree Escape
Banyan Tree Veya
Cassia
Dhawa
Folio
Garrya
Homm
Laguna
Skypark
Read more from this issue of Spa Business magazine
View contents of Spa Business 2025 issue 1
Editor's letter: Auto spas
Fully automated, self-service spas are set to enter the market, presenting a disruptive opportunity for investors and operators
Spa People: Christian Louboutin
The fashion designer teams up with his personal trainer to create a Brain Edit retreat at his hotel in Portugal
Spa People: Julien Alfred
Exercise, endurance and resilience are the focus of a programme being led by Olympic 100m winner Julien Alfred at BodyHoliday in St Lucia
News report: Emerging economies
Two fresh GWI reports highlight the potential of the wellness markets in the Maldives and Saudi Arabia
Interview: Paul Hawco
Katie Barnes talks to the man heading up wellbeing at Banyan Group as it prepares to open its 100th resort and reports a 16 per cent rise in revenue
Wellness design: Design of the times
Sixteen experts share their insights on how wellness design can be used to create more impactful and profitable spas in a new white paper by Accor
Opinion: High leverage learning
What three skills do people need to master to future-proof their spa careers? Jeremy McCarthy reports
Spa tourism: Hot on the trail
A famous pilgrimage route and natural hot springs are being combined in an innovative tourism package in Spain
Opinion: Beacons of light
As cities in the US start to hire chief wellness officers, Mia Kyricos reveals what this means for our sector
Sponsored: 111SKIN - Winning formulation
111SKIN’s spa/clinic concept is making waves globally – backed by a combination of medical expertise, intuitive partner support and potent products
Product focus: AI and robot massage
Spas around the world are starting to offer AI massage. We highlight the different types of equipment coming to market
Menu engineering: At your service
A dedicated brain health facility at Kamalaya and a menopause package by actor Naomi Watts feature in our programming pages this issue
Finishing touch: Big business
Companies investing in workers’ happiness outperform other portfolios in major global stock markets, according to new research
The MSpa Oslo series is a perennial bestseller in global markets. With innovative
engineering and premium performance, this completely portable spa line-up is expertly
designed to meet the needs of customers worldwide. [more...]
With Banyan Group welcoming its 100th resort this year and reporting a 16 per cent revenue increase, Katie Barnes talks to the man heading up wellbeing about the value it adds
Hawco began his spa career 27 years ago as a massage therapist / photo: Banyan Group
The latest financials are just in for Banyan Tree Holdings Ltd. Listed on the Singapore stock exchange, it reported robust operating profits of SGD103.2 million (US$77.5 million, €71 million, £60 million) for the full year ending 2024, driven by a 16 per cent increase in revenue in all segments.
The global hospitality company, which has rebranded as Banyan Group, hailed 2024 as “a landmark 30th year”, yet it’s already charging ahead in 2025. “We’re now in our next chapter of growth and innovation,” says president and CEO Eddy See, revealing it will open its 100th resort this year.
As of February 2025, Banyan Group boasts 72 spas worldwide and its spa, wellbeing and gallery (retail) operations generated SGD9.8 million (US$7.33 million, €6.79 million, £5.98 million) in 2024 – a 14 per cent increase on the previous year’s SGD8.6 million (US$6.46 million, €5.92 million, £5 million).
“Wellbeing is not an afterthought, a fad or a trend for us – it’s embedded in our culture and at the forefront of what we do,” Paul Hawco tells Spa Business. As a testament to this, the seasoned spa professional has been brought on board to lead the strategic vision and execution of Banyan’s wellbeing portfolio. But how did he get into the industry and what are his goals for the company?
A career of passion With a background in personal training and therapy – including highly regarded qualifications from his home country of Canada – Hawco has been in the wellness industry for nearly three decades. He started as a spa therapist at Fairmont, honing his skills across North America before eventually taking on global corporate wellbeing roles for hoteliers such as Jumeirah in the UAE and Rosewood in Asia.
“Wellbeing is at the centre of my lifestyle, so it’s incredible to marry this passion with my career,” says Hawco, believing that all avenues in his career thus far led him to join the Banyan Group in May 2024. It was a mindful onboarding experience, he recalls, recounting a six-stage interview process with HR and multiple members of the family-run business including co-founders Ho Kwon Ping and Claire Chiang and their daughter, deputy CEO, Ho Ren Yung who are all involved in the company.
Spas have always been a key differentiator for Banyan Group and Hawco will continue to steer them, as well as its dedicated training academy, in his role as executive director of integrated wellbeing. However, his responsibilities also include overseeing wider and numerous other wellbeing initiatives, programmes and experiences for guests on the property, when they leave and also for associates.
He explains: “It doesn’t say ‘spa’ in my title, it says ‘integrated’. While I’m responsible for all our spas and work closely with all my spa operations colleagues, wellbeing is embedded in our DNA end to end.”
Pushing forward So what does that mean on the ground? “Our award-winning spa brands contribute to the overall positioning of our hotels and resorts, they’re also the anchor of our wellbeing philosophy,” says Hawco, who has some clear business objectives in mind for them.
One is to raise the capture rates of spas as well as increasing average treatment spend in the next two to four years. Another long-term goal is to grow Banyan’s spa portfolio with more standalone and third-party management contracts – out of its 72 spas, only nine sit outside its hotels.
In an increasingly competitive wellness hotel landscape, Hawco says it’s also about pushing forward with innovations. “This year will see multiple projects and touchpoints that will amplify our commitment to wellbeing.”
The first phase has already started with investments in visiting practitioner programmes and experiences of various themes and formats. It introduced seven retreats last year, including the Women’s Retreat at Buahan, a Banyan Tree Escape in Bali. “These are designed to foster a global community of wellbeing enthusiasts and like-minded individuals who share a commitment to personal growth and fulfilment,” Hawco says.
Soon-to-be-announced enhancements for the flagship Banyan Tree Spa (and hotel) brand are also on the cards, but for the moment Hawco remains tight-lipped. He does, however, confirm a continued focus on two other core Banyan Tree concepts – Wellbeing Sanctuary and Veya.
The Banyan Tree Wellbeing Sanctuary is a villa category with additional wellness elements such as personalised activities, spa treatments and curated dining that also enables guests to enjoy broader resort offerings (see www.spabusiness.com/btsanctuary). Launched in 2020, the villas have rolled out over 20 select hotels and Hawco says they’ll remain a signature product.
Banyan Tree Veya is a new hotel brand in the group’s portfolio which is fully dedicated to wellbeing (see www.spabusiness.com/veya). The boutique properties offer comprehensive, multi-day wellness experiences with specialised facilities and programming. The concept was trialled and tweaked at Banyan Tree Phuket, with the first official Banyan Tree Veya opening in Valle de Guadalupe, Mexico in 2024. “More locations are in our pipeline as part of our strategic expansion,” Hawco reveals.
Micro rituals With the first phase of upping the wellness ante mostly targeting spas, the next stage is enhancing the wellbeing-centric guest journey throughout hotels and the entire portfolio. This is based on its 8 Pillars of Wellbeing (see p47) and sees Hawco drawing on the expertise of a wide range of stakeholders across the company – including the gallery (retail) unit. Gallery runs as a separate business and focuses on selling Banyan Tree Essentials, an in-house natural, aromatherapy-based line comprising more than 300 SKUs. The 67 gallery outlets (in and outside of spas) and a revamped e-commerce platform generate upwards of SGD6 million (US$4.5 million, €4.2 million, £3.5 million) annually and last year had a 15 per cent increase in the number of orders and a 10 per cent rise in average transaction spend.
Wellness touchpoints he’s introducing across the hotel aren’t necessarily big things, he explains, but intangible micro rituals which add up to make a difference. “You can measure capture rates and footfall,” Hawco says, “but you can’t necessarily measure something that has an emotional impact, even though that can drive guest loyalty.”
He gives an example of receptionists inviting guests to inhale essential oils on arrival: “It’s like stepping into a portal where you leave the chaos of the tuk-tuk and travel behind you”. Meanwhile, guests staying in a Wellbeing Sanctuary villa are given a Wellbeing Passport to document their activities. In return for their engagement, they’re rewarded with complimentary treatments and more experiences.
“When you go to a hotel, you expect to be inspired and learn something new,” says Hawco, revealing a particularly exciting innovation he’s working on. Driven by Ho Kwon Ping’s deep passion for the Japanese bathing culture, Banyan Group is looking to transform guest bathrooms into onsen experiences. This will be relatively straightforward in new properties in Korea, Japan and China located around hot springs. Where there’s not a natural source, magnesium, sulphates and other minerals will be pumped into the water in all rooms. On top of this, will be local herbs and ingredients that can be added and guided breathwork rituals.
Beyond the hotel For Banyan Group and Hawco, however, wellbeing stretches even further than a hotel stay – homing in on both associates and reaching out to consumers directly.
The group recognised the importance of employee training early doors, launching the Banyan Tree Spa Academy in 2001 with certifications acknowledged by Thailand’s public health and education ministries. While traditionally focusing on therapist skills, it rebranded last year as Banyan Spa & Wellbeing Academy with a renewed focus on holistic wellbeing practices.
The academy is now looking to add emotional resilience training to the mix. Not just for therapists but also for front-of-house staff. “This isn’t just about positivity and stress relief, or teaching them how to breathe or stretch,” says Hawco. “We’re teaching them how to be emotionally confident too, how to address guests – refining the luxury experience through wellbeing.”
Last year, it unveiled Nature House, a purpose-built learning space in Banyan Tree Phuket which sees it educating guests and members of the general public directly for the first time in its 24-year history. Classes range from teaching basic reflexology techniques and face yoga to herbal workshops and cooking lessons.
“This is all in alignment with our wider wellbeing proposition of empowering people to embark on personalised journeys of self-discovery and growth,” says Hawco. It keeps the brand front of mind too and ultimately drives repeat business, he adds.
Singapore homecoming Today, there are 12 brands in the Banyan Group portfolio (see above), with Banyan Tree and Angsana having the strongest spa concepts and Banyan Tree Veya and Garrya notably focusing on wellbeing. It has 11 projects in the pipeline for 2025 and by the end of the year, it will boast more than 100 properties. Just like choosing a favourite child, however, Hawco is reluctant to single one out. “I’m equally excited about all of our new openings!” he declares.
One of the most significant is certainly the Mandai Rainforest Resort by Banyan Tree, its inaugural site in Singapore – where the company is headquartered. Set to open for stays from April, the 338-room resort is nestled in the Mandai Wildlife Reserve and will offer a nature-inspired stay where the architecture and interiors blend with the environment. The spa, says Hawco, will be “an intimate sanctuary with a range of spa pavilions and suites”.
Other firsts include Ubuyu, a Banyan Tree Escape, a safari resort in Tanzania and Cassia Punta Cana, the group’s debut resort in the Dominican Republic coming at a later point.
To keep up with growth, Hawco hints at additional training academies. It already has the main campus in Phuket and offers online courses, but it’s looking to expand its presence internationally. “Having highly trained therapists who embody our wellbeing philosophy is crucial to providing the service excellence guests expect,” he says. “And the academy’s support is integral to the growth and success of our spa brands.”
As the company forges ahead, diversification is a priority and it’s pinpointing significant growth opportunities in the Middle East and increasingly North America. That said, Asia remains pivotal, with countries such as China and Japan experiencing a resurgence in luxury tourism, particularly among younger, affluent travellers. This is an audience which values authenticity, eco-consciousness and experiences more than ever – precisely what Banyan Group can offer.
Hawco concludes: “As the notion of wellbeing becomes increasingly integrated into our everyday lives, it’s such an exciting time to be in this space. There’s so much more to be done … and I look forward to it all.”
Paul Hawco: Favourites
Treatment: Turkish hammam
Spa: Aire Ancient Baths
Film: Any inspired by true life stories
Book:Sapiens: A Brief History of Humankind, by Yuval Noah Harari
Place: Canada
Season: Autumn
Advice: My father says ‘always apply yourself to whatever you’re doing, be it a mundane task or your career’
Who do you admire? Any entrepreneur – it’s a brave role to play
Banyan Group’s 8 pillars of wellbeing
• Growth
• Practice
• Connection
• Nourishment
• Movement
• Groundedness
• Rest
• Mindfulness
Banyan Group brands
Angsana
Angsana Heritage Collection
Banyan Tree
Banyan Tree Escape
Banyan Tree Veya
Cassia
Dhawa
Folio
Garrya
Homm
Laguna
Skypark
Read more from this issue of Spa Business magazine
View contents of Spa Business 2025 issue 1
Editor's letter: Auto spas
Fully automated, self-service spas are set to enter the market, presenting a disruptive opportunity for investors and operators
Spa People: Christian Louboutin
The fashion designer teams up with his personal trainer to create a Brain Edit retreat at his hotel in Portugal
Spa People: Julien Alfred
Exercise, endurance and resilience are the focus of a programme being led by Olympic 100m winner Julien Alfred at BodyHoliday in St Lucia
News report: Emerging economies
Two fresh GWI reports highlight the potential of the wellness markets in the Maldives and Saudi Arabia
Interview: Paul Hawco
Katie Barnes talks to the man heading up wellbeing at Banyan Group as it prepares to open its 100th resort and reports a 16 per cent rise in revenue
Wellness design: Design of the times
Sixteen experts share their insights on how wellness design can be used to create more impactful and profitable spas in a new white paper by Accor
Opinion: High leverage learning
What three skills do people need to master to future-proof their spa careers? Jeremy McCarthy reports
Spa tourism: Hot on the trail
A famous pilgrimage route and natural hot springs are being combined in an innovative tourism package in Spain
Opinion: Beacons of light
As cities in the US start to hire chief wellness officers, Mia Kyricos reveals what this means for our sector
Sponsored: 111SKIN - Winning formulation
111SKIN’s spa/clinic concept is making waves globally – backed by a combination of medical expertise, intuitive partner support and potent products
Product focus: AI and robot massage
Spas around the world are starting to offer AI massage. We highlight the different types of equipment coming to market
Menu engineering: At your service
A dedicated brain health facility at Kamalaya and a menopause package by actor Naomi Watts feature in our programming pages this issue
Finishing touch: Big business
Companies investing in workers’ happiness outperform other portfolios in major global stock markets, according to new research
Anna Bjurstam has left her role as Wellness Pioneer at Six Senses Hotels and Resorts and
launched a new wellness, longevity and “consciousness consultancy” called Wahayla.
Fairmont Cheshire, The Mere, has opened today (10 July) in the Northwest of England with a
1,715sq m Fairmont Spa that has been designed using a ‘Wellness without Walls’ concept.
Wellness hotels generating less than US$1 million (€932,700, £785,200) – or 10 per cent of
total revenue from wellness and leisure – recorded the strongest RevPAR and TRevPAR growth
in 2025 across categories when compared with 2024, according to the latest Wellness Real
Estate Report by RLA Global, produced in partnership with P and L benchmarking firm HotStats.
Lefay Resorts, the portfolio of two luxury wellness properties in Italy, has added emotional
dance classes and group cold plunge sessions in response to market demand for social
connection.
Aditya Saluja, an industry leader in luxury wellness hospitality, has been
appointed as
commercial director of spa and wellness for the spa management division of
Minor Hotels,
MSpa International.
Preidlhof Luxury DolceVita Resort, a destination resort and spa in Naturno, South Tyrol in Italy,
will reveal a new spa in February 2027, which has been designed by wellness expert and
consultant Patrizia Bortolin.
The MSpa Oslo series is a perennial bestseller in global markets. With innovative
engineering and premium performance, this completely portable spa line-up is expertly
designed to meet the needs of customers worldwide. [more...]
