| Tristan Lagarde, International sales director |
| New elegant merchandising kit |
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Background
Established in 1972, Phytomer is a skin care
and wellness company fascinated by the sea
and the power of its natural ingredients.
Phytomer remains an independent family
business led by the founder’s son, Antoine
Gédouin. We count nearly 200 employees, at our
head office and production site in Brittany, France.
Main products and services
Phytomer is one of the only laboratories
in the world that perfectly masters marine
biotechnology to effectively produce
genuinely natural ingredients.
Throughout the manufacturing process we
aim to limit our impact on the environment.
The result is delivering outstanding products
using eco-friendly methods.
Used by therapists worldwide, Phytomer
treatments combine targeted professional
products with cutting-edge techniques, providing
clients with a unique holistic experience.
Increasing the profits of our partners
is a priority. Therefore, the cost of our
treatments is more affordable than those
of our competitors and our exciting retail line
is a great source of extra revenue.
Phytomer deploys an ambitious digital
strategy to enhance the brand’s reputation,
generating additional revenue. It also
facilitates the training of the spa teams
thanks to an on-line training web-site.
USPs
Phytomer has been a pioneer in skincare
for 40 years. It is the benchmark brand
when it comes to marine biotechnology,
with a unique catalogue of natural
and high-performance ingredients.
In our laboratories, a team of skin
biology experts invent the cosmetics
of the future. These scientists develop
environmentally-friendly formulas that are
increasingly effective and delightful to use.
Phytomer is world-famous for the quality of
its innovations and the outstanding proven
quality of its professional and retail products.
In addition, Phytomer’s professional know-how
in creating original manual protocols
gives the brand a strong international
reputation. It ensures our presence in many
of the most prestigious salons, spas and
hotel groups in the world.
Top clients
Four Seasons Hotel, Las Vegas, US;
Mykonos Grand Hotel, Mykonos, Greece;
The Westin Santa Fe, Mexico City, Mexico;
Pullman, Maldives, Maamutaa.
Where in the world?
Phytomer has 10,000 points of sale in 80
countries, with 75 per cent of our business
outside of France. Our top five markets are
the US, Korea, Japan, Canada and Italy.
Future plans
Merchandising: Advanced guidelines and
an elegant kit to help partners optimise the
design of their spas with a story focus on retail.
Green commitment: Phytomer is a partner of
‘Time for the Ocean’, a charity that uses art
projects to protect oceans and coastlines.
The company contributes to Sea Art, an
artistic documentary series that incites
wonder via impactful films showcasing artists
committed to protecting and preserving the
sea, such as dance-diver Julie Gauthier and
underwater sculptor, Jason de Cayres-Taylor.
Who’s who?
Antoine Gédouin, president;
Tristan Lagarde, international sales director;
Mathilde Gédouin-Lagarde, marketing and communication director.
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